Rebirth Starts From 2006

How can colleagues in the industry have a good cooperative relationship and transfer people for free when there is no time to compete? !

hehe,

Unless the exchange of benefits is more or less the same.

At this point, Maitian Music, as the point of undertaking music links in the big entertainment platform, really has this resource.

Damaiization, Damai Music, Damai Film and Television, and finally Maitian Music,

Of these four companies, Damaihua is mainly responsible for the production of film, television dramas and variety shows, and will also sign some of its own actors and artists.

Maitian Music was the former Taihe Maitian. After the acquisition, it became Maitian Music. It plays a similar role to Damaihua, but is responsible for the music section, from song collection to song production, to the planning of music programs and musical works. All relevant content is here,

As for Damai Film and Television and Damai Music, they are the leading business channels.

Based on Damai Communications' music players and video players, these two companies have separated them into relevant network channels and are respectively responsible for the distribution of music and film and television works.

On the basis of these four companies, coupled with pan-entertainment business content such as Damai Games and Damai Animation, we integrated various online and offline resources, and finally attracted more than a dozen industry peers to jointly form a big entertainment platform.

This is Boss Chen’s big entertainment plan.

As early as October, this platform has already been established. As for the effect, it will definitely not be obvious in such a short time.

But under the mechanism of this big entertainment platform, many companies have already started related cooperation.

For example, the Rolling Stones have partnered with Huayi to adapt several classic old songs such as "Childhood" into movies and put them on the big screen to harvest a wave of leeks.

Yinghuang took the lead in Xiangjiang and integrated a large number of Xiangjiang music packages for Damai Music.

Damai Music launched an event online to review the golden decade of the Hong Kong music scene, which gained a lot of traffic. Yinghuang took this opportunity to introduce its artists to the mainland commercial performance market, and various appearance fees A rising tide lifts all boats,

The big entertainment platform has not yet begun to exert its power. Just the cooperation between several companies can reap several waves of dividends.

Under this circumstance, the attitude of the relevant companies participating in this platform towards the barley system can naturally be imagined.

You can put aside the words about colleagues and enemies for the time being, hold your thighs tightly, and have a big belly first.

Because of this, Xia Yumeng dared to promise Boss Chen that the company's annual meeting would be a prosperous and lively event!

Humph, let alone celebrities from the Mainland, even the superstars from Xiangjiang and Taiwan, as long as Xia Yumeng opens her mouth, there is no one she cannot invite.

Even if the four heavenly kings are on the same stage, it is not impossible!

Unfortunately,

Boss Chen thought for a while and categorically rejected her idea, "Since it is the company's annual meeting, we can just let our own people attend. There is no need to hire outsiders."

After a pause, he smiled and said, "Moreover, in addition to these singers and actors, our other companies will also produce programs. Old Liu, when the time comes, you will have to find a few more professional directors to check them."

Liu Hongbo grinned and nodded gently, "Understood."

This is a talent show. If we hold this party, there will be a lot of quality pressure.

However, he glanced at Huang Shan and felt calm again.

It's okay, it's okay, since even the three big bosses have come on stage in person, it doesn't matter about the others.

The main purpose of coming here today has been achieved, and Huang Shan has nothing else to do. She looked at Chen Yang first, then smiled at Liu Hongbo and said,

"It's rare to come here today. Old Liu, you must seize the opportunity. If you need anything from me and Director Chen, please feel free to raise it."

Chen Yang glanced at her and pursed his lips slightly.

Your problem has been solved, mine has not been mentioned yet.

However, there is no rush for this moment. It is not too late to listen to the company's affairs first and then mention your own affairs.

Liu Hongbo looked at the two leaders and said with a smile,

"Although the company's tasks this year are heavy, with the support of the group's resources, especially the personal intervention of Director Chen, all our work is going very well."

Upon hearing this, Chen Yang couldn't help grinning, "Flattering you as soon as you open your mouth, Lao Liu, this is not your style!"

Liu Hongbo shook his head pretending to be serious and said sternly, "It's true, but that's not flattering."

"Yeah?"

