Hollywood Road

Chapter 172: The Season of Movies

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"The Palme d'Or?" Murphy shook his head, "How do I know who will win?"

Jonah Hill and James Franco ended their bickering, and Seth Rogen looked this way, Murphy scratched his head, "I don't know who will win, I just know we won't get the Palme d'Or .Bayi Chinese≧\u003c\u003c≤”

He responded with a few raised middle fingers.

"Planet Terror" was only screened and did not participate in the competition, so how could it possibly have a relationship with the Palme d'Or.

"Before we came, didn't you and Erica participate in several competition film exchange meetings?" Robert Downey Jr. didn't give up, "Aren't there any good works?"

After going through the relevant procedures, Murphy did watch a lot of internal exchange meetings of participating films, such as David Cronenberg's "The Butterfly Nightmare", Marco Bellocchio's "The Hour of Faith", Jean-Pierre Darnet's "Son of Others" and other six or seven films.

These films cannot be said to be excellent, but most of them are far from Murphy's aesthetics.

"The Pianist..." Murphy finally gave an answer, "This is the smoothest movie I've seen in the past few days, and the director is Roman Polanski. I think the chances of winning the Palme d'Or are very high."

"Him?" Seth Rogen scratched the back of his head, "The Palme d'Or will be awarded to a strong..."

"You're so naive! Seth!" Robert Downey Jr. pointed at him and sneered, "Do you think film achievements have something to do with these?"

Seth Rogen was puzzled, "But his reputation is too bad..."

"These are not problems." Murphy took the topic, "Not to mention France, one of Roman Polanski's motherlands, even if "The Pianist" and other North American awards seasons participate in the Oscar competition, I believe it will be one of the most popular films. one."

Others, unlike Murphy, have seen the movie, and they have no way of judging whether what he said is true or not.

Robert Downey Jr. has been in this circle for the longest time. After thinking about it for a while, he agreed, "Don't think about the movie itself. If Roman Polanski participated in the Oscar competition, that thing in the past would be nothing in Hollywood. "

He reminded, "Don't forget, he's a Jew! A Jew who survived a Nazi concentration camp!"

hear this,

Several other people kept their mouths shut. Although none of you here has anything to do with the Jewish club in Hollywood, everyone knows how powerful the Jewish influence is in Hollywood.

It may be exaggerated to say that these Jewish forces decide the fate of some people in Hollywood, but it is still very easy to do things.

Especially when a group is targeting a person, the power of the explosion is really terrifying. Think about it, even Roman Polanski, who is publicly wanted by the US Department of Justice, can be praised as the best director of the Oscar.

Murphy couldn't afford to provoke them, and he didn't want to provoke the biggest force in the Hollywood circle.

With the opening of the Cannes Film Festival, Murphy also began to prepare for the screening of "Planet Terror". In his spare time, he also went out for a walk. Compared with the quiet seaside town before, Cannes is now full of hustle and bustle.

In addition to film factors, it is not without other reasons that the local area spends huge sums of money every year and tries its best to create blood to hold film festivals.

During the film festival, celebrities, media, filmmakers, and even some ordinary people from all over the world will flock to the venue. These thousands of tourists can greatly promote local tourism and other activities such as hotels, restaurants, etc. The development of related industries has an effect that cannot be underestimated in order to increase local attention.

The resident population of Cannes is about 70,000, but during the film festival, it will attract at least 60,000 film industry professionals and 200,000 tourists. The local hotels will be fully booked half a year ago, and the catering industry, tourism products, etc. Benefit a lot.

Within 11 days of holding the film festival, the Cannes International Film Festival can create a direct economic value of 200 million euros and an indirect economic value of up to 700 million euros; during the period, 3000 job opportunities will be created, and the cost will be returned. In just 10 days, Just can make some merchants earn enough money for a year.

Walking on the streets of Cannes, Murphy can see tourists from all over the world everywhere, can hear strange languages ​​that he doesn’t understand at all, and there are voices talking about movies everywhere. When he hears that there is an excellent movie released, it will be like a wave swarm.

No matter how much money the organizing committee makes, no matter the commercial elements hidden behind the film festival, Cannes now only belongs to films, and this is a season completely occupied by films!

Passing by a cinema, Murphy saw a long line of people, stopped to watch it for a while, and learned that the new film "Irreversible" by Monica Bellucci was going to be screened inside. With the fact that Monica Bellucci has a brutal ten-minute rape scene, the film has attracted a lot of attention in Cannes, and many fans want to see it.

