The Best Director

Chapter 373: The Birth of a Myth!

""Firefly" is unstoppable, rewriting the chapters of North American film history.,,.j,,,,o,s,h,u,,o,m", "Myth is born! The North American box office of "Firefly" is 236 million, breaking the box office Record."……

"One week's box office overview in mainland China: "Firefly" easily won the championship and set multiple records..."~Tencent Entertainment: "One week's Hong Kong box office overview: "Firefly set off a hot topic in the city..."...Wenhui Information; "Taiwan box office report for one week : Fantastic Yang's "Firefly leads the way..." TSG Global News; "Korea box office for the week: Firefly descends again, "Firefly is hard to find..." Yahoo Korea; "UK box office for the week: "Firefly" tops the list, "Batman" ranks second "Yahoo UK: "Australian box office for the week: "Firefly strikes fiercely..."...Sydney Herald, China, Germany, Greece, Mexico..."Global box office for the week: "Firefly Avatar... "Yahoo Entertainment..., Sina, Sohu, Netease, 5 USD 236.5 million! The 3,845 theaters averaged $61.531 each. This mythical result was created by the North American weekly champion "Firefly" from June 17-23! The followers were amazed and dejected.

A lot of media and newspapers rushed to report, Yahoo Entertainment’s latest review of the new film said:

"The two-year long wait is finally over. The Serenity takes off, the exciting roar resounds in Xinshanxi, Wang Yang returns to the screen, and the summer war is imminent... This book is accompanied by Magic Yang to usher in the weekend and is adapted from classic comics. "Batman Begins," the superhero we all know; and "The Perfect Man," a decidedly anachronistic rom-com.

Probably no one thought that things would develop like this. Meeting "Fireflies" is like a Shakespearean tragedy. No matter you have an outstanding and noble status and a strong character, you will eventually go to destruction and death.

"Batman and Robin" in 1997 brought a huge trouble to the old club Warner Bros. For many years, they dared not talk about cooperation with this super hero. After 8 years, Darren Arono Fowski led Christian... Bell to create "Batman: Beginning of War", trying to pull Wayne out of the quagmire of half red and not black, and returned the applause and glory of Batman. Director Aronofsky did put a deep personal stamp on the new Batman, making Wayne an Oscar-level comic book hero, but he won over the critics (86%/82% on Rotten Tomatoes), But he failed to convince the audience, especially when his opponents were Wang Yang and "Firefly".

There is no need to say more, who doesn't understand "Firefly"? If you don't, it means you're completely out of touch with the world.

The pre-sold movie tickets, the extra midnight screenings at 3:00 am and 6:00 am, and the eager anticipation of audiences around the world all tell the story of the extraordinaryness of this "Firefly".

Sure enough, since the film was released on Friday the 17th, word-of-mouth and box office have been overwhelming, and almost all box office records are so vulnerable to it... 350,000 on the opening day, 159.4 million in the opening weekend, and 236.5 million in the week , announced the birth of a myth!

In contrast, the income of "Batman" is as small as an invisible dust,

Perhaps under the oppression of "Firefly" and the bad reputation of the previous work, 270,000 is already a very good score: the score of 325 in "Perfect Man", which has no selling points, is even more ridiculous than that of "Firefly". Universal must regret it The date of this tour is decided, but based on its evaluation and reputation (rotten tomatoes freshness 5%, %), let's consider how to cheat a lot of money on dvd next.

Fantastic Yang's directorial work "The Devil Wears Prada" was not well-received by the film critics, but with its excellent public reputation and explosive female market, it finally remained magical with a proud score of 235 million in North America and 558 million worldwide. Such a success made Wang Yang and Huoyan Movie full of confidence, so Jessica... Alba, together with a group of well-known actors and new actors, the 200 million production of "Firefly" officially took off.

However, as we all know, just as the filming was entering the late stage, Jessica... Alba unexpectedly fell ill, and Wang Yang's original plan to guest star in the role of Captain Hurricane increased greatly. The captain has become everyone's most anticipated role.

