The Creator of the Second Dimension

At the beginning of August, it is the middle of the summer vacation. Most of the students who have passed the college entrance examination have already determined their future. Local delicacies.

"A String of Life" has become a buzzword on Weibo, and barbecue has become everyone's favorite overnight. The shops mentioned in the documentary have become popular, and other barbecue stalls have also become popular. For the audience's temporary substitute, probably all the barbecue bosses in China would like to thank "A String of Life" and Xu Rui.

In the Headquarters of Hatsune Video Network, Xu Rui is not immersed in the popularity of "A String of Life". "Your Name" will be released on August 16th. He has been busy with the promotion of this movie recently. Run to some business events.

Unlike some domestic films, Xu Rui did not choose to screen to ferment word-of-mouth. On the one hand, with the foundation of "The Garden of Words and Leaves", Xu Rui is very relieved of the basic audience of "Your Name", at least this theme , this kind of story is liked by the public.

On the other hand, the story of "Your Name" is special, with its own narrative tricks. Clicking the screening will undoubtedly lead to spoilers. Although spoilers will spread after the premiere, people who watched the movie a few days ago should not It’s so easy to see spoilers, but ordering the show will make the spoilers spread quickly, which is not good for the viewing experience.

Still in the position of the original painting team, Xu Rui is reviewing the various designs of "From the Abyss". This animation is expected to be broadcast in October, and the production of the first episode is now starting. Because there are various differences in the animation that are very different from reality Props, so the design of small props is particularly critical.

Different from the realism style of "Your Name" and "Classic Literature Society Series", "From the Abyss" is in a fantasy style. To highlight the sense of exoticism, you must rely on details. These details are related to the plot and character design. , the world background complements each other. For example, the material of the characters’ clothes depends on the development of productivity in the world background. The abyss as the core of the story affects all aspects of people’s daily life. If it is not handled properly, the characters will become very abrupt. The story Not perfect either.

While watching the setting of monsters that will appear in the later plot, Xu Rui suddenly received a notice from the front desk, saying that the person who had made an appointment to meet had arrived.

After tidying up, Xu Rui called Zheng Weijie, got up and went to the reception room, where he saw a middle-aged fat man waiting there.

"Hello, I'm Xu Rui from Phantom, and this is director Zheng Weijie from Phantom Media."

Xu Rui stretched out his hand first, and shook hands with the other party.

"I'm Zhou Xiao, the director of the national TV station."

The man introduced himself.

After exchanging pleasantries, Zhou Xiao spoke.

"Mr. Xu, Director Zheng, I came this time mainly for "A String of Life". I think this documentary is very unique. It not only draws unique materials, but also has innovative presentation techniques. The narration is also very down-to-earth. "

Hearing his praise, Xu Rui smiled.

"After all, we are an Internet company and have a close relationship with users. If it is too high-profile, users may feel alienated, and it is not suitable for the barrage mode."

"I was also introduced by my daughter to discover this documentary. You know, she usually doesn't like the documentaries we make ourselves, and finds them too boring. Perhaps the format of "A String of Life" is more suitable for young people to watch."

Zhou Xiao was a little bit emotional. Documentaries should not be far away from the masses, but should come to the masses. However, many documentaries nowadays have become a bit boring. There are only records left, but there is no desire for people to watch. Zhou Xiao feels that Therefore, documentaries should not just be simple narratives, but should also be able to attract people to watch.

"That's because our main audience is young people, and our production team is actually very young, so naturally we want to make documentaries according to young people's ideas. It may not be that professional, but we must have the courage to try."

Xu Rui knew that Zhou Xiao's purpose of coming this time should not only be to praise "A String of Life", so he said again.

"In fact, the documentaries we shoot still have many limitations. Due to cost and technical reasons, we can't take into account all aspects, so we can only use the cooking method of barbecue, and Huaxia itself has thousands of kinds of food. The land is vast and abundant, and things that can be filmed There are a lot more."

Seeing Zhou Xiao's eyes brighten, Xu Rui continued.

"Actually, food documentaries are not aimed at young people, but barbecue happens to be one of the favorite ways of young people. If there are enough resources, shooting a documentary about Chinese food culture should attract more people. audience."

"That's right, Director Zhou, you see that you only learned about "A String of Life" through your daughter's introduction, which shows that our film is only popular among young people, and has not been able to expand to the entire age group."

Zheng Weijie added on the sidelines that the Internet's communication mode is still very limited. Middle-aged and elderly people who don't pay much attention to the Internet will not see "A String of Life", and those who don't like barbecue will not pay attention. Therefore, " The popularity of "A String of Life" is limited to online and some offline, and it has not completely become popular among the whole people.

"That's the purpose of my visit this time. There was a proposal for a food documentary on the TV station before, but it didn't take place due to various reasons. After I watched "A String of Life", the idea of ​​making a Chinese food documentary emerged. , I hope to invite two of you to participate in the production."

Zhou Xiao said that he is just a director, and a documentary needs a lot of procedures from project approval to shooting. If someone who is a popular documentary on the Internet helps, the probability of getting leaders to agree is even greater.

"This idea is good. When I visited and collected materials, in addition to barbecue, I also came into contact with a lot of local delicacies. Unfortunately, it didn't match the theme, so I didn't use it in the end. There were some very moving stories in it that couldn't be presented."

Zheng Weijie said that when he collected materials, he always asked local people, and he did encounter several food-related stories, but the theme of "A String of Life" is barbecue after all, so some irrelevant stories had to be discarded.

"Actually, we also had this plan at the beginning, Director Zhou. It's just that Phantom Media is not strong enough to shoot such a grand theme. But if it is a national TV station, I think it will definitely be able to shoot well."

Xu Rui is not greedy. If he wants to use the entire country of China as the background, it would be better for a professional TV station to be in charge. He will act as a consultant at most. By the way, he will fight for an exclusive network broadcasting right for Chuyin Video Network during the broadcast.

"Yes, there are sufficient resources in Taili, but there has been no good subject matter. Before that, there were various historical and natural documentaries, and few breakthroughs were made."

Zhou Xiao nodded slightly, he naturally understood what Xu Rui meant.

Thinking of this, Xu Rui continued.

"Since it's a documentary that includes Chinese food, I have a name here. I don't know what Director Zhou thinks."

"what name?"

Hearing what Xu Rui said before, Zhou Xiao was very excited and asked hurriedly.

"China on the tip of the tongue."