Rebirth of the Industrial Tycoon

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Xu Zhizhi is not a special case. Engineers sent by other companies to India to do technical work reported the same situation to their leaders after returning home.

After learning about Li Weidong's offer to the Indians, everyone was shocked!

Everyone guessed that Li Weidong would make a lot of money from repairs and maintenance, but they didn't expect that Li Weidong was so black-hearted and directly quoted ten times the price.

Chinese companies export products at low prices, and it is normal for companies to lower prices for each other. Many orders even make no money at all, just to exchange for foreign exchange.

So when Li Weidong proposed to be responsible for product maintenance at the Dubai Construction Machinery Exhibition, no one took it seriously.

After all, everyone is selling cheap goods, so the cost of repair and maintenance can be so high! Even if this money is earned by Li Weidong, it is just hard-earned money.

However, Li Weidong made a lot of money from the subsequent maintenance of the products, which was even several times higher than the profits made by various companies from selling products.

For other domestic construction machinery companies, this seems to have opened a new door. It turns out that product maintenance can still be so profitable! If I hadn’t made this money before, I would have really lost a lot.

What’s even more surprising is that the Indians actually accepted such a high offer!

Li Weidong's quotation is clearly a scam, and anyone who is not a fool can see it.

However, Indians are really worse than fools. They know that Li Weidong is trying to trick people, but they still jump into it.

Other colleagues in the country suddenly realized that there really are such silly customers in the world! If you encounter such a naive customer, you will not be fooled. If you encounter an order from an Indian in the future, you will definitely be asking for money!

Li Weidong also grasped the Indian character of doing what he said but doing little. If it were an East Asian country, if it encountered such a thing, it would most likely find a way to be self-reliant.

But the Indians probably only talk about self-reliance. If they are really asked to do it, I don’t know how long it will take to achieve it.

In addition to subsequent maintenance and repairs, Li Weidong has also prepared another move, which is to install a cooling system.

There will naturally be a charge for adding an additional cooling system, and the charge is not cheap.

It's like buying a low-end car and adding a 360-degree reversing camera. Going to a 4S store will definitely be much more expensive than going to an auto parts store.

Fukang Engineering Company, the scientific research department has developed a cooling system.

The so-called cooling system is actually an external blower that promotes air circulation by blowing air to the device, thereby dissipating heat.

This kind of thing really has no technical content. Not to mention professional engineers, even technical secondary school students studying mechanics can easily make it.

Using a blower as a cooling system and selling it to Indians at a high price is obviously another scam. No matter how poor the Indian skills are, they will not be stumped by the blower.

The show required a complete set. In order to fool the Indians, Li Weidong specifically asked the technical department to design a unique shell for the blower. At least the Indians would not be able to tell at a glance that it was a blower.

However, Li Weidong was a little dissatisfied with the samples brought out by the technical department. It was not that the performance was bad, but that the appearance was too ordinary.

Looking at the blower sample that Chen Yonghua came to, Li Weidong said with a critical look; "Is the design of this appearance too ordinary? It just adds an iron box on the outside!"

Chen Yonghua explained: "Chairman, didn't you say that the Indians should not be able to tell at a glance that this is a blower? The iron box we added outside covered the entire blower. The air outlet has been processed, and Indians will never know that it is a blower!”

"But with such a mediocre appearance, we can't sell it at a high price!" Li Weidong shook his head and continued: "What I want is a more technological appearance, which makes people think that this is a high-tech product, so Only then can we sell it for a big price!”

"High-tech products? I understand!" Chen Yonghua nodded, but his eyes were still full of confusion.

"I think you don't understand." Li Weidong sighed helplessly, and then said: "But it is indeed unprofessional to let you mechanical people do the appearance design. I won't make it difficult for you, I'll go Bring in the reinforcements!”

Li Weidong said as he picked up his phone and dialed Wang Jiuyang's phone number.

