Video Game Designer

On September 7th, the seventh day before the opening of the DNF server, Tianhe Network released the latest data from the official website at 12:00 noon.

As of today, the highest PCU of DNF is 1.45 million, which is a bit exaggerated. A few years ago, when there were not many online games in China, including Shengda, Wangyi, Penguin, and games from major game manufacturers such as Perfect, They have achieved millions of online results.

But with the increasing number of online games and the development of stand-alone games, it can be said that the number of online games for a game is getting smaller and smaller. Now a game can have two to three hundred thousand, which is definitely a popular game.

The game with a million online count is definitely a dominant game. At present, there are only two domestic games that can still maintain a million online data. One is a gunfight game in South Korea that is an agent of Penguin, and the other is the fantasy dream of Wangyi. Journey to the west.

Shengda, Perfect, and other game makers that shined in the early years basically didn't have games with more than a million online numbers, even during festivals.

This is just the beginning, with the word of mouth of the game being spread by players, the media, and various advertisements, more players are pouring into the game, and thanks to the terrifying retention rate, PCU's There will be a higher peak.

The seven-day player retention rate is 75%. Everyone in the industry who knows this retention rate wonders if they have misread the retention rate.

Generally speaking, such things as retention rate are actually a bit tricky. It is not a problem for manufacturers to do something, but that is only for general game manufacturers. Manufacturers like Tianhe Network will naturally not do this. hands and feet.

In addition to the data of PCU and seven-day retention rate, Tianhe Network also announced that the average daily online game time of players is 3 hours.

It sounds like this duration is very low, but in fact this is already a very scary number, because this calculation also includes those players who go online just to watch the game.

As for some rumors that gamers spend an average of 6 hours, 7 hours, or even 8 hours a day in online games, Chuhe thinks that the players who play their games must be gods.

With a super high seven-day retention rate, a super high player base, and a good average daily online time of players, there is no problem with word of mouth. There is no doubt that DNF can be said to be a great success.

This is something that all industry insiders who pay attention to Tianhe Network have never thought of. No one can imagine that a 2D game like DNF can achieve such a terrifying achievement.

After the data was announced, someone would call to congratulate Chuhe on his achievement almost every few minutes.

Yao Daxian from Beiruan was the first to call. In private, Chuhe still has some friendship with the other party, but the other party is not having a good time at present.

With the plummeting word-of-mouth of the JX Flyer series and the failure of JX Online, even Yao Daxian was deceived by players as Yao Da, using the IP of JX to consume players' feelings.

On the one hand, Chuhe felt a pity that the former father of swordsman had fallen to this point, but on the other hand, Chuhe felt sad.

It is impossible to say that Yao Daxian does not want to make a good game. On the one hand, the continuous failure of Swordsman Legend has made Yao Daxian's voice in Beiruan weaker and weaker. On the contrary, the investment was increased even more. Under the cycle, this made it difficult for the Legend of Swordsman to break through the predicament.

But if Chuhe really sympathized with Yao Daxian, that's not true.

As a core employee of the Swordsman series, Zhang Ke was able to make up his mind to stand on his own, and set up his own studio to develop the Meteor Butterfly Sword. Even without the investment from Chuhe's Tianhe Network, the original Meteor Butterfly Sword is definitely the best in domestic games. Top pinch.

Is Yao Daxian really incapable? Of course it is impossible. If Yao Daxian can leave Beisoft and come up with an excellent plan, Chuhe can still invest in other things, not to mention the capital. After all, a domestic game invests several million, ten million Still no problem to test the waters.

Even though Tianhe Network already has the PlayerUnknown's Battlegrounds project, as well as the follow-up DLC of the Road to Survival, and the planned Red Dead Redemption, 10 million can still be paid out.

The reason why Yao Daxian didn't leave was because he no longer had the kind of heart to play games, and he couldn't bear the superior treatment from Beisoft.

And Yao Daxian himself knows that even though the word-of-mouth of the Swordsman series is getting worse from generation to generation, in fact the sales volume has not dropped much. With the gimmick of his father's gimmick and hype, the feelings of Swordsman can at least consume four or five. Year.

After hanging up the phone, Chuhe let out a sigh of relief and shook his head.

Except Yao Daxian from Beijing Soft, Penguin and EA have contacted Chuhe to express their congratulations.

Although compared to the previous page games and mobile games made by Chuhe, DNF's first week turnover is not dazzling, only about 30 million.

But everyone understands that it's not that DNF has no profitability, but that the payment point has not been opened at all.

The payment points in the mall are only resurrection coins, costumes and speakers.

In Wangyi's Leiting studio, Chen Jing is sitting in his office. There are two monitors on the desk, one is the Asura character who has reached level 45, and the other is a document full of words. The name of the document is It's called "Spirit of War".

"By copying it blindly, I guess players won't buy it, and the 2D horizontal version of fighting is definitely not available." Chen Jing leaned on the chair, looked at the document in front of him and thought to himself.

He has done a lot of things like copycat games, but it is not that simple to follow the trend.

For example, Tianhe Network's Meteor Butterfly Sword and Left 4 Survival's counterfeit products are all in charge of Wangyi. Although the name is not good, the benefits are real.

But DNF is different from the previous works. The first and most important point is that it is a free game.

Plagiarism is also free, so why not play the most classic one?

If you want to be successful, you can only highlight your own characteristics. Not to mention that blue is better than blue, at least you can't follow behind, and you don't have any characteristics.

"The background of DNF is the background of western fantasy, and the background of Soul of War is positioned in the Chinese style, with the background of the Sui and Tang Dynasties. DNF is a 2D game, so we will make 3D games, and add the interactive gameplay of MMORPG."

Soon, Chen Jing already had a rough outline in his heart.

As for the gameplay, isn't DNF just in front of you?

At the same time, some game manufacturers, including Shengda and Old City, had similar situations.

Shengda bought a tomb-robbing novel and will spend a lot of money to create a 2D horizontal version of the online game. At the same time, Jiucheng also publicly announced that it will develop a horizontal version of the online game with the background of the Three Kingdoms.