Just kidding, the marketing campaign of the flame movie still focuses on Captain Marr, Reva, and Blue Gloves (it’s worth mentioning that their partners are very strange, such as Domino’s Pizza, Anbang Express.” Of course, there is a huge momentum on utube According to Huo Huo, the publicity fee for "Firefly" was as high as 100 million US dollars, and the movie was already in the limelight before it was even released. It's hard to tell clearly about m technology, magical Yang's performance, and what was advertised as a "miracle" Heath...Ledger and others have made a lot of gimmicks for the film, and Wang Yang, Robert Downey Jr., Heath...Ledger's marriage and the gossip about his wife's pregnancy have had much impact on the box office, but it is true It's just that many, many people went to the cinema for one of the reasons.

So people's expectations for "Firefly" intensified as the release date approached, and finally it was like a volcanic eruption... "Firefly" didn't disappoint them, and they didn't disappoint it, creating one after another that hurt people's jaws new record.

All praise or contempt pales in front of the actual data. The following is the major North American box office record set by the film after a week of its release:

One: The highest opening day box office record in history is 350,000 (beating the 510,000 of "Star Wars Episode 3"):

Two: The highest single-day box office record in history is 350,000 (beating the 510,000 in "Star Wars Episode 3"):

Three: The highest weekend box office record in history is 159.4 million (1.8 beats "Spiderman"):

Four: The highest box office record in a week and seven days in history is 236.5 million (defeating "Spiderman"'s 151.6 million)

Five: The highest box office record for a seven-day single theater in history is 61.531 US dollars (defeating "Ghost Story" home theater 37.5176 million, single hall 23, only counting the film's large-scale screening week)

Six: The highest midnight box office record in history (18.76 million US dollars in theaters, beating "Star Wars Episode 3\u003e 2915 million US dollars from 2915 theaters);

7: The highest weekend box office record in m giant-screen theaters in history: 64 giant-screen theaters created 10,000 US dollars (beating the record of 10,000 US dollars created by "Star Wars Episode 3"). On Saturday alone, the theaters were all sold out and sold 375 $10,000 box office:

Eight: The fastest box office in history to 100 million US dollars (2 days, beating the 3 days of "Spiderman" and other films):

Nine: The fastest box office in history to 150 million US dollars (3 days, beating the 4 days of "Star Wars Episode 3")

Ten: The fastest time in history to reach $200 million at the box office (5 days, beating the 8 days of "Spider-Man 2" and "Star Wars Episode 3")

There are also the highest opening records in June and summer in history; records on Tuesdays, Wednesdays, and Thursdays on non-opening days in history; box office in the first 4 days, 3 days, 6 days, and 7 days: opening weekend of pg-13 movies, a week...

In short, the records you can think of, everything is good, all collapsed in front of "Firefly"... In just one week, "Firefly" has already ranked second at the summer box office in 25 years, and there is no doubt that it will soon It will surpass "Star Wars Episode 3" with 352 million after this week to become .1.

What is even more shocking is the word-of-mouth reputation of "Firefly", which has been exaggerated beyond description. Our Yahoo rating is +, and the freshness of Rotten Tomatoes is 97%/1%. ngkm 95 points, bfbsp; The total score of the media is 89 points, and one of the mainstream media newspapers gave a perfect score of 1: "There is no better summer blockbuster...", "It makes Hollywood feel ashamed...", "Young This irresistible interstellar adventure is fueled by Ledger's blue gloves that can be recorded in history...", "Definitely the most charming, emotional and thoughtful film in recent years." Star Wars movie...", "Glorious and dazzling...", "Although the film is two and a half hours long, the storytelling is long and not chaotic, rich and abundant, and the eyes never leave the big screen for a second..." Provided by the monk, Baidu』

Fantastic Young, Heath... Ledger and others are calling for Oscar nominations for next year, and the public reputation of this film is even worse... The fan rating on Yahoo is +, and the current rating on mdB is unbelievably high 9.6 (as high as 9.8 at one point), "The Godfather" with a score of 9.1 is ranked on the p-list. According to this momentum, this year's box office champion and word-of-mouth champion will be "Firefly".

Driven by this shocking film, the North American film market experienced a blowout this week, with a total box office of 345.7 million U.S. dollars, an increase of 52.1% compared to 2.272 in June-16. Compared with the 219.7 million in the week of June 18-24 in the same period last year, it has increased by 57.3%. It also created the highest single week after the 356.6 million in the week of December 26-January 1, 23 years won by "Lord of the Rings 3" In terms of total box office, "Firefly" drove the entire market.

