The Richest Man Yang Fei

Chapter 443: Sense of Crisis

In Yang Fei's office, the vice-president and above managers from Meili Daily Chemical Factory, Nanhua Factory, and Yuanqili Factory were all present, and no one asked for leave or was absent.

The original vitality factory is now renamed as Meili Daily Chemical North Branch Factory, and insiders are used to calling it Beihua Factory to distinguish it from Nanhua Factory.

Jiebai currently has three major factory areas, and the annual output of various types of washing powder has reached an unprecedented 300,000 tons.

The previous Vitality Factory had an annual output of only about 100,000 tons at its peak. Although the previous Vitality 28 occupied more than half of the high-end market in the city, they did not have much market share in the low-end field and the vast rural areas.

Rural people seldom used washing powder before, but as the story tells, in a country where no one wears shoes, some people think it is unprofitable, while others think it has great potential.

Yang Fei is the latter. He thinks that the rural washing powder market is promising, and whoever occupies the vast rural market will have the future.

In 1993, my country had a population of over 1.1 billion, of which the rural population was over 800 million, accounting for 72 percent.

Since the reform and opening up to 2000 years ago, the rural population of our country has been stable at around 800 million. This is the origin of the slogan that we often say that our country has 800 million farmers.

Ten years later, the total population of the country has risen to 1.3 billion, and the rural population is still over 760 million, accounting for 60%.

Even after more than 20 years, the rural population still accounts for more than 40%.

The rural population mentioned here refers to the resident population in rural areas.

The process of urbanization continues to advance, and the beautiful countryside is still the home of countless people's hearts and bodies.

How much sales profit can such a huge potential market bring?

Before Yang Fei, as early as the 1980s, there were many small domestic washing powder factories, focusing on the rural market, but the quality of the products they produced could not be guaranteed, and the washing ability was not as good as that of soap. Although they opened up a certain market, But very limited.

This period also gave birth to a group of strong daily chemical companies, and the later Libai Group also sprouted during this period.

Yang Fei seized this opportunity and quickly occupied the vast rural market with the momentum of starting a prairie fire.

Now the clean white brand has an absolute share in the domestic market.

Procter \u0026 Gamble saw a huge business opportunity in it,

That's why we have repeatedly changed our strategy and made strategic deployments in advance to prepare to seize my country's fast-moving detergent market.

At this time, Yang Fei convened a joint meeting of the managers of the three factories in order to deal with possible changes in the battle situation.

When Yang Fei walked into the office, Wei Xinyuan and others all stood up and greeted the boss with a smile.

"Everyone is welcome, sit down!" Yang Fei pressed his hands, walked to his office chair, supported the edge of the table with both hands, and said in a deep voice, "Who here can tell me that the largest What is daily chemical industry news?"

Everyone looked at each other in blank dismay.

The biggest daily chemical industry news in China?

Everyone is a daily chemical person, and they rely on this to make a living. Of course, they will pay attention to the news in this area, but is there really any big news recently?

He Hongzhe raised his hand: "Boss, did Procter \u0026 Gamble introduce Tide?"

Yang Fei glanced at him approvingly.

He Hongzhe was a student from Qing University who came to Meili Daily Chemical Factory for an internship. After Ma Zhixia's rebellion, he was discovered by Yang Fei and served as the vice president of research and development of Meili Daily Chemical Factory.

Yang Fei has been paying attention to this person, the weekly corporate report, the first thing he read is the weekly report submitted by He Hongzhe.

Wei Xinyuan and others suddenly realized that this was what the boss was talking about.

Chemical factories are generally located far away from the city center, but Yang Fei has subscribed to a large number of newspapers and magazines for each factory area, and set up a special reading room for books.

In addition, each factory area also has supporting movie screening rooms, all of which are open to employees free of charge.

These benefits are impossible even for state-owned enterprises, and have been unanimously praised by all employees.

People need spiritual life. Books and film and television works can bring people a richer inner world, so that they can relax themselves after boring work, and be full of hope for life and life.

Yang Fei didn't want his company to have a jumping incident like that of a certain company.

The purpose of doing this is also to make the information more circulated and to bring the employees' thinking in line with international standards.

As for the most popular Internet entertainment model in later generations, it has not been popularized in China this year.

my country's Internet industry has gone through three stages of development.

The period from 1987 to 1995 was the embryonic stage, the period from 1995 to 2000 was the start-up stage, and the period after 2000 was the integration stage.

That is, in 1994, our country was finally allowed to join the Internet, and completed all networking work in May of the same year. This marks that our country is officially connected to the international network, but the real popularization will take about five years.

Under the same information conditions, He Hongzhe was the first to capture the biggest news in the industry, which was due to his good habit of insisting on reading books and newspapers every day.

A person's knowledge will be reflected in many aspects. There is a big difference between a person who reads and a person who does not read.

Every book you have read will be reflected in your words and deeds. It may be useless at ordinary times, but at critical moments, what you have learned will not live up to your efforts.

When He Hongzhe uttered the term Tide, he received a wave of approving glances.

Yang Fei said in a deep voice, "That's right, it's Zetai! Everyone here, do you know anything about this brand?"

In an era of relatively underdeveloped information, people cannot rely on the Internet to look up information. If they want to know foreign companies and brands, they can only rely on reading more books and their own experiences.

Most of these people have no experience of living abroad, and they can only learn about foreign brands through limited channels.

As soon as Yang Fei asked this, everyone looked at each other again.

He Hongzhe raised his hand: "Tide is a famous washing brand under the Procter \u0026 Gamble Company of the United States. It is the world's first synthetic washing powder. For decades, Tide has been the leader in washing the world, leading the development and development of washing technology in the world. product trends."

That's all he knew.

Yang Fei asked again: "How much do you know about Procter \u0026 Gamble? It's okay, just say what you know."

Wei Xinyuan said: "Procter \u0026 Gamble is one of the companies with the largest market value in the world, and it is also one of the companies with the highest profit ranking in the world. It is also one of the top ten most praised companies in the Fortune 500."

He Hongzhe said: "Mr. Wei didn't say a word. Procter \u0026 Gamble is also one of the largest consumer goods companies in the world. Its products are sold all over the world. It has a history of more than 100 years and hundreds of well-known brands."

Yang Fei looked serious, nodded and said: "Everyone is right. It seems that you still know something about our biggest competitor. So, now, do you have a sense of crisis?"

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