My Years As a Car Dealer

Chapter 0203: Advertising III

Compared with the propaganda on the Internet, the wild bar within a radius of dozens of kilometers is really falling out.

The people led by Jiang Fangyan are like locusts, sweeping a street, a street, a community, a community, a merchant, a merchant.

It's more noisy than when the chicken people came to China, but it has caused the seaside city to be miserable. Colorful flags and banners are all over the streets, and the traffic jam caused by the traffic jams the road to a dark, slightly prosperous section, don't say you drive. , is walking, a distance of 100 meters, don't even think about going there for two or three hours.

In the shops on the street, in the community, in the hands of pedestrians on the road, on buses, on telephone poles, and even on stray dogs, there are flyers about wild bars. .

The seaside city was so wrathful and complained, passers-by would hide when they saw Jiang Fangyan and the security guards, and they wanted to vomit when they saw the leaflets.

But this kind of ghosts are annoying, and the effect of the practice that people and dogs don't want to see has also come out.

In less than two days, people of all sizes, men and women, young and old, within a radius of more than ten kilometers, all knew that Jiang Fangyan opened a wild bar.

The progress of the propaganda work in the past few days has been very good. Everyone's achievements are obvious to all. As for Jiang Fangyan's achievements, I can't say that this girl is too devoted and desperate in her work. There are also merchants on the street who almost smashed the door of Jiang's group, and they all came to Jiang Fangyan to settle accounts.

Jiang Fangyan's character is honest and straightforward, but she is not stupid. In the face of people's reprimands and dissatisfaction, she knew that she had committed public anger, so she simply hid.

These people were in a fit of anger and could not find the true master, so they went to Jiang Fangyan's father to argue that the crowd in Wuyang and Wuyang surrounded the door of the Jiang's Group's CEO's office with three floors inside and three floors outside.

Jiang Dehao, the boss of the dignified listed company, was tortured by his scumbag daughter. He was blocked in the office and could not go out one step. It was a loss of face.

But Jiang Fangyan is the heart of Jiang Dehao's husband and wife. Even if he caused such a big disaster, Jiang Dehao was still not angry, but kept talking in his heart, biological, biological, biological, follow me, follow me, follow me I.

Jiang Fangyan didn't dare to show his face, Jiang Dehao acted like a tortoise again, the crowd who had no place to vent their anger simply exploded with anger, and the scolding outside the office door became more and more unpleasant.

Jiang Dehao became a punching bag for no reason. He was anxious and angry, and felt particularly aggrieved, because Zhang Chen's wild bar did not have a dime share of Jiang's group, and his daughter Jiang Fangyan just followed the advertisement to promote it. , why did Zhang Chen and these people have to wipe out the calamity for him by himself?

Why should I hide in the office and pretend to be deaf and dumb as my grandson?

Hearing the enthusiastic noises outside the door, Jiang Dehao became more and more angry the more he thought about it.

As a result, the news that Jiang Dehao, the CEO of Jiang's Group, singled out a group of people to fight, came out in the seaside city on the same day, which added a little tidbit and enthusiasm to the publicity of the wild bar.

Jiang Fangyan had been hiding in the Tiandi Hotel, Zhang Chen comforted her with kind words and did not accuse her of anything.

Although the advertising is overdone, she is doing it for the sake of the wild bar, not getting paid, just working, and complaining about others, how hurtful!

…

The online and offline promotion planned by Zhang Chen and others went very smoothly and the effect was very good.

The Wild Bar has not yet opened, and there are already countless people attracted by advertisements. They are curious to join in the fun at the Tiandi Hotel, and want to see how different the bars that have been popular in the seaside city for a few days are.

Facing the crowd gathered outside the wild bar, Zhang Chen and others were very happy, looking forward to the grand occasion when it officially opened two days later.

When everyone gathered to prepare for the opening ceremony, they suddenly found that the crowd at the door became restless, and some people even began to accuse Wild Bar for operating without a license, all the drinks sold were fake, and the activities organized at the opening were deceptive. What's even more outrageous is that someone plausibly said that Zhang Chen was in arrears with the wages of migrant workers in the decoration company...

The crowd watching the lively has been very calm these days, what happened today?

Regarding the accusations, Zhang Chen and others were speechless. Xue Feng did all the procedures at the Wild Bar. The real licenses were complete, and there was no omission.

The issue of selling fake and shoddy drinks is even more slander. During the preparation of the Wild Bar, Zhang Chen deliberately told Sister Ji about it. It is not allowed to sell fake wine in the Wild Bar. The merchants are all regular brand agents in the seaside city, and they are definitely not the second batch of distributors that are prone to accidents.

