Super Tycoon

"Junsheng, what is the current market share of the global online game market?" Zhang Yang suddenly thought of this question. He remembered that there were quite a few changes in the first half of the year.

"We don't divide games by the number of players, but by revenue share. At this time, the most popular online games are divided into several categories. World of Warcraft is currently the highest revenue, and the average daily number of concurrent online users exceeds 10 million."

"Blizzard Entertainment has a good control over this. They regularly upgrade new copies, upgrade game equipment, and upgrade character levels. It is expected to run for another ten years without any problems."

"The second place is Crossfire, which is also the most popular among shooting games. Especially after adding the biochemical mode, it is very popular, and companies such as Soni sued us for infringing the biochemical crisis game they released."

Zhang Yang waved his hand: "Then it's better to go to court, don't worry about it. The game is not developed by Sunny, they are just a publisher. And the image of our infected monster is also different, it is still controlled by the player, don't be afraid of these .”

"The third place is Dungeon and Warriors. Everyone can't imagine that this game is not only popular in China, but also in many parts of Asia. Many people in Europe and the United States like to play it. The game has also been upgraded twice. Wang Liang It did a good job there.”

"The fourth place is Journey to the West, mainly based on Wangyi. It is currently doing well in the Asian market, especially in the domestic market. It has more people than Dungeon and Warriors, and there are millions of people online at the same time. Those who do activities Sometimes, it can break through ten million."

"After that, there are karts, Audition, etc., which are relatively Q games. Before our leading online game Legend, after several upgrades and graphics, the loss of players is still inevitable."

"Especially in Internet cafes, there are fewer and fewer people playing, but many office workers are still playing, they are some old players, and they can still make money at present."

The legend has changed from 2D to pseudo 3D mode, but compared with the picture of World of Warcraft, there is still a big gap. However, because of the good foundation, nostalgic complex, and the continuous reduction of the cost of the time card, the increase of the burst rate, the addition of special effects and props, etc., there are still many players.

"Recently, several companies in China have released good online games. Some of them cooperate with game companies in Taiwan, and some of them cooperate with game companies in South Korea and island countries. All of them develop Chinese ancient games. One of them is called Jin Yong Legend of Heroes is very popular, and its upward momentum is very strong.”

It was also at this time in the previous life that many ancient online games appeared in China. The martial arts style and fairy style are very popular.

This type of game can indeed attract many Chinese players, but it is not popular in the international market. Because many foreigners can't understand China's mythology and legend system at all, and they don't understand what immortals are, so the fun of the game is naturally less than half.

"Among those games, how many are distributed by us? How many are distributed by other companies? Among the competitors, which ones are particularly noteworthy?" Zhang Yang asked in detail.

"The fairy tale style and the martial arts style, we only have two released as an agent, and the performance is average. The main reason is that the agency fee given by the other party is not high, and the game rating is not high. It is impossible for us to invest more in promotion."

"Other companies have released more than ten titles, mainly concentrated in two companies. One is Wangyi, which is currently regarded as the top game company in China. It relies on mailboxes and portal websites to promote, and the other is Penguin. window, promotion is very easy.”

"Chairman,

Penguin's game industry is developing at a rapid pace. Last year, it didn't rank well. In a few years, it became the top three in China, surpassing Wang Liang's company. "

At the beginning, relying on the development of the KOF series, Wang Liang's game company became the second largest game company in China, and later developed dungeons. Although there were some games that failed to develop during the period, after all, they have been making money all the time, and they are backed by Zhiduoxing Group. Well developed.

Unexpectedly, it was first defeated by Wangyi with the theme of Journey to the West, and then surpassed by Penguin. Now it can only rank fourth. Shi Dazhu's giant company is also catching up behind him. No one would have thought that a game developed by a health care product could be so popular.

Moreover, this is the first company to place online games in TV advertisements, which has never been done by Zhiduoxing before. The other party was also very smart, he played a side-ball, didn't say anything, just said the word "Zhengtu", and then made a popular actress giggle.

When everyone is curious and searches the Internet, they will know about this game in the link, and thus want to play it curiously. It's just that the higher-ups noticed later that this kind of advertisement is no longer allowed, which can be regarded as strangling the way for other companies to imitate.

It can also be seen from this point that Shi Dazhu really deserves to be a sales wizard, and it is not for nothing that many people call him the intensive advertising king. He really used the advertising bombing to the extreme.

"What, you mean that we should suppress Penguin?" Zhang Yang looked at Li Junsheng, "Do you remember what we said at the beginning? Don't be afraid of competitors appearing. Only with rivals can we have more motivation. In the future, there will be more and more domestic game companies, we just need to guarantee our leading position.”

"Island countries, the United States, and South Korea are all areas with very good development of the global game industry, and there are many leading companies, but which leading company have you seen desperately fighting among themselves and ignoring overseas markets?"

"There is no need to do this before the market is saturated. If it is done, it will affect the development of the industry and the development of the enterprise itself."

The industry has not yet reached the time to reshuffle, and suppressing it now is a waste of money and energy. When China's game industry is as prosperous as the island countries and North America, it will be too late to compete.

After all, the Huaxia market has unique advantages. Just an Internet cafe makes many overseas companies envious. It is difficult for them to gather so many gamers.

"I understand. Chairman, then I will also talk to Mr. Ma. Let's maintain a healthy competition." Li Junsheng thought for a while and said.

"Yes. You have worked hard recently, and some things are properly handed over to your subordinates. If you look at the president, you have cultivated a president of the Yangcheng subsidiary. President Zhao has also chosen a successor. I don't mean to let You are still young, but the middle management echelon below you is not as well-built as other executives."

"Now you are not just a technical post, but also management. Although for our company, the improvement of technology is the most efficient, but management can also improve efficiency."

"Mr. Duan also came from a technical post. Isn't it good to be in management now? You should also learn more about management. In a few years, Lao Duan should retire."

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