This star doesn’t work overtime

The Cultural Central Plains program team has started publicity, and Central Plains TV has allocated a lot of resources, hoping to hype up the popularity of the program and raise everyone's expectations.

Groups of photos of Wang Cheng, Wen Yixiao, Zhu Ziqi, Han Xiao, An Keru and others taken by various media appeared on major social platforms, arousing the curiosity and attention of many people.

but.

Many people have never heard of this show.

Although some people have not heard of the show, out of curiosity and support for Wang Cheng, Wen Yixiao and others, they went to watch the previous programs of Wenhua Zhongyuan, and then they were full of disappointment.

because……

Most people can't stand it at all, it's too boring.

There are complaints about this show everywhere on major platforms, as well as confusion about Wang Cheng, Wen Yixiao and others choosing to collaborate on this show.

"It's the first time I've watched a program on Central China Satellite TV, and it's a program whose name I haven't heard of at all. It's so strange..."

“I watched one issue and it’s not good at all!”

"It turned out to be a cultural, scientific and educational program. I watched one episode and it was too boring."

"Why does Wang Cheng want to participate in this show? Why do Wen Yixiao and the others want to participate? I don't see anything interesting about it. It's a boring show."

"Last time when Wang Cheng first started to live in the countryside, I also watched rural life and found it boring. It was only after watching Wang Cheng and Wen Yixiao's program that I found it interesting! I hope that this time the culture of Central Plains can be like this... I couldn’t even watch it for ten minutes, it was so boring.”

"How will Wenhua Zhongyuan film this time? Let Wang Cheng, Wen Yixiao, Zhu Ziqi, Han Xiao, and An Keru be guest commentators? I feel like they are overqualified. If they are allowed to sing on stage, it will not be in line with the core of Wenhua Zhongyuan's program. Yeah…it feels very contradictory!”

"Is this the first time that China Central Television has become the focus of everyone's attention?"

…

This is indeed the first time that Central China Satellite TV has become the focus of attention from many viewers and the industry.

In the past, Central Plains Satellite TV has always been a transparent existence. In the central and eastern regions of China, it can be said to have the lowest sense of presence. It is slightly better than the Xiangbei Satellite TV next door. Other surrounding TV stations are less concerned than Central Plains Satellite TV. superior.

At this time, even Hunan Satellite TV, which had just become the focus thanks to the rural life fire, was less popular inside and outside the circle than Central Plains Satellite TV.

Many senior executives and backbones of Xiangnan Satellite TV are also paying attention to the progress of Zhongyuan Satellite TV's Cultural Zhongyuan program. They want to know what kind of unpopular cultural, science and education program without any entertainment will be recorded with the participation of Wang Cheng and others. The show is coming...

Zhou Wen, Zhang Huizhong, and Li Chi came to Deputy Director Yang's office.

Li Chi handed the latest data of the last rural life program to Deputy Director Yang and said with a smile: "Director, I really didn't expect that the ten-hour online video would have such a high number of views. This surprise is a bit big..."

The biggest advantage of Shonan Satellite TV compared to other satellite TVs is that it has its own online platform, and it is an online platform that has grown up. Although it is not as good as several mainstream online video platforms such as Penguin, it is also a second-tier platform second only to several major mainstream first-tier platforms. Traffic cannot be underestimated!

Of course, the most important thing is that this platform is owned by Xiangnan Satellite TV. Its own programs are launched on its own platform, and all the money is put into its own pocket.

Unlike other TV stations, programs have to be launched on platforms such as Penguin. Depending on the attitude of these platforms, part of the income will also be divided.

This is one of the reasons why Xiangnan Satellite TV has not had any hit programs in recent years, but it still remains firmly on the throne as the number one local commercial TV station!

but……

After all, the traffic is not as good as that of mainstream platforms such as Penguin Video, so even the number of views for Shonan Satellite TV’s flagship program is not too high. It is very successful if it can have 50 to 60 million views in a week. Occasionally, an episode will explode, and the number of views per week will be high. If it can exceed 100 million, it will bring a lot of benefits to Hunan Satellite TV.

This time, the rural life recorded by Wang Cheng, Wen Yixiao, An Keru, Han Xiao, and Zhu Ziqi not only broke the national record for the same period in ratings, but also broke the highest record of Hunan Satellite TV in the past ten years. , and also set a record for the number of views on Xiangnan Satellite TV’s own online platform...

This can be said to be a milestone victory for Shonan Satellite TV.