Judging from the long queue in front of this theater alone, the promotion and marketing of this film has been extremely successful for the time being.

Similarly, this also reflects the characteristics of Cannes' heavy mouth.

Looking at the enthusiastic audience, Murphy hopes that "Planet Terror" will also attract such attention.

In fact, after signing the contract with the public relations company, "Planet Terror" started its publicity in Cannes, and published the pornographic poster of the heroine Jessica Chastain early, which also made Jessica Chastain , Robert Downey Jr. and James Franco arranged an interview.

Probably because zombie movies don't quite suit the tastes of the French and the French media, the effect of publicity in Cannes is not very enthusiastic.

On the contrary, the British media, across the sea from France, paid more attention to this film than how Monica Bellucci was raped.

Zombie movies have a certain audience in the West, but the content and routines of zombie movies are basically fixed, and only by playing new tricks can they really attract people.

Before attracting audiences, the first thing the film needs to do is to attract buyers from leading companies from all over the world.

In addition to the pre-sold rights in a few overseas markets including Israel, the film festival agent who cooperated with Miramax has contacted a large number of overseas film companies. The film wants to appear in more overseas markets to make money. Whether or not these film companies can be attracted is very important.

Even if Miramax wants to promote "Planet Terror" to as many overseas markets as possible, it needs a partner.

On the fourth day of the opening of the Cannes Film Festival, the global screening of "Planet Terror" kicked off in Cannes.

Miramax has done a lot of work. The screening was arranged in the Lumiere Hall of the Festival Palace, the main venue of the film festival. Thanks to Lamax's efforts, nearly 300 reporters from more than 100 media outlets around the world appeared beside the red carpet in front of the Festival Palace.

Although it cannot be compared with the popular films in competition units such as the opening ceremony and "The Pianist", such a screening scale can also be ranked in the front row of this year's Cannes Film Festival.

According to the needs of publicity, Robert Downey Jr. and Jessica Chastain, the hero and heroine joined hands on the red carpet, responsible for flirting; James Franco, Jonah Hill and Seth Rogen OK, to promote the brotherhood between the leading actors; Murphy walked alone, using the contrast between age and director identity to create topics; brothers Harvey Weinstein and Bob Weinstein walked at the end to hold the line...

Compared to directors and producers, it was the actors, especially Robert Downey Jr. and Jessica Chastain, who really attracted media attention.

Robert Downey Jr. has considerable popularity, and Jessica Chastain's red hair, fair skin, and sexy figure are all eye-catching weapons.

The lens of the camera has been spinning around them.

Of course, there were not a few reporters and cameramen staring at Murphy, and the flashing lights made his eyes a little uncomfortable.

Fortunately, after "Saw", Murphy has experienced such battles. He is not a first-time brother in this field. According to the instructions of Bill Ross and media agent Grace, he showed a sunny and friendly smile, and kept looking towards the surrounding area. wave.

But the fans around fell silent when they saw him, neither cheering nor laughing, as if he was just an ordinary passerby.

Perhaps Murphy is well-known in North America, and there may be fans who know who he is and what kind of works he has directed, but it is not easy to put it in Cannes on the other side of the Atlantic.

After all, he is still a director who has just made a name for himself, and it is normal for him not to be well-known internationally.

While waving to the surroundings, Murphy walked to the high steps leading to the Lumiere Hall in the Palais des Festivals. The people who had passed by the crew before were basically waiting at the bottom of the steps. There is a special interview area here. The media reporters carefully selected by the public relations company have come over, ready to interview Murphy and the film's leading actors.

The twenty or so reporters were divided into several groups, the most surrounded by Robert Downey Jr. and Jessica Chastain, James Franco, Jonah Hill and Seth Rogen Second, the Murphy and Weinstein brothers had the fewest reporters around.

This can also be called a true portrayal of the entertainment circle's concerns.

In this day and age, not many media are willing to make a big fuss about a director, and the promotion and marketing of films are mostly carried out around actors or other topics.

The reporter who approached Murphy also seemed to be a routine, and the focus was not on him and "Planet Terror", and the questions asked were more related to his age.

After all, it seems that there is a clear contrast between a director in his early twenties and a director who officially participates in feature films at the Cannes Film Festival.

This is also Miramax's main promotional point for Murphy - the super new work of a 22-year-old genius director!

After the interview, Murphy went up the high steps and stood in front of the sponsor's billboard to take a photo with the crew. After the group photo was over, Erica Steinberg walked over with a few people who wanted to get to know each other. His young director. (To be continued.)

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