I just want to be self-reliant

Chapter 592 Make Enemies All Around, Blooming All Around

Thought Computer is indeed the well-deserved overlord of the IT industry in China, and it is also an official designated brand, with a terribly deep foundation.

Just spent more than a billion dollars to acquire Citigroup's top notebook brand.

It can be regarded as the beginning of domestic mergers and acquisitions of international big names.

For a while, there was nothing in the limelight.

In fact, everything about the thinking computer should be done right before this.

Concentrate on selling things, and only when you have money to survive can you consider research and development.

But it is precisely at this juncture.

2005 is the most critical turning point moment.

Zhao Dezhu pointed out very clearly at the summit that the future development direction of the Internet and IT industry is smartphones and mobile terminals.

Erfudu turned to acquire shares in the Android system, and chose to take advantage of Pengzhen's port advantages to deploy mobile phone manufacturing in advance.

The thinking computer is the most disdainful.

It can be said that Lao Yang can only disdain.

Because it has just spent more than one billion yuan to acquire a laptop brand, this must be the core competitiveness in the future.

Just to prove that this acquisition is correct, we must do our best to fight against the theory of mobile phones.

From this point of view, the notebook brand that has sold more than one billion US dollars at a high level also has its sights on the direction of smartphones.

But all in all, Thinking Computer teamed up with Baowang in the whole June.

In particular, the advertising promotion campaign concentrated in several first-tier cities, whether it is the popularity of a certain treasure network and the actual sales of thinking computers, have climbed to an exciting peak.

Although it was only a fraction of the TM network at that time, at least the gap was narrowing.

As long as the direction is right, this gap will be bridged one day, won't it?

Conversely, I feel that TM.com seems to be at a loss what to do, and there is no tit-for-tat launch of any special activities.

Sponsor an entertainment program on Shonan Satellite TV?

Maybe in the eyes of some people, the advertisement should still be on the Zhuaner TV station, right?

If you don't grab a bid king or something, you are ashamed to say that you are doing national promotion.

In this regard, it has already claimed to be the thinking computer of large domestic enterprises, and its internal structure has become somewhat rigid like that of state-owned enterprises.

I took it for granted that TM did not fight back.

In fact, even some Baowang is closely watching every move of TM and Zhao Dezhu.

I found that he actually shifted his focus to the WB website, and even interacted with actresses in various ways.

Young man, still a little frivolous...

Even if you can be regarded as a hero, it is still sad to pass the beauty pass.

Who ever wanted to enter July, with the sudden force of the Super Girls finals, the exposure of TM.com increased dramatically.

Shonan Satellite TV's program ratings reached 11% against the sky!

"Latent" is so popular, it only has a ratings of 56%.

A certain treasure net is like being hit with a sap!

They have invested nearly 400 million US dollars from acquisitions to subsidies!

This is not burning money, but the confidence of investors!

After spending so much money, what the Internet sees is the name of the competitor.

What is more visible is the overall sales data of TM.com, which is rising rapidly.

Among them, Wang Han is a chess piece that no one could have imagined.

The host of this program not only constantly output the main sponsor's words, but also read the advertising slogan in the contract "online shopping on TM" as long as he reads the name of the Super Girl competition.

From time to time, he interspersed: "I think everyone looks at Super Girls, votes on our happy website, and goes shopping on TM. What a relaxed and comfortable Internet life in the new era..."

Apart from watching Feng Xiaoting's performance, Zhao Dezhu basically didn't watch the show.

How can there be such leisure time.

But Chen Yanling made detailed statistics and work reports, and sent emails to Zhao Dezhu every day.

The host's reaction was specifically mentioned.

Zhao Dezhu waved his hand: "Give a flagship store to Shonan Satellite TV!"

This is easy for TM network itself.

In fact, it is the surrounding culture.

In 2005 this was definitely a bit of a novelty.

The streets are nothing more than cultural shirts. As for the T-shirts printed with the words "Super Girl", with patterns of silhouettes of various players on the back, they can be produced in minutes from the previously purchased clothing factories.

Shonan Satellite TV was pleasantly surprised and quickly signed a contract with Chen Yanling. The store belongs to Satellite TV, and the operation is driven by TM first, and the benefits are shared equally.

A series of products such as mouse pads, posters, pillows, key chains, notepads, fans, water cups, etc. were launched one after another.

But just a T-shirt is enough!

Wang Han and Sister Xiang called again: "Welcome everyone to the Super Girl online flagship store and buy a T-shirt supporting the contestants!"

This unexpected ruthless move basically killed the suspense completely.

It can be said that before the emergence of e-commerce shopping, cultural peripherals were a huge market where buyers wanted and sellers wanted to sell, but it was difficult to realize commodity transactions.

Just like Disney's peripherals, only those sold in amusement parks can guarantee authenticity, and there are a lot of fakes in other parts of the world.

Talented talent stars like Super Girls have accumulated a lot of fan enthusiasm and are very willing to pay for it.