What makes Zhang Chen and others even more angry is that after the completion of the wild bar decoration and inspection, Jijie has already settled the expenses. Where is the problem of arrears in the wages of migrant workers in the decoration company?

At the entrance of the wild bar, more and more passers-by who did not know the truth joined the team to denounce the profiteers, which made Zhang Chen and others feel the pressure.

At this moment, President Liu of the advertising company rushed over in a panic.

And the frowning Mr. Liu brought a very bad news. Someone spread rumors on the Internet and smeared the wild bar.

"Making rumors on the Internet? Smearing the wild bar?" There was a burst of exclamation in the bar, and everyone quickly understood why the crowd at the door was making trouble.

"Mr. Liu, drink some water." Zhang Chen handed Mr. Liu a bottle of mineral water and asked him to take a break.

Gululu, Mr. Liu's mouth was dry, so he took a big sip and explained what happened today.

According to Mr. Liu, the navy he invited has been closely monitoring the remarks about wild bars on the Internet while promoting propaganda.

Last night, I suddenly found a lot of negative news about wild bars on the Internet.

These news are spread in major local forums and other places in the seaside city. They are detailed in content, sophisticated in writing, exemplified, convincing, and eloquent. When attacking wild bars, most of them hit unlicensed and sold drinks. All of them are fakes, and the wages of migrant workers in the decoration company are in arrears. It is easy to cause public anger and the government's attention.

After discovering these news, the head of the navy felt that these articles were incisive, the methods of black people were extraordinary, they were not written by ordinary people, and it was very likely that their colleagues were causing trouble.

They realized that they were seriously unhappy, and since they didn't know whether the things said in these articles were true or false, they had to contact President Liu immediately and ask him about the truth.

Mr. Liu runs such a big advertising company, and the owner of the Wild Bar is a chicken sister he can't afford to offend. Of course, he is very interested. He called Ah Hu in the middle of the night and got all negative news. Hu clapped his chest on the phone to assure that the articles were all rumors.

With Ah Hu's assurance, President Liu was relieved and let out a long sigh of relief.

From Mr. Liu, he took over the advertising and promotion of Wild Bar. Regarding the news on the Internet, under the control of the water army, the positive comments on the Internet accounted for 80%.

Of course there are also negative views.

Some critics are allowed within a certain range. After all, the confrontation of speech and the collision of ideas can create an attractive atmosphere, generate hot spots, increase the exposure of wild bars, and attract attention.

However, as long as it exceeds a certain tolerance level, for those who deliberately make trouble and call for resistance, the naval forces hired by President Liu will immediately attack and use all connections to delete the accounts that can be deleted and the words that can be silenced. Even the uncontrollable will fight back with countless trumpets and vests.

Now it's different. With his own experience, Mr. Liu sensed a huge conspiracy from these articles that slandered the wild bar that suddenly appeared yesterday afternoon. He felt that the people who published these news seemed to have an unforgettable hatred with the wild bar. .

After Mr. Liu used his methods to find the source of all the articles, he found it unusual, and hurried to find Zhang Chen and others.

"There is sufficient evidence to show that all the news was circulated by a WeChat public account in our seaside city." Mr. Liu said it all in a tense breath, "This official account belongs to a large self-media company in seaside city, and they The office address is in a high-end office building in the city center.”

After Mr. Liu finished speaking, he took out his mobile phone and sent the address of this self-media company to everyone.

"Emperor Entertainment Co., Ltd.?" Zhang Chen looked down at the message sent by President Liu on his mobile phone. He felt that he did not know Duan Tianhua, the boss of Emperor Entertainment Co., Ltd., nor did he have any business contact with Emperor Entertainment Co., Ltd., and the two sides had no enmity. No complaints, how can you suddenly find fault?

"What else do you want? Sue them." Jiang Fangyan waved her snow-white fists and yelled, she thought such a thing was too simple, "We have evidence, and Duan Tianhua's information, don't go to the courthouse to sue him. Slander, do you keep it for the New Year?"

"Yes, sue them for slander, and want this to be used as pants by Emperor Entertainment." Others were also very angry and agreed with Jiang Fangyan's method.

Just as everyone was furiously preparing to collect materials for a lawsuit, President Liu shook his head slightly and sighed, "It's useless."

"He falsely accused us, and we collected evidence to sue him. It's only right and proper, why is it useless?" Everyone was puzzled and stared at President Liu in confusion.