"Hey, Jiu Yang, it's me. I'll assign a few people from the design department to be responsible for product appearance design. It's best to have a designer with a unique and individual design style. I don't want practicality, just design. It’s trendy enough.”

In terms of designing product appearance, designers of small household appliances are definitely a hundred times better than designers of construction machinery!

In the design of construction machinery, the first factor to consider is performance. In this field, the improvement of product performance is more important than anything else. You can even ignore the finished product in order to improve the performance of the product.

For example, among those high-end construction machinery, which one is not very expensive? The price of one unit can easily reach tens of millions, or even hundreds of millions, but as long as the performance exceeds a certain critical point, demand still exceeds supply.

For example, for a 1,200-ton crane, one is almost built and sold. There is no chance that it will not be sold, because this product has exceeded the critical point of 1,000 tons.

This is the characteristic of construction machinery. Manufacturers or customers are willing to pay twice the price for a 10% performance improvement.

Therefore, the core work of the design and development of construction machinery is to improve performance. As for other aspects, such as convenience of control, driving comfort, etc., they can only be regarded as the icing on the cake.

As long as the performance is good enough, I don't care whether you operate it or not, and whether it's comfortable for you to drive! Anyway, these are the responsibility of the driver and have nothing to do with the designer.

The appearance of construction machinery is something that designers will not consider. Therefore, over the decades, the appearance of cars has gone through several generations of decoration, but construction machinery still looks the same.

The design of home appliances is different, especially small home appliances, which attach great importance to appearance design. There are many customers who are willing to buy products for a beautiful appearance.

In contrast, the performance improvement of home appliances is not so attractive to consumers.

For example, if the wind power of a hair dryer increases by 10, consumers will be indifferent. No one will choose a certain hair dryer just to blow 10 more wind. But there will definitely be people who buy a hair dryer because they like its appearance.

Therefore, the design of home appliances attaches great importance to appearance.

In terms of performance, home appliances will only be updated unless they have a relatively large improvement or new functions.

However, in terms of appearance, upgrading is common. The same product can be sold as a new product with a beautiful shell.

What's more, Puppy Electric also has business in Japan, so the designers of Puppy Electric are particularly focused on the appearance of the products.

Japanese consumers have always been picky. Their requirements for home appliances are exquisiteness, beauty, and a sense of technology.

For Puppy Electric to survive in Japan, in addition to Kimura Takuya’s effect, the products must also meet the consumer needs of Japanese people.

Therefore, Puppy Electric specially recruited a group of art graduates from universities to be responsible for the appearance design of the products. The purpose is to design beautiful and trendy product appearances.

After college students are not guaranteed to be assigned, it will be more difficult for art students to find jobs. Those who prefer design are better off. Those who simply study painting or sculpture can get a teacher qualification certificate and become an art teacher in school. It's pretty good.

Therefore, Puppy Electric can easily recruit a large number of college students in this field, and then after a series of screenings, it has found a few talents who are very suitable for the appearance design of small home appliances.

Now Li Weidong wants to use a blower to fool Indians, and these home appliance designers come in handy.

The reinforcements invited by Li Weidong quickly came up with several sets of design plans.

Li Weidong chose a design that looks very sci-fi. It looks like a high-tech product. People who don't know will never guess that it is actually a blower.

After the samples were made, Li Weidong contacted Naravani.

"Mr. Naravani, we have found a solution to the problem of the high failure rate of the construction machinery you purchased."

Li Weidong paused and then continued: "After our research, the failure of those construction machinery was mainly due to the high climate in India, which caused the machinery to overheat.

For this reason, we have specially developed a cooling system that can be used on engineering machinery, which can significantly solve the problem of excessive machine temperature.

This cooling system uses a wind system with strong convection circulation, and applies a large amount of aerodynamic design, using the most advanced technology currently and in the world..."

Anyway, bragging is not illegal, so Li Weidong simply made up a lot of terms and turned the packaged blower into the world's most advanced equipment.

After listening to Li Weidong's introduction, Naravani immediately expressed interest.