In the past ten years, Hunan Satellite TV has not achieved such significant progress and victory, and the benefits brought to Hunan Satellite TV can be described as long-term dividends.

Deputy Director Yang picked up the data and took a look at it. His eyes sparkled and he asked in slight surprise: "The number of views on the first day exceeded 200 million? The previous highest number of views on the first day for our station's programs was over 10 million." Right? This suddenly increased twenty times?"

This improvement is frightening. Deputy Director Yang has restrained his emotions extremely, otherwise he might be stunned.

Zhang Huizhong smiled and said: "This improvement is indeed huge, but in fact it can be even more, but the number of users on our platform is limited. Therefore, our platform has benefited a lot from this. I have received news that online operations are all They are getting busy. They added tens of millions of new users in one day yesterday, which is more than they have added in the past year..."

This is all a great thing!

A flash of excitement flashed in Deputy Director Yang's eyes.

Li Chi also said: "If this program is put on Penguin Video, the number of views on the first day will be at least 500 million. If the time is shortened to two hours, the number of views on the first day may be over 1 billion! Wang Cheng, Wen Yixiao and the others The attraction together is very great, and Wang Cheng’s performance is amazing.”

Deputy Director Yang quickly calmed down, with a bright smile on his face: "This is great! This program can help us attract traffic continuously."

After looking at the report carefully again, Deputy Director Yang placed it solemnly on the table so that he could pick it up later and continue to appreciate it. He glanced at Li Chi and Zhou Wen and said in a serious tone: "Old Li, Lao Zhou, you are on fire this time!"

Zhou Wen is now known as the host with the most cultural background on Xiangnan Satellite TV. His elegant and erudite image has been recognized and attracted by many people on rural satellite TV programs. The number of followers on his Weibo account has skyrocketed, reaching a breakthrough Tens of millions of levels...

Li Chi is now also called one of the underrated variety show directors in the industry.

Although Zhang Huizhong participated, he is a well-known director himself and is only an assistant director, so he doesn't get much praise.

Li Chi said with a smile: "This is all the courage of the leaders. I just did my job well! If you hadn't brought Wang Cheng and the others, this program wouldn't have happened."

Li Chi told the truth and did not praise his own achievements because he really didn't feel that he had done anything extraordinary.

It was just a program recorded according to the previous rhythm, and there was no innovation in the format of the program. It was just that the guests on the program were different, and the talents displayed by the guests were different...

Therefore, he knew that his contribution to the success of this program was the smallest, and it was not as good as Zhou Wen's contribution.

After all, the much knowledge and scholarly temperament displayed by Zhou Wen in the chat with Wang Cheng in the show is also one of the attractions of the show.

Zhou Wen also smiled and said: "Director Yang, Director Li, and Director Zhang, we are all our own people, so there is no need to talk about this. We all know that Wang Cheng is the first factor in the success of this program, and the leaders and Directors Zhang bought Wang Cheng over at all costs, which is their greatest credit."

Zhang Huizhong waved his hand and said: "Okay, don't talk about these things. Since we are all our own people, don't talk about these things. Let's talk about it later!"

Director Yang nodded: "Well, we are all our own people, so we won't say these kind words. The changes in the future are that your rural satellite TV programs will undergo major changes."

Both Li Chi and Zhou Wen immediately sat upright, knowing that this was related to their future career prospects.

Although, they had heard the news and knew that several leaders at the station held a meeting for more than an hour yesterday afternoon to discuss their program arrangements.

However, they still don’t know what the specific final result will be.

Director Yang continued: "According to our research data, our rural life program format has been recognized by the market. Many viewers watched Wang Cheng, Wen Yixiao, Zhu Ziqi, Han Xiao, and An Keru's off-stage performances , I suddenly became curious about what big-name celebrities are like in their lives.”

"So, Country Life has become a show that everyone wants to watch, and they want to see what celebrities are like in real life from Country Life."

"Therefore, we have decided to officially increase our investment in rural life. The production cost of each episode will be at least 20 million, and we will invite at least two popular first-line celebrity artists to participate in each episode."

"Starting next week, the broadcast time will be moved to Sunday night at 8 o'clock..."

Li Chi and Zhou Wen were full of surprise when they heard the official decision.

Even Li Chi couldn't help but shed tears...

After struggling all his life, he finally made it this far.

From Wednesday midnight time to weekend prime time...

He became the director of Xiangnan Satellite TV's pillar program and became one of the major directors in the industry.

Zhou Wen also clenched his fists excitedly, but his character and knowledge allowed him to better control his emotions, so he didn't cry, but his eyes were a little moist.