"To some extent, "Firefly" saved us."... (American Theater Owners Association) President John Fisher is very happy. All the movie theaters under the association have not been so lively for a long time. While waiting for the "Firefly" show, I will watch other movies first, and even have to stay up until midnight on weekends. John-Fissian said: "This kind of situation is rare, we are all fooled by "Firefly" In a hurry, some theaters that do not open midnight shows are now considering whether to open their doors for business."

The theater owners were ecstatic, but the flame movie seemed very calm and calm. The company's Mark... Slante said: "We had expected it to be a hit, but it's still a little bit of a surprise for us to surround the screen like it is now." .”

Simon Willis, the manager of the flame line, was almost the most excited: "Can you imagine? Every ticket is sold out." Greg Foster, chairman and president of M Film Entertainment, was also very excited. He told the media: "Every show is full. We are doing our best to increase the number of shows, but 1% are still fully booked, and there is no way to satisfy all the enthusiastic audience."

"If the situation continues like this, we will persuade global museums, science and technology museums and other academic institutions to put in giant screens." Foster revealed that the entire North America, no, the entire world, has gone crazy for "Firefly". "

This week's North American box office list is in addition to the dazzling champion position, it can be said that it is full of grief. The second "Batman" is 30,000 to 40,000, with an average of 7.846 US dollars per box office. The total North American box office is only 54.42 million in 9 days of screening, and 150 million production costs and publicity. Accounts such as line expenses caused Warner Bros. a big headache. Dan Feynman, the manager of Warner's line department, sighed and said: "We can only wait." The third place was "Smith and Mrs. Smith", and the fourth place was "Husband Panda" with 66. 10,000, fifth place "Star Wars Episode 3"... 250,000...

If you ask who is the beneficiary of this firefly storm? That must be "Husband Panda". After -16 won... 11.55 million box office, in such a horrible week, it rose 27% and took away 680,000, and the total box office in North America rose to 8.9 billion. With such a miraculous and miraculous performance, of course, it is all due to the name of Flame Movie and Wang Yang. After waiting or watching "Firefly", many audiences became interested in this Chinese-style animation, and influenced each other. .

"Firefly" cuts melons and vegetables in North America, and it is also unrivaled in the world. It has won the title of champion in several countries and regions, and swept 269.1 million US dollars, with a total global box office of 5.6 billion in one week!

Really scary! It is the first time in film history that the global weekly breaks 500 million. Among them, 195 million overseas opening weekend box office set a record, beating the previous "Star Wars Episode 3" with 145.5 million, and "Lord of the Rings 3" with 125.9 million slipped to third place : 269.1 million overseas opening week results broke through the 185 million of "Lord of the Rings 3" and 184.7 million of "Star Wars Episode 3"; 5.6 billion global weekly box office also broke the 3.9 billion of "Star Wars Episode 3" and "Lord of the Rings" 3"'s 250 million, everything came so quickly. "Provided by the prostitute monk at dawn, Baidu"

In fact, "The Lord of the Rings 3" is not completely released globally simultaneously. New Line Company is not in a hurry, and only registered in 28 countries and regions; Small countries and small regions have been conquered; "Firefly" 58, this is due to the fact that each film of the flame movie is guaranteed to make a lot of money, and each film of Miracle Yang will make even more money. As part of the plan, the final widest screening will not pass through 62 markets, and the big box office will only be in Japan.

"Star Wars Episode 3" and "Firefly" are real simultaneous releases, and there is never any concern about losing money, nor is it a plan to wait for a good response in North America before driving the world. However, although the former has achieved the highest screen width, it has no amazing effect. Compared with the 742 million overseas box office of "Lord of the Rings 3" (66.3%), the "Star Wars Prequel" series has not shown much in North America Vs overseas. The box office gap, "The Phantom Menace" is 53.4% ​​overseas, "Attack of the Clones" is 52.2% overseas, "Revenge of the Sith" is currently 49.8%: and now "Firefly" is 53.2%.

Within a week, "Firefly" almost broke all the records that could be broken. Now fans and audiences are talking about how much box office will it end up with? Does it have a chance to surpass 500 million or even 600 million in North America and more than one billion globally? Without adjusting for inflation, does it have a chance to surpass the 6. North American and 1.843 billion global championship record of "Titanic"? After adjusting for inflation, how many places can it reach in North American film history? top ten? top twenty? There hasn't been a movie like this in a long time.

