Video Game Designer

Compared with general online games, changing the established settings, or adding a new setting framework to a game that has been basically completed, there are too many things to consider.

Ordinary small plans need to make a PPT manual, which is used to explain in detail what such a system does, and the main purpose is to add new content to the game, or as a new payment point.

These must have a detailed PPT description, and after multiple layers of review, it will be confirmed whether it will be developed, and it will not be officially added to the game after passing.

Instead, we will test the water on the test server first, usually for a period of 15 to 30 days, and conduct a preliminary player feedback. If the data meets the standards, then this new game content or setting function will be added to the game in formal clothes.

It can be said that the addition of new content to a game is a very annoying thing for planning.

But in the DNF project, or all Tianhe network projects, Chuhe doesn't have to worry about this problem, as long as he says to join, he will definitely join the game.

Of course, if you join, you will still have corresponding feedback from the test, but compared to ordinary planning, Chuhe, who is a big boss, is obviously much more enjoyable.

One month after the test, during this period, Nei Chuhe basically went back and forth between two studios. The first week was in the project studio of DNF, and the second week was in the project studio of PlayerUnknown's Battlegrounds.

In terms of progress, PlayerUnknown's Battlegrounds can be said to have improved significantly, because before the period, the scores of the major media and players of "Legend of Survival" were not less than 9 points. 'The request has finally been fulfilled.

As for the extreme optimization rewarded by the system, Chuhe didn't know how to complain.

Generally speaking, the team brought by Pigg and Prott began to optimize the game, and it was not the kind of immediate effect, but a little bit of progress, just like fighting monsters and upgrading.

Compared with before, Chuhe no longer wants to explore why, as long as it is a good thing.

However, although it has received the rewarded optimization ability, the focus of the entire studio is still on the PC. Of course, it does not mean that the focus is on the PC, regardless of the host platform. In fact, it can be said that the current PlayerUnknown’s Battlegrounds It is jointly developed by the host platform and the PC platform, but the progress on the PC platform is much higher than that of the host platform.

At present, the basic demo of PlayerUnknown's Battlegrounds has been made, but there are still many bugs in it. Although it is made with the source engine, the physical effect of the game is very realistic, but there are still many bugs.

Compared with PlayerUnknown's Battlegrounds, which is in full swing, the DNF project on the other side can be said to be ready for everything.

After working overtime, not only the corresponding system that Chuhe said has been added, but also the second round of testing has been completed, and the feedback obtained is basically no problem.

At present, DNF's game operation record has also come down, and it is only waiting for the review of the game publishing record to pass.

In fact, many people don’t know that games are divided into two types of filing, one is called game operation filing, and the other is called game publishing filing. The former is reviewed and approved by the Cultural Bureau, and the latter needs to be reviewed by the General Administration of Press and Publication. , and the difficulty is much greater than the game operation filing.

Only after passing the review of the General Administration of Press and Publication can the game be officially tested and charged.

In fact, many game companies do not even have the qualifications to apply for filing. For some common ones, such as small program games, most of them are looking for agency companies and applying under their names. Four games have been released, and one of them can pass the review is already a very fortunate thing.

Fortunately, for Tianhe Network, as long as these aspects are not games like Left 4 Dead, there is basically no problem in passing the double review.

At present, for the DNF that has obtained the game operation record, it can already go online for trial operation, but it cannot charge for props. However, in order to avoid some troubles, the company decided to wait until all the procedures are completed before conducting public testing.

According to the process, it will probably not take more than half a month. All the procedures for the game can be completed, and the corresponding certificates can also be issued.

Now it is a waiting period, not only for Tianhe Network, but also for all players.

Because the advertisement of the entire game has already started to promote the entire network half a month ago, the cost of the entire game is actually not high, the development cost is only about 70 million RMB, and the initial budget for publicity costs is 50 million. In the end, if the response is good, then there will be a new budget. At that time, not only online advertising, but also advertising in Internet cafes across the country, including advertising screens in large shopping malls in various cities across the country, and subways will be used for advertising. For DNF in fact Chuhe himself still has great hopes, because in his previous life, its influence was not inferior to that of Warcraft and legends, at least in China.

However, the current Tianhe Network is no longer the Tianhe Network that developed the Legend of the Red Moon. Today's 50 million advertising cost investment is much better than the original 50 million investment.

Because Tianhe Network itself is an advertising effect, some high-traffic media use money to buy advertisements, while some small media do not even need to buy, they will take the initiative to report on Tianhe Network and DNF.

Because for them, Tianhe Network itself is a news with its own traffic, and they need the news of Tianhe Network and DNF to attract new traffic users for them.

Many people have a disdain for game advertisements, but in fact, advertisements are really important for games.

Especially for online games, it is not uncommon for a stand-alone machine to rely on its own reputation to shine if it does not promote it.

But for an online game, what are the characteristics of an online game, and sociality occupies a large proportion. You said that you regard the online game as a stand-alone game?

Then think about it, for such a game, except for point card games, would you recharge?

Nine out of ten will not know it. For krypton gold recharge players, there will be more or less a mentality of showing off and competing. An online game that no one knows about, and no one plays. No matter how fun the game content is, it’s okay Use it, because it cannot satisfy the wishes of krypton gold players.

Even if it seems to be a stand-alone two-dimensional card game, it still captures this point of the player's psychology, and there must be a setting in which the player's arena leaderboard can make the player gain vanity.

Either it is transformed from a big IP, and players are already familiar with the two-dimensional wife in it, or they have carried out a lot of advertising promotion and traffic attraction in the early stage to let players know that this game is very popular. A lot of people are playing, and then the players will make krypton gold. Even a single player can post posts, post to Moments, and post to QQ groups to show off.

And those niche games, even if they are very playful, how much can they become popular? After all, there are too many games on the market!

I feel that, recently, independent games such as Chinese-style parents and Taiwu painted scrolls have become popular, and Heluo, which is about to be released, has exploded in recent years. It makes people feel that there is hope for domestic stand-alone games. This is a good thing. But I have to say that there are no such huge volumes as penguins and pig factories that involve the field of stand-alone machines. At least 30 years will definitely not see the emergence of domestic 3A~

(Well, in fact, compared to the upcoming Heluo, these domestically produced stand-alone machines, I am more looking forward to Big Whore 2 and Total War Three Kingdoms~)