Chen Yang and Huang Shan looked at each other, then looked at Liu Hongbo and said with a smile, "Then tell me about the company's major projects, and I'll see if it's true."

"yes,"

Liu Hongbo nodded and said with a smile, "When Damai Chemical Company was established at the beginning of this year, it was because of the ten variety show ideas proposed by you, Director Chen, to cooperate with CCTV.

Without these ten ideas, there would be no barleyization. This is a fact! "

"Good guy,"

Boss Chen leaned back, looked at Zou Rong to the left, Huang Shan to the right, pointed at Liu Hongbo and smiled, "This is the general at the beginning. If you say that, I really can't refute it."

The conference room suddenly burst into laughter.

Huang Shan shook her head and smiled at Chen Yang, "From this perspective, Mr. Liu's words can be copied to all other core companies, from Anjia to Hengli, from Damai to Chuangfuture. These companies are all based on your creativity and personal efforts. established under

In this way, no matter how far the company develops, it can only achieve certain results with your support. "

Chen Yang glanced at her in surprise, then turned to look at Zou Rong, "Remember, on the first day of 2009, Mr. Shan actually said good things about me!"

Zou Rong suppressed her laughter and actually wrote it down in her notebook.

When Huang Shan saw this posture, she couldn't help but shook her head, "You two are really awesome."

Yes, it took a long time, but the last half of the sentence still didn’t come out.

In the end, she was too lazy to talk anymore, and directly brought the topic back to the main topic, and said to Liu Hongbo, "Old Liu, you say what you want."

"OK,"

Liu Hongbo smiled and nodded, and finally started talking about business.

"From home far away, to national treasures, from poetry conferences, to China in classics, to chanting and spreading classics, dressing up in China, reading aloud, seeing words like faces, Chinese place names conference, and China in stories,

The original ten program ideas proposed by Director Chen to CCTV have all started production this year,"

Having said this, he paused for a moment, turned to look at Chen Yang, and said seriously, "Since the beginning of this century, CCTV has been gradually piloting program reforms.

On the one hand, the demand for CCTV's programs is very high. If they were to produce all of them themselves, there would be a lot of pressure.

On the other hand, market-oriented reforms have also affected program production. Therefore, since the beginning of this century, CCTV has continuously introduced some programs to the market. They have given these programs advertising time and broadcast time, allowing the program producers to Promote sponsorship and be responsible for your own profits and losses,

If the profitability is not good, the program may be cut off.

After several years of exploration, it can be said that most of CCTV’s programs have embarked on the path of independent production and operation.

It is against this background that the ten variety show ideas you proposed, coupled with the documentary equivalent of a customized program, China on the Bite, gave us the opportunity to cooperate with CCTV. "

After hearing Liu Hongbo's words, Chen Yang was really surprised.

It turns out that CCTV is also following the model of separation of production and broadcasting, and has it been going on for so many years?

Before today, he had always thought that all CCTV programs were produced by themselves.

Perhaps only film and television dramas will be outsourced. After all, CCTV TV Drama Center has been independent for many years. For at least more than ten years, CCTV has no longer produced its own TV dramas.

But I didn’t expect that even their regular variety shows are like this.

I gained a lot of experience today.

In fact, this is the difference between an insider and an outsider. Liu Hongbo has been deeply involved in the film and television industry before joining Damaihua. Over the past few decades, he has already been well aware of all the explicit and implicit rules.

Unlike Chen Yang, even if he has more than ten years of experience, in terms of industry conditions, he is not as good as someone who has just entered the industry.

Seeing Boss Chen's surprised look, Liu Hongbo didn't think much and just continued,

"I won't go into details about the background and process of making the program. I'll just talk about the results."

After a pause, he glanced at Xia Yumeng beside him, turned his head again, and said with a smile,

“In the beginning, our company was short of manpower, so program production could only rely on people from CCTV, and they did have advantages in this regard.

No matter the production experience, manpower and equipment, it is not comparable to other production units,"

Hearing this, Huang Shan suddenly said,

"If this is the case, how can we guarantee our right to speak in terms of cooperation?"

Liu Hongbo turned to look at her, smiled, and said, "That's why I just talked about the production background of CCTV's program.