But it is difficult to distribute the goods to all parts of the country.

The online store is a perfect fit for this reality.

That night……

TM net surged more than one million hits!

300,000 new consumer registered users!

The super girl flagship store sold more than 7 million yuan worth of merchandise!

A total of over 200,000 T-shirts were sold for the players!

Who can believe it?

Even mouse pads and keychains that were just prototypes sold tens of thousands of pieces!

And the sweaters that can't be worn at all in the midsummer of August can sell thousands of pieces.

Wang Han couldn't help marveling in the show: "I really didn't expect, I didn't expect that the changes in the Internet era would come so fast, even us super girls have boarded this express train, and share the happiness with all audience fans!"

Then it drove another wave of sales.

The garment factories on both sides of Pengzhen and Jiangzhou have ramped up their horsepower and frantically rushed to deliver goods.

In fact, this is tantamount to the fact that the Super Girl program brand is supporting TM. The key points that are most difficult to accept and believe in new things are easily crossed like this.

Fans spend tens of dollars to cheer for their idols, and they don't care if they want to.

But invisibly, these people have been dragged to the point of no return for online shopping.

The total sales volume of 7 million is far inferior to the record of thinking computer with the unit price of a notebook computer.

But this just proves the huge user volume!

At this time, what a treasure.com hopes most is the number of users. They are struggling to fluctuate in five-figure daily active buyers, and there are very few new additions.

With the help of this wave of rapid growth, TM.com's daily active buyers are already in the seven figures...

The average number of new registered users every day is more than 10,000.

And there are thousands of new online stores opening every day.

Even if many of them are curious buyers who opened a store on a whim to sell their own little things.

But it is obvious that a large number of merchants are entering, and a large number of netizens are familiar with this brand-new model.

This puts tremendous pressure on the server, but it also brings a lot of money!

Almost all Internet peers across the country are looking at TM. Since May, they have already felt that the daily sales of Gaoshan Yangzhi are 200-300 million, which has soared to 400-500 million.

Confirm the new era of e-commerce and the standard model is just that.

It’s just that a very small number of idiots may want to follow the same example, and hurry up to drink with Laokou soup, and also do this kind of e-commerce online shopping model with platform guarantee as the main business.

Most of them started to analyze immediately, and it was basically impossible to face the Hard Gang TM network.

Hurry up to find a market segment, and be able to do in a certain part of the market, like a certain Dong who focuses on electronic and digital products, and maybe still eat meat.

It's just that a certain treasure net is miserable.

Originally, this side was going towards Daquan.

Spend a lot of money to subsidize transactions, but there is no guarantee that the total transaction volume will increase.

Especially the big city strategy they implemented before.

Thought to focus on the first-tier cities, but ignored the vast second-tier, third-tier and fourth-tier markets.

Even if the penetration rate of home computers is not so high, it is far from the era of mobile shopping that Zhao Dezhu knows.

But the Ditui team made good use of the Internet cafe.

Supergirl posters posted in all Internet cafes accompanying the national e-sports competition.

In addition to text messages, Super Girls is also asking for new channels for online voting, which are attracting a large number of young people and viewers to Internet cafes to surf the Internet.

It's only a short time to vote and watch the news. By the way, buy a T-shirt to support your idol.

The entire consumption channel is built in this way.

Immediately let TM network ripple in the people's ocean of consumers.

Make a certain treasure net more like an isolated island.

All kinds of data are declining rapidly, like a big ship is sinking.

This is only two months after the acquisition of Yibai by a certain treasure.com!

At that time, Lao Ma and Lao Yang joined hands and vowed to create a new situation, but now it seems so ridiculous.

Because the most terrifying Matthew effect in the Internet world has begun to emerge.

As long as the distance between the first and second is widened to a certain extent, the strong will always be strong!

A large number of word-of-mouth effects and business success examples have attracted both buyers and sellers to TM.com.

Further promote the virtuous circle.

The market that the weak can share is getting more and more withered.

The same situation also appeared in instant messaging social software.

The Matthew effect here is even more serious. The platform with the most users will have more and more users.

Because whoever friends around you are using any software, they have to use it passively and actively.

WB, which seemed to be quiet before, has only 10,000 internal test users in two or three months after its launch. With the help of the industry summit, the e-sports finals can barely climb up to the entry-level 100,000 level.

Who knew that with the help of the Super Girl program, they suddenly jumped over ten million...

This has threatened Penguin's instant messaging supremacy.

The hostility within Penguin against the former chief experience officer is at an all-time high!

For a while, the saying that one must first secure the interior in order to fight against the outside world filled Penguin's interior.

At this time, someone finally understood how difficult Chang Gong was.

At this time, inside Penguin, we will talk about cooperation with foreign instant messaging and social software, kill WB first, and then continue to monopolize the market.

Otherwise, what should I do, watching Penguin's housekeeping social software users completely convert and lose?

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