Game Entertainment Empire

"This is a game about cubes and adventure, and of course that might be a bit of a one-sided statement. In this particular game, players can explore a randomly generated world and create amazing wonders all by themselves. Whether it's small or small Prison black house, or luxurious big villa, players can use their free imagination to create in the game; in survival mode, players will collect resources as much as possible to build bases and weapons to deal with unknown dangers ; and the multiplayer mode, there has never been a game that can give players the right to choose and freedom."

Well-known media such as Gaming Xingkong have begun to evaluate "Minecraft".

Faced with such a game, the major media gave rare full marks.

However, in terms of player comments, it is a bit polarized. Players who like "Minecraft" and other Amway players are crazy about this game, and they praise "Minecraft" like nothing else in the world.

And some other players who have been exposed to "Minecraft" feel that this game is very boring.

'Am I the only one who finds Minecraft boring? It's meaningless at all, isn't it just digging materials, and then building a house to upgrade technology? '

'Same, I feel that this game is very boring, and the picture quality MOD has too high requirements for the configuration. I can stabilize 60FPS in "The Elder Scrolls: Skyrim" with the light and shadow special effect MOD, but in "Minecraft" only More than twenty. '

‘The online mode didn’t feel that much fun either. I walked around for a long time and didn’t meet a single person. I walked for half an hour to meet a player. '

‘It’s quite boring, much worse than the previous "Sekiro: Shadows Die Twice" and "True Truth". '

'I can't get the fun of this game at all. '

Yang Chen didn't pay too much attention to the comments of these players on the Internet.

Who can say that as long as a game is played, people will like it?

For players who tend to be 'elderly', who like to open the game to welcome a world that has been carefully crafted by the designer, and then experience the world and the story in the framework given by the designer, "My World" is not so friendly to them.

Because "My World" is not so much a game, it is more like a "tool" method to bring players special fun, breaking through the "fighting and killing" in traditional games The standard allows players to become a designer and truly understand what creation is through their own dedication and hard work.

…………

In the NetDragon game, Zhang Yida is also studying "Minecraft", or at this moment, domestic game makers are all studying this game.

"It's really a miraculous game." Zhang Yida couldn't help expressing emotion.

As a character like Taishan Beidou, a domestic game designer, he has an extraordinary understanding of the gameplay modes of various games, not to mention thorough research.

But for the game "Minecraft", he can only be amazed.

From a technical point of view, "Minecraft" can be made so powerful, but in terms of the technical level of the game, it is not a big problem for domestic first-tier game manufacturers and some second-tier game manufacturers.

The most critical point is that the gameplay and game concept of the game "Minecraft" can be said to be too advanced.

Sandbox games are actually not a new game concept. From the first time a sandbox map was provided for players to experience the fun of the game, and then later the sandbox was combined with the open world. Most players are already somewhat confused.

Most games pursue the so-called freedom, allowing players to have more free gameplay in the game, such as canceling the setting of the air wall, allowing players to freely reach any place on the game map, and like "The Elder Scrolls: Skyrim" "In that way, it is not limited to the main storyline tasks.

These are the freedoms given to players by game manufacturers, but there is no game like "Minecraft", which does not give players goals at all, and allows players to decide how to play.

A breakthrough game concept, Zhang Yida has to admit that "Minecraft" can be said to be a model of sandbox freestyle games, and it is also a game that is difficult to surpass.

Not from what achievements it has achieved, but from its game concept.

And when domestic game producers like Zhang Yida lamented the ingenuity of "Minecraft", the promotion of the first batch of "Minecraft" overseas has already begun.

Overseas related servers have been set up. Due to the relationship between channels, Nebula Games cannot accurately place advertisements on relevant regional channels in various countries like UEgame.

In addition to North America, Britain, France, Germany, and Japan, South Korea and other mainstream game countries in Asia to place advertisements on relevant channels, most of the main promotional methods are placed on YouTube video websites, and game live broadcast websites such as Mouse Station.

The overseas publicity expenses of "Minecraft" are as high as tens of millions of dollars.

Regarding whether "Minecraft" will achieve good results overseas, Yang Chen has no doubts at all, because the enthusiasm of domestic players has already confirmed this point.

What Yang Chen and the others need to do is to transfer the overseas version of "Minecraft" to the operation account, and prepare for including the multiplayer mode international server.

It can be said that putting overseas players and domestic players in the same server is definitely not just a simple matter, there are many things that need to be considered.

For example, Yang Chen thought about whether it is necessary to add a simple machine translation tool to the international server. After all, not every player knows a foreign language.

Unlike Yang Chen who was thinking about how the content of the game would allow players to have a better experience, Xu Yu in the office was also thinking about a very serious problem.

"Mr. Yang, we need to set up an overseas branch, and we have to consider expanding the channels for overseas Amiibo." Xu Yu said to Yang Chen seriously.

So what if the game is sold abroad?

You must know that Amiibo's income is the bulk!

How much is a "Minecraft" digital version of the game?

It's only 60 yuan.

Moreover, as long as players buy a "Minecraft" and don't do anything deliberately, they won't be banned, and they don't need to continue to spend.

But what about Amiibo?

Today I will release an Amiibo linked to "The Elder Scrolls: Skyrim", and tomorrow I will release an Amiibo linked to "Resident Evil", and a new game will be linked the day after tomorrow. This is all sustainable revenue.

And it doesn't have to be "Minecraft" players to buy Amiibo, after all, this is a building block toy.

Maybe their Amiibo will be the second Lego in the future!

Xu Yu had a very excited expression on his face.

And just as Xu Yu and Yang Chen were analyzing the situation, there was a knock on the door.

"Mr. Yang, Lego contacted us and said they wanted to discuss matters related to the linkage between Lego blocks and our Amiibo."

? ? ? ? ? ?

This thing, they just discussed Lego here, and then Lego is going to cooperate with them?

This toy is much darker than their game!

Yang Chen felt a burst of emotion in his heart.

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