In fact, Naravani is not interested in the so-called cooling system, but is interested in purchasing. For every purchase, Naravani can make a fortune from it. Of course, Naravani is eager to have more procurement projects so that he can make more money.

Just listen to Naravani say: "Mr. Li, since you have developed the cooling system, you might as well send a set of samples and let us try it!"

When negotiating business with Indians, it is an iron rule not to give samples. Even if you do send samples, you have to pay the sample fee first to avoid being freed by Indians.

So Li Weidong said: "Mr. Naravani, I'm afraid there is no way to send this sample, because this cooling system is a high-tech product and requires our installers to come and install it in person before it can be effective. "

Naravani nodded. It is normal for high-end equipment to be installed by manufacturers. Many times, manufacturers do not allow others to observe the installation process, just to keep the technology confidential.

When Chinese people purchase foreign equipment and introduce advanced technology, they often suffer this kind of disadvantage. If they want to see how they install it, they won't let them see it at all.

India's technology is not ahead of China's, and it has suffered the same losses when purchasing foreign equipment. It's just that Indians have become accustomed to this loss.

Naravani continued, "Mr. Li, if there is no sample, how do I know how effective your cooling system is? How can I purchase this product?"

Li Weidong immediately replied: "Mr. Naravani, I can send you the product introduction in the form of an email. In addition, I can also send a video of the product test. I believe that through these, you can have a more comprehensive understanding of this." Cooling system!”

Around the year 2000, sending emails was nothing new. What's more, India is the largest "IT wage earner" in the world. In order to better serve those European and American bosses, Indian companies may use email more frequently than Chinese companies.

Naravani soon received the email.

Open the email. In addition to the product introduction in text, there are also some pictures.

And this picture immediately attracted Naravani’s attention.

"Is this a product of the earth? It looks like a tool used by aliens in science fiction movies! The Chinese introduced it correctly. This is really a high-tech product!"

Naravani was indeed deceived by the beautiful and trendy shell.

Indians are more likely to be confused by appearance, so they prefer colorful decorations because they can make the appearance look better.

For example, Indian truck drivers drive a broken truck, but they always add various decorations and greetings to the truck. From a distance, it looks like a float for the Lantern Festival on the 15th day of the first lunar month.

Another example is the arhat on a motorcycle that is performed every time in India's military parade. Dozens of people are mounted on a motorcycle and then pose in various poses. It looks like a circus performance and has no military power at all.

But it looks great this way! Therefore, every time India conducts military exercises, they will put Arhats on motorcycles.

This kind of flashy thing is more popular among Indians, and it seems to represent the character of Indians. When they brag, they are unparalleled in the world, but when they work, they are inferior to ten thousand people. They are just as flashy!

Li Weidong's quotation for this cooling system is US$500, which is about more than 4,000 RMB, and it can be installed for free. However, for some relatively large machines, it is not enough to install one, and two or three may be needed.

With the power of the blower, one is indeed not enough for some large machinery.

A blower with a casing costs US$500. Li Weidong is also very evil.

However, Li Weidong is not the only one who has a dark heart.

In a mansion in New Delhi, Naravani was sitting on a sofa with a respectful look on his face.

Opposite Naravani was his cousin who was a high-ranking official.

Naravani took out a photo and said, "This is the cooling system provided by the Chinese. Please see, does it look like something in a science fiction movie? This is definitely a high-tech product!"

The cousin looked at the photo and nodded with satisfaction. He asked: "How much does the Chinese quote for this cooling system?"

"700 US dollars, including installation!" Naravani said.

Naravani directly raised the price by 200 US dollars. It was obvious that the price difference would go into Naravani's pocket.

The cousin thought for a moment and said, "This high-tech product should be sold for $1,000. But $1,000 doesn't sound good. After all, it's four digits. Let's make a quote based on $998!"

The cousin's intention was obvious. He asked Naravani to quote $998, of which $298 fell into his cousin's pocket.

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