Although these programs, from a conceptual point of view, exceed 90% of CCTV's current programs, they are naturally favored.

However, no matter how favored they are, the production teams of these programs must also undertake the performance tasks specified by CCTV! "

As soon as she heard this, Huang Shan understood and immediately smiled and said,

"So, you used the resources of the group company and used advertising in exchange for the right to speak?"

Since they are responsible for performance tasks, the producers of these programs must take the issue of sponsors into consideration.

In a year when the financial crisis is raging around the world, with so many new variety shows launched at once, how many companies dare to spend a lot of money on advertising?

answer,

Companies under the Rainbow Group dare!

There is no need to find any sponsors at all. As a program production partner, Damaihua can rely on the group's resources to bring dozens of large-scale companies into the game, including Damai Communications, Hengli, Anjia, Chuangfuture, etc.

The program creativity is made from barley, and the advertising fees are made from barley. What other opinions do you, the producer, have?

For those who have opinions, aren’t they afraid that their status as producers will be replaced? !

No wonder Liu Hongbo said from the beginning that with the support of the group's resources, especially the personal intervention of Director Chen, all the work was going very well.

If you have money and resources, can you have a good job?

Seeing that everyone understood, Liu Hongbo neither took credit nor felt ashamed. He just laughed softly and said,

"Director Chen and the Group have laid such a good foundation for us. If we can't do our job well again, it can only be said that we are incompetent,"

After a pause, he continued, "From the beginning of the production of Home Far Away in May, to the launch of the four programs of National Treasures, China in Classics, Chinese Fashion and Poetry Conference in June,

With the help of the Olympic Games, the whole world focused on China's east wind, and these five programs all got off to a good start.

So in September, after discussing with CCTV, I decided to take advantage of the victory and launch all the remaining five programs."

He grabbed the cold tea cup in front of him and took a sip. Then he put the cup down and said with a smile,

"And the barleyization at this time is no longer the grass-roots team that couldn't even get together a production team in the first half of the year.

After more than half a year of continuous recruitment, we now have our own manpower in all program groups. "

He looked at Chen Yang as he spoke, and the smile on his face grew stronger, "Even for the documentary you first commissioned CCTV to shoot, China on the Bite of the Tongue, we also arranged for more than twenty people to go in.

Having so many people join not only greatly speeds up their production, but also quickly enhances our company's human resources.

If you have any program ideas now, we don’t even need CCTV to come forward, we can produce them independently.

And I can guarantee that the effects of the programs produced are definitely not inferior to those of the production teams of first-tier satellite TV stations, and may even be on par with CCTV! "

Looking at Liu Hongbo, who raised his head and raised his chest, Chen Yang couldn't help but nodded, and said with a smile, "Seeing that you are so confident, it means that barley technology has been developing very well this year!"

Liu Hongbo smiled and said modestly, "With the resource support of the group company and the financial support of Mr. Huang who never deducts money, if we can't make some achievements, we will really be shameless!"

When Liu Hongbo finished speaking, Xia Yumeng also smiled and said,

"Yes, although Damaihua doesn't have any representative works yet, it is already well-known among peers in the industry.

Some of my old friends from the past are in constant contact with me. Some want to change jobs on their own, and some want to bring their artists with them.

This is the first time I have seen this situation after working in the industry for more than ten years. "

It is said that it is easy to enjoy the shade under a big tree, but the current barley has not grown into a big tree, and it is indeed rare to have so many good birds wanting to make a nest.

"Hahaha,"

When Chen Yang heard this, he couldn't help but raised his head and laughed. He looked at them and said, "As long as there is real ability, my attitude is that I will not reject anyone who comes."

Then he leaned forward and looked at the two of them, "Has Mr. Zhang from Wheatfield Music told you that they want to do a music program?"

As early as when he acquired Taihe Wheat Field, Chen Yang told Song Ke and Zhang Lu a few ideas about music programs. If they haven't made any move yet, then he really doubts whether these two people can be promoted. respective positions.

Fortunately, after hearing Boss Chen’s question, Liu Hongbo immediately said without hesitation,

"Said, and there are two, these two will also be our first self-made programs."