Since 1983

And so on, many, many. But after 2000, this situation has become less and less, and of course it is not impossible, like the mystery of the disappearance of the "Three-Body" movie...

Literary and artistic works are not only an industry, but also a spiritual demand of individuals.

When the 132-minute "Earth Cannon" ended, the lights were brightened, and there was a burst of short and light applause.

A few words of discussion followed:

"The blockbuster structure of Hollywood, but well shot."

"Well, unexpected."

"The theme is good and fits the times."

"I feel that the screen is still a bit small, and the effect will be better when watching it in a movie theater."

"That needs to be redecorated!"

After chatting casually, people in the first row left, people in the second row left, people in the third row left... There were no instructions, but everyone involved breathed a sigh of relief.

Wu Mengchen was very proud when he came out, Han Sanping remained silent, and Leader Wang continued to instruct:

"We must do a good job in publicity work and cooperate well in all aspects. Now that the media is developed, it is all cross-media publicity... "News Network"? You can try it!"

"understand."

Leader Zhao nodded vigorously.

Come on, the key promotional work of Radio and Television is "Earth Cannon"!

Tong Gang had to go back to the Film Bureau with the copy, and he was silent, but in fact he was already overjoyed: in his lifetime, he was actually in my office!

He went back and continued the review tomorrow.

The review committee is still waiting to see!

…………

Wu Mengchen didn't go home and ran to Baihua Hutong that night.

He is chubby and very popular with children, Xiaolong Xiaohu laughing and laughing. Zhang Li kept a meal, but they didn't eat together. In the small courtyard where they received guests, they set up a table.

"Half won, half won!"

Old Wu held up his glass and said, "With the help of radio and television to promote, "The Promise" is not to be feared, and of course we did not regard it as a rival! The rest is to proceed as usual until the release.

To tell you the truth, when I decided on the final work of this five-year plan, I thought it might be the proudest thing in my life... Don't worry about the release, China Film will fully support it! "

He always smiles like a businessman, but he is quite proud today, he seems really happy.

Xu Fei drank a glass and asked, "What movies are there in December and January?"

"Eight films in December, including your "If Love" and the Hollywood blockbuster "King Kong". There will be 12 films in January next year..."

"so much?"

"Hey, most of them are literary films. We have started to make summer and Lunar New Year films, but Spring Festival files are always lacking. One is that there are too few good commercial films, and the other is that there is not enough awareness.

There is only one "Huo Yuanjia". After researching with the film studio, we decided to release it during the Spring Festival, on January 26. "

"The one about Li Lianlian?"

"right."

It’s like, “When were you number one in Jinmen?”

January 29 is New Year's Eve, and "Fearless" will be released on the 26th... Xu Fei thought for a while, and said, "We are late for review. If we grab the New Year's Eve file, the publicity will be a bit rushed. Why don't we take the opportunity to open up the Spring Festival file?"

"you think?"

"New Year's Day!"

...

Xu Fei held a press conference first, announcing the finalization of "Earth Cannon".

Follow the publicity to start in full swing.

Unlike "The Promise" which is pervasive, "Earth Cannon" is more like the teacher of the king, with an upright and atmospheric advancement. The programs on the website are of high quality and quantity, and a few posters, concept images and trailers are thrown out from time to time.

The promotional resources of "The Promise" were taken away in large numbers, or in other words, the resources actively chose the other side.

For example, the "Konka "The Promise" month" of Beijing TV No. 2 has disappeared, and it has become the "Haier "Earth Cannon" special column of CCTV No. 6."

Haier also has new products, not high-definition flat-panel TVs, but high-definition streaming media TVs, supporting U disk, DV, MP3 blah blah blah blah...

One month, four programs, first recorded and then played.

Haier spent 30 million yuan for bundled promotion, and technology products are always closer to science fiction films.

Xu Fei chose to participate in these activities, like this one he participated in one period. The host is Jingwei, who is often seen on TV. She has an ex-boyfriend named Sa Beining.

The girl was a little nervous, although she had communicated with her beforehand.

The other party was very talkative, saying that he could ask anything except his private life...

Then just ask!

"Which box office do you think is higher between "Earth Cannon" and "The Promise"?"

"Of course "Earth Cannon"!"

puff!

Jingwei almost sprayed, it was the first time seeing such an awesome guest.

"Can you tell me why?"

"First of all, judging from the schedule, we are always speculating on the Lunar New Year stalls. The Lunar New Year war is actually outdated. The Spring Festival stalls are in urgent need of land reclamation. The reason is very simple.

The audience is getting younger and younger, and the post-80s generation has quickly become the main body. Their viewing habits and aesthetics are different from those of the older generation. They are growing up, but we filmmakers have not made a targeted response.

For example, the Lunar New Year stalls, with Christmas and New Year, are very lively. But the students haven’t had a holiday yet, the Spring Festival is different, the teenagers are all on winter vacation, and now the Chinese New Year is getting more and more boring, 30 meals for a meal, and the remaining seven days is a salted fish..."

"Puchi!"

Jingwei couldn't help it.

"Don't laugh, is that the case?"

"Yes Yes!"

"Young people need entertainment during the Spring Festival. So in terms of schedule, I think "Earth Cannon" is more beneficial."

Xu Fei didn't intentionally hurt Director Chen, because the movie wasn't even released, so he seemed to be eccentric.

He analyzed it objectively, and continued: "The second is the subject matter. "The Promise" is said to be a fantasy film, but it is not new. As long as it is in Chinese and in ancient costumes, audiences have basically seen it.

"Earth Cannon" is the same, science fiction, not new.

And the subject matter I am talking about is a mainstream commercial blockbuster with a new era, a new structure, and a new aesthetic. It is not defined casually, there is a clear standard.

Such as script structure, characters, themes, big scenes, etc., these standards can most stimulate the audience's desire to watch movies..."

Teacher Xu talked a lot in one breath, and finally said with a smile: "In addition, in terms of romantic feelings, I don't think anyone wants to see that in China, we are the protagonists, flying into the sky, and exploring space!"

...

"The Promise" is like a person running fast, followed by a guy who is not in a hurry, but is approaching with every step.

Except for China Film, the rest of the filmmakers were a little panicked.

At this time, there were already sailors on the Internet, and they got up to work one after another. The two groups were clearly separated, and they were arguing hard.

The most typical one is Juzi.com, where ratings have not yet been opened, and the crowd is already crazy.

"China can make great science fiction films, I eat shit!"

"On the top floor, there is no sci-fi soil in China at all!"

"Give me 100 million U.S. dollars, it must be another gaudy, big and useless piece of garbage!"

"Looking at this trailer is too cheap, if you don't know it, you may think it's a Red Alert animation!"

So the new netizens clicked on the trailer, and they all cursed back: "Fuck off, you're blind forcibly!"

"It's very textured, who said it's cheap?"

"looking forward to!"

Yu Jiajia didn't interfere, she was going to clean up some garbage crawlers after the results came out.

So busy, it will soon be December.

"The Promise" will be released on the 15th, but before that, Xu Fei and Zhang Guoshi have to attend a meeting for bidding for the Olympic opening ceremony.

There is no Director Chen.

The poems read did not pass and were eliminated.

(Tiantian is also the operating officer of the book circle of friends in this book, as well as several activity assistants and assistants for this chapter. I would like to thank you for your hard work!)