He joined Hunan Satellite TV more than 20 years ago, and worked his way up from a freelance editor to a host, and then worked as a host for nearly 20 years. He thought he would just sit back and wait for retirement.

did not expect……

In his forties.

But we have such a huge opportunity.

Both of them had respect and gratitude for the young man who was as calm as water at all times and as indifferent to everyone.

Director Yang looked at the two of them and knew that they must be very excited. He smiled and said: "This is what you deserve for your hard work for so many years. If you have any other requirements, such as production funds, use your connections when inviting celebrities. Wait, you can bring it up."

Zhang Huizhong patted Li Chi on the shoulder and said with a smile: "Rural life is very popular now. If you want to invite celebrities, except for those few super celebrities who are not sure, everyone else will definitely not refuse. They will definitely want to come over and have a look." Take Wang Cheng’s heat..."

Li Chi and Zhou Wen are already thinking about how to take advantage of the popularity in this short period of time, and try their best to invite influential celebrities that everyone wants to watch, so as to lay the foundation of rural life and lay the foundation for long-term program production.

but……

At this time, Director Yang looked at a few people and asked, "Have you paid attention to the cooperation between China Central Television and Wang Cheng?"

Zhang Huizhong nodded: "You must pay attention to this matter. Who doesn't pay attention to this matter? It's just that the nature of Wenhua Zhongyuan's program is too boring. Wang Cheng and Wen Yixiao may not be able to bring it up, unless..."

Zhou Wen continued: "Unless Wang Cheng writes a good article like the inscription on the poor house on the show, this will be in line with the purpose of the show and can bring the show up. However, such an article and work can't be Is it so easy to write? When Wang Cheng was writing the inscription on the humble room, he suddenly got inspiration and started writing... Inspiration doesn't come every day..."

Li Chi also nodded and said: "I'm not optimistic about their cooperation! Central China Satellite TV may lose a fortune this time! However, it shouldn't be a big problem if the ratings exceed two points. After all, Wang Cheng, Wen Yixiao, Zhu Ziqi, and An Keru , the popularity foundation of big names like Han Xiao is there, but if you want to continue to improve, it is impossible."

"The nature of the program is too restrictive..."

Director Yang listened to what a few people said and nodded lightly. He paid attention to the public opinion on the Internet and had roughly the same idea. With his eyes thinking, he said softly: "Now the conflict between Rubik's Cube Entertainment and Wang Cheng has almost become public. And Wang Cheng has Qian did not break the contract and leave Rubik's Cube Entertainment, which shows that he also has his own persistence in this aspect."

"Then, can we take advantage of this and wait until the cooperation between Wang Cheng and Wenhua Zhongyuan is over? Continue to buy Wang Cheng back at a high price and appear on our unpopular programs?"

"Or, let's just do it directly. Let's keep giving quotes to Rubik's Cube Entertainment, package Wang Cheng's subsequent schedules, and put on all the usually deserted programs on our station?"

After listening to Director Yang's words, the eyes of several people were slightly bright.

They knew that it was basically impossible for Country Life to cooperate with Wang Cheng again.

Because the principle of Rubik's Cube Entertainment is not to let Wang Cheng appear on popular variety shows, but only let Wang Cheng appear on unpopular shows to consume Wang Cheng's popularity and suppress Wang Cheng's value.

Therefore, if Rubik's Cube Entertainment wants Wang Cheng to be on the show, it can only send invitations to unpopular shows with no ratings. If the price is right, then there is a high probability that Wang Cheng can be invited to come.

They don't ask Wang Cheng to make every unpopular program popular.

but……

As long as one more deserted show can replicate the miracle of rural life...

Then their Xiangnan Satellite TV will make a lot of money.

The country life program group will also benefit from this.

Of course, everyone under the entire Shonan Satellite TV umbrella will benefit.

Zhang Huizhong most hopes that Wang Cheng can cooperate with Xiangnan Satellite TV for a long time. When planning his next new program, he wants to invite Wang Cheng to take the lead.

Therefore, Zhang Huizhong immediately thought about it and said: "It would be best if Central Plains TV fails! This way we will have fewer competitors. If it is unprofitable, other small and medium-sized TV stations will withdraw, and the only ones that can compete with us are There are two or three opponents left..."

Zhou Wen nodded lightly: "Yes, Central Plains TV failed, and Wang Cheng's value in the eyes of many TV stations has dropped greatly. We can also use public opinion to hype it up..."

Director Yang nodded and confirmed.