"Listen to my explanation." Mr. Liu is not a person in the legal profession, but he has been in the advertising circle all the year round, and he has seen many such situations. Otherwise, he would not have analyzed the reasons so quickly and found the culprit behind it.

ァ新ヤ~⑧~1~中文网ωωω.χ~⒏~1zщ.còм

He told everyone that defamation is very common in life and in business, and it is also the most difficult case.

Generally speaking, as a legitimate company that is registered, it is the least willing to sue when it encounters rumors and defamation, and the media will sue the court against Bo, unless those unscrupulous media have gone from simple rumors and defamation to aggravate. It has turned into extortion, and it is only possible to engage them if they have all the evidence of their crimes.

Why?

The main reason is that going to the court to sue is equivalent to putting the whole ** from a certain area that no one pays attention to to the people of the whole country, which may expand the spread of rumors and make it all over the city.

If the rumored company is not clean, and there is indeed a serious injury, the progress of the final lawsuit is likely to magnify the negative itself and lose control over the entire sex. .

Losing your reputation doesn't count. The most important thing is that you won't lose much money by suing the media that spread rumors and defamation.

Mr. Liu clearly remembers that in many cases, companies slandered by the media, after collecting complete evidence, opened their mouths to claim millions, or tens of millions, all to save face for themselves, to show other media, to kill chickens and monkeys to scare people. of.

The ** court will not support such a high claim, only criminal damage to goodwill, but also a great loss.

However, the legal fees and the fees charged by the lawyers in the case of a lawsuit are actually calculated according to the target amount.

For example, the standard for lawyers' fees is 3%. For a lawsuit of 10 million yuan, the lawyer will charge 300,000 yuan.

If the lawsuit is won, the media that caused the trouble will pay 300,000 yuan, and the media that loses the lawsuit can pay the lawyer fees. In addition to the legal fees of the lawsuit, they only need to pay 600,000 to 700,000 to send the bitter master away.

If the media is a large-scale enterprise, or a well-known self-media, 600,000-700,000 Huaxia coins are trivial for them, and this little money is basically not painful, but they can use the lawsuit to hype it, maybe it will become more popular.

Sadly, he was clearly a victim who was even more wronged than Dou E, yet he lost the case by a shambles. .

So basically it's not like scolding the company's boss for the 18th generation, cursing the birth of a child without an ass, etc. Most of the rational company bosses are able to bear it, and they don't want to go to court against Bo. A million or so, the meaning of the meaning forget it.

"It's reasonable to travel all over the world." Jiang Fangyan was very dissatisfied, thinking that the case mentioned by President Liu was too incredible, "I don't believe other people slander me, I sue them, and I can still lose."

"Fangyan, this world is not as simple as you think." Xin Zhao explained to Jiang Fangyan with a wry smile that a lawsuit is not as simple as black and white, and there are many outcomes that affect the judgment, of which the most influential is jurisdiction.

It is purely courting death to fight a lawsuit on the ground of one acre and three points. For example, don't fight a lawsuit with the **** in the deep earth and Sichuan Nanshan. They have never lost, and don't compete with the **** in DìDū. You don't have a little bit. Odds win.

I really want the fish to die and the net to be broken, so I must try my best to change the court and go to my home court.

"Mr. Zhao is right. UUkanshu www.uukanshu.com" Mr. Liu added that a lawsuit is not a decision made by taking a slap in the head. The law of the society pays attention to evidence. Provide real evidence, and generally do not meet this standard.

Once someone wrote an article about a certain company, and the company's stock price plummeted, and then everyone was linked together, so the company sued the person in a hurry.

But in the opinion of the Court of Justice, it is difficult to prove that this plunge is related to this person's critical articles and does not support the company's demands.

The only exception is that this millennium problem was perfectly solved by a medicinal wine company.

They found a few agents to return the goods, and then said that the reason for the return was because they read this article, and as a result, the losses were confirmed, and then the **** arrested people.

Of course, this kind of manipulation is simply a flea, but I tell everyone from the side that the premise of the court’s decision is to fabricate facts and spread them widely. Bringing losses, the court will support the plaintiff's appeal.

In Mr. Liu's view, Wild Bar sued Emperor Entertainment Co., Ltd., and did not meet all the conditions of the lawsuit, of course it could not win.

After listening to Mr. Liu and Xin Zhao's explanation, everyone nodded in agreement. It takes so much effort for a company to face slander. As a small business like an ordinary person or a wild bar, it would not dare to file a lawsuit. The other party has deep pockets. You can basically do whatever you want.

Rushing to the hospital, one is that there are no consequences, one is basically unable to fight a lawsuit, and the other is basically unable to win a lawsuit.