1939 "Gone with the Wind" No. 1, "Star Wars" No. 2 in 1977, "The Sound of Music" No. 3 in 1965, "eT Alien" No. 4 in 1982, and "Ten Commandments" No. 5 in 1956 "Titanic" ranked sixth in 1997... "Star Wars Episode 1" ranked No. 1 in 1999, "Shrek 2" ranked No. 29 with an unadjusted 441.2 million, and No. 300 million in 22 years "Spider-Man" is already in the 38th place. After entering the new century, only one movie has entered the top 30.

The big reason is that today's screening mode is completely different. The screening scale of "Titanic" in North American theaters in 1997-98 lasted for 25 weeks, and it was completely canceled in 41 weeks. Fall below the 10 million level to 10,000. But in this era, apart from making love, everything is fast. M’s early analysis articles said that probably from the "Ghost Story" caused the sensational upsurge of young people going to the fair, from the Internet's high exhibition, movie screenings The model has gradually become a one-boom, then declines and exhausts. By the time of "The Lord of the Rings 3" in 2003-04, the scale of show screenings was only a week. From the 6th week onwards, the weekly box office fell below 10 million, 24 weeks Completely underpaint.

Another aspect is the increase in entertainment methods and movie viewing channels. Going to the cinema is becoming less and less a place for people to go on weekends. The big screen is not even the first choice for watching movies. A lot of box office figures for a movie are transferred to DVDs. When it comes to profitability, it is inevitable that the American Theater Owners Association will complain.

"The current situation is difficult to make a correct assessment." So when it comes to the box office trend of "Firefly", "the analyst James Taner said helplessly. Now that this magical movie has created myths and repeatedly broken records, will it just be faster? Explode the potential? And then go to calm faster? Of course, Moore still expressed some personal opinions: ""Firefly" has all the qualifications of a global hit, and the "Star Wars" series, "Lord of the Rings" series, " The Harry Potter series is different. The audience has no solidified impression of it, and it is not a must-see or resist it, but Magic Yang can let them rest assured to place all their expectations on it. "

The current overwhelming reputation and box office have strengthened the confidence of movie fans and audiences around the world. They have unlimited room for imagination, and the strategy of coming to Flame Movie is precisely for this reason. James Gurr also said: "Firefly is a product of the combination of real culture and Asian culture. It has great potential in overseas markets, and the Asian region is expected to make a big hit. You know that the magic is in China, Japan, and South Korea are particularly attractive markets."

Of the 742 million overseas box office of "The Lord of the Rings 3", 470,000 in mainland China, 4.98 million in Hong Kong, 11.75 million in Taiwan, 28.46 million in South Korea, and 94.96 million in Japan, add up to 1.5 US dollars, which accounts for just 1%. How much box office will "Firefly", which is currently sweeping Asian cinemas, finally collect? what percentage

No matter in Asia, North America or the world, the box office performance in the second week is extremely important. Can "Firefly" form a bigger wave, a wave of "I must go to the theater to see and enjoy this movie, otherwise this life will be a real disaster." I lived in vain..." The wave? To energize audiences who go to theaters now and then? Suck some people who haven't been to the theater in years or never go to the screen? Can the proportion of overseas box office exceed 10%, over and over again?

These are the keys that directly affect the final results of "Firefly", and whether it can break through one billion in the world...

When the various box office charts were released last week, "Firefly" ushered in its second weekend, 24-26, and the second week 24-, and the screening scale increased to 65 North American theaters.

In the last week of June, three more movies have been released in North American theaters on a large scale, joining the cruel market to challenge Cowboy Bebop! Most of them come from bad people, Nicole...the romantic comedy "The Fairy Wife" starring Kidman, 850,000 production fee, 3174 theaters; Lindsay...the sports comedy "Crazy Golden Car" starring Luo Han, ten million Oak production fee, 3,521 theaters; "George...Romero's Place of Death", 150,000 production fee, 2,249 theaters.

Also, "War of the Worlds", which will be fully released on June 29, has a production cost of 132 million, 8 theaters, Steven... Spielberg + Tom... Cruise.

"Oh my god! I was going to watch "Firefly" at m cinema, but the tickets are fully booked until next week. I can't wait!! Do you think we should go to a regular theater first, or wait?" Ktte, a movie fan, posted on his blog A group message board asks this.

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ps: I'm about to fall out of the top ten monthly ticket list, I'm asking for everyone's support! Hold on, hold on! ! In addition, I would like to thank the taste of the milkshake as the leader, thank you everyone!

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