After confirming this matter, Director Yang looked at Zhou Wen: "By the way, Old Zhou! Do you know that Hongxing purchased the copyright of Wang Cheng's humble chamber inscription?"

Zhou Wen said with certainty: "Of course, Wang Cheng posted it on Weibo himself, and no one in the country doesn't know about it! What a pity, in this case, it is impossible for this work to be leaked..."

Director Yang smiled and said: "It is impossible for Wang Cheng to sell it. I got news that Wang Cheng and Qin Yuhai, the boss of Rubik's Cube Entertainment, almost had a quarrel because of this work. Qin Yuhai offered 30 million to buy it, but Wang Cheng ignored it. , Qin Yuhai turned around angrily and left."

"Lin Mi also offered 30 million, but was also ignored!"

"It seems that there are still people who know the goods."

thirty million?

Zhou Wen still said with certainty: "If I can buy it for 30 million, I am willing to spend the money to buy it."

Director Yang shook his head: "If I can buy it for 30 million, I will find a way to buy it. I sold the house in the city and I can borrow some from my friends. I should be able to get it together..."

Both of them love calligraphy, understand calligraphy, and are both Dong Wenxue people.

Both of them firmly believe that the value of this work will definitely skyrocket as time goes by!

because……

this era.

There is no other work of the same caliber as this one.

The literary nature of the article "Inscription on the Humble Room" alone exceeds that of almost all contemporary literary workers. If you want to find a work comparable to this article, you have to go at least fifty years ago.

In addition, the cursive calligraphy is considered to be the best in the current era and even surpasses several famous calligraphers in history!

It is no exaggeration to say that it is a unique treasure.

No matter how much the current calligraphy and literary circles ignore and indifference Wang Cheng, they cannot erase the standard and brilliance of this work itself.

If there is a chance to get this work, Director Yang and Zhou Wen will definitely lose everything and use all their favors to try to get it.

Unfortunately, Qin Yuhai and Lin Mi failed to buy it even after bidding more than 30 million yuan.

Now that Hongxing has purchased the authorization of Humble Room Inscription, this work will never be released from Wang Cheng's hands.

Director Yang thought about it, his face filled with regret, and then he looked at Zhou Wen: "Old Zhou, have you copied this work?"

Zhou Wen suddenly blushed and smiled awkwardly: "I have written it, but I don't dare to take it out!"

Director Yang hurriedly said: "No, take it out and let's take a look at it together. I also have a copy. Let's bring it over tomorrow and talk about it! I feel like I saw Wang Cheng's calligraphy and notes and copied it several times. My calligraphy has improved a bit!"

Zhou Wen's eyes trembled and he said, "I feel the same way..."

Li Chi and Zhang Huizhong looked at each other, knowing that with such a topic, they couldn't get involved at all, so they could only silently pick up their teacups and drink water.

Then, Zhang Huizhong took out his mobile phone and posted on his Weibo: "Wenhua Zhongyuan is not suitable for Wang Cheng, Wen Yixiao, Zhu Ziqi, Han Xiao, and An Keru. Although I am not optimistic about their cooperation, I Wish them success..."

Zhang Huizhong began to use his influence to set the pace...

Of course Li Chi also liked and retweeted it, and said: "Director Zhang is right!"

…

Wang Cheng couldn't run in the morning today, so he had to go back to the hotel room and walked back and forth in the room for about half an hour, just like taking a walk!

This made the three assistants look in great surprise!

Some people on the Internet speculated that Wang Cheng's daily routine was just for show, but this time it was self-defeating.

There is no need to put on a show in the hotel room, no one can see it...

After walking for half an hour and reading for a while, the hotel's breakfast was delivered.

Had breakfast.

Wang Chengcai got up and went out, met Han Xiao, Wen Yixiao, Zhu Ziqi, and An Keru, and got on the program team's bus at the door of the hotel to head to the recording site!

Outside the hotel, dozens of entertainment media gathered, and there were hundreds of self-media and Internet celebrity anchors who came to gain popularity. Even more fans gathered spontaneously, almost blocking the road in front of the hotel. …

As soon as Wang Cheng and others came out, there were many shouts outside.

However, Wang Cheng did not show up to respond.

None of Wen Yixiao, Zhu Ziqi, Han Xiao, and An Keru showed up to respond to any media or fans...

This left the hundreds or thousands of people gathered outside speechless.

The program team's bus arrived at the recording site.

It's already starting to get busy here.

As soon as Wang Cheng and others appeared, the busy scene stopped instantly.

Pairs of eyes looked over one after another.