Silicon Valley

Chapter two hundred and eighty love more vcd

At this time, the development of the Williams vcd machine was completed and was ready for official production.

Henry took the time to make a trip to Williams Electronics

"Harrison, VCD players will be sold in China, and you should know a little bit about this country," Henry said. "China's intellectual property rights are very weak, so to speak, they ignore the existence of patents. I believe that as long as our products are released, Come out, it won't be long before they have knockoff products there!"

Henry smiled, "Of course, their decoding chips need to be purchased from us!"

"Chairman, we can stop selling the decoding chip to them for the time being!" Harrison said.

"The most profitable VCD is the decoding chip. The more popular the VCD is, the more our decoding chips are sold!"

Henry shook his head and immediately asked, "How's Jiang Wanmeng's VCD player development going?"

"It's almost finished. You know, the most difficult part of the VCD machine is the decoding chip. They only need to design the whole machine, and they don't need any technology at all!"

"Hmm!" Henry nodded and pondered for a while.

"Oh, try to be the first to release it and win the title of VCD player! In addition..." Henry said with a meaningful smile, "VCD pirated discs can also be released!"

Hearing this, Harrison burst out laughing.

He sent people to buy ten small workshops in China to produce VCD pirated discs. Today, there are more than half a million pirated discs. This is the first time Harrison feels that he can be justified in doing infringement!

"Chairman, don't worry, as soon as our VCD player goes on sale, a large number of pirated CDs will flood the market!"

Henry smiled and said, "Hehe, Jiang Wanmeng and the others have taken advantage of us this time! Otherwise, where would they have gotten a lot of film sources!"

"Oh, by the way, have we applied for a patent for the whole VCD machine?!" Henry asked.

"Applied," Harrison replied. "At present, only Jiang Wanmeng and his company can get free patent authorization for the whole machine."

Henry nodded, it was normal that Jiang Wanmeng and the others were not charged for the royalties. After all, they also participated in the plan of the VCD machine, and it can even be said that the design of the VCD machine is his. If you still charge his patent fee, this is too much to say!

In the previous life, Wanyan VCD company did not apply for a patent for the whole machine. As a result, companies such as Philips and Sony took advantage of it. They applied for the patent of the whole machine. If a Chinese VCD company wants to sell it, pay the patent fee. At the same time, Philips vcd and Sony vcd are popular in China and have seized the Chinese market!

It was not until later that Chinese vcd companies had to engage in a price cut-throat war, which drove them away, but the loss of benefits was enormous.

In this life, Henry applied for a patent for the entire vcd machine, so as long as Philips or Sony dares to produce a vcd machine, even if there is only one, Henry has the right to ask them for a patent fee.

They are different from those in China.

Philips and Sony are world-renowned companies, whose brand and credit are more important than products. They can't damage their reputation because of a vcd product. In addition, the Netherlands and Japan attach more importance to intellectual property rights, which can also be resolved through legal channels.

Henry said: "We set up a branch in China, eh? The name is called "Aiduo vcd". The VCD products we develop are sold to this company. We just sell the decoder chips, otherwise, let others know , we are both athletes and referees, we must be unhappy, maybe when other companies introduce decoding chips, they will switch to another company!"

Harrison heard the words and thought it made sense: "Well, then, I will send someone to set up a branch there. Huh? The name is Aido VCD? What a strange name..."

"Hehe, the name of the song sung by a Chinese singer Jacky Cheung is "Love You More Every Day", so it is called Ai Duo." Henry explained with a smile, "You don't understand, the Chinese understand!"

Harrison smiled, he really didn't understand. But he knew that his boss, Henry Williams, was a Chinaman, as if he had lived in China for a long time. He can speak Chinese, understand Chinese history and culture, understand Chinese food...

"By the way, Harrison, I'm going to shoot a commercial for the VCD machine this time. Let the Chinese know what a VCD is and what it's used for." Henry thought for a while and said, "Invite Zhang Yimou to cooperate with Jackie Chan! Zhang Yimou is from China. A well-known director, Jackie Chan is a famous Chinese action movie star! Their popularity is high, and it is also convenient for us to start our brand! I have already thought about the slogan, which is called 'Aido VCD, good Kung Fu!'!"

Henry paused for a while, and then continued: "After the commercial is shot, I will go to China CCTV's advertising bidding, and I must win the bid!"

Henry was afraid that Harrison would not understand the meaning of Biao Wang, so he explained to him: "China's CCTV broadcasts the news at 7 o'clock every night, and the ratings are extremely high. There are hundreds of millions of viewers in China watching the news. It is conceivable that the news broadcast How high will the advertised price be within a minute before it starts and after it ends!"

Harrison couldn't help being surprised when he heard the words, China CCTV is so powerful, and the ratings are too high!

Come to think of it, such an advertisement must have a super good publicity effect!

Harrison nodded again and again and said, "Chairman, if this is the case, we must win the CCTV standard!"

"That's right!" Henry smiled slightly and said, "Even if it is hundreds of millions of RMB, it is worth it."

...

China Hong Kong.

"Cheng *, there is a company looking for you to shoot an advertisement!" Cheng *'s agent said to him.

"What company? How much is the endorsement fee?"

"A new company, called Aido VCD, seems to be a foreign-funded company! Very rich!"

"VCD?" Cheng * was a little confused, he asked, "What is VCD?"

The agent obviously put a lot of effort into understanding what VCD is before that, and he spent ten minutes explaining it to Jackie Chan.

After Jackie Chan listened to it, he felt that this thing was awesome and a bit high-tech.

The agent said: "The endorsement fee they give you is very good, 10 million Hong Kong dollars for three years!"

When Jackie Chan heard this number, he felt a little moved.

"Okay, I promise!"

...

Chinese mainland.

"Zhang Yimou, someone asked you to shoot an advertisement. Would you like to go? The pay is very high!" a friend of Zhang Yimou's media advertisement said to him.

Zhang Yimou shook his head, "I don't want to shoot commercials, I'm going to find investment and make a movie!"

"Don't be in a hurry to refuse, the other party has a lot of background, is a foreign-funded enterprise, makes high-tech products, and is very rich. Moreover, the other party seems to know that you want to make movies, so he is willing to invest in you! Of course, the premise is that this You have to agree to the next commercial shoot. If you agree, they will pay you 500,000 yuan!"

500,000 yuan in 1993 is a huge sum of money! ! !

And the other party also promised to invest in making movies for him, Zhang Yimou was obviously moved.

"Okay, then I promise!"

"Well, this is the company's information, and their requirements for shooting commercials. Take the time to see it yourself. As for the actors, they have hired action superstar Jackie Chan!"

Zhang Yimou heard the words, nodded, and took the document.

(To be continued ~^~.)

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