Rebirth of the Strongest Tycoon

After a long time, Xia Yu put down the report in his hand, looked at Huang Xizhao, who was sitting in an orderly manner, and praised: "The performance of the TV station during this time is not bad! You have done a good job!"

"Boss, we mainly rely on the quality and influence of the "Dragon Ball" animation itself, we haven't done much."

Huang Xizhao said modestly, but the smile on the corner of his brow revealed that he was happy inside.

"Don't be humble, there is certainly a reason for "Dragon Ball", but in addition to the other time when "Dragon Ball" is broadcast, the ratings of Universal Television have increased to a certain extent. It can be seen that you are indeed well managed."

Xia Yu said with a smile, affirming his achievements.

"I heard that TVB introduced an island country animation the day before yesterday. It seems that they must have failed, right?"

Xia Yu took another look at the ratings and asked Huang Xizhao.

This report only wrote about the development of Universal Television, and did not write about the situation of TVB.

But when the ratings of the latest two episodes of the "Dragon Ball" anime are still above 34%, he can tell that Wireless should have failed.

After all, the ratings for the premiere of "Dragon Ball" have not dropped below 30% in the past two weeks on Saturdays, and even increased week by week.

The ratings of the premiere broadcast the day before yesterday hit a new high, which shows that TVB's plan has failed.

Sure enough, Huang Xizhao's answer confirmed Xia Yu's guess.

"Yes, boss, TVB has put a lot of effort into advertising, but unfortunately the animation imported from the island country has no audience base and has little influence."

"One more thing, I also watched the anime broadcast on the wireless. Although it was broadcast on Saturday, Sunday, and two days, but because of a translation problem, and the reason why the anime songs are Japanese songs, it looks awkward and the quality is not as good as it is. On our Dragon Ball."

"So the ratings for the premiere on Saturday were very low. I heard that it was only 6.7%, and I didn't take it back."

"On Sunday, yesterday, I encountered our "Dragon Ball" replay again. They played the third and fourth episodes, and the ratings were even lower than Saturday, only 5.8%. It seems that the audience doesn't like watching it."

Speaking of this, Huang Xizhao couldn't help but gloat.

Xia Yu was also a little surprised.

But he shook his head and asked no more.

After all, the field of comics and animation has been deeply cultivated by him for so long, and the mass base has long been fixed. It is impossible to count on imported products from the island country to compete with "Dragon Ball".

You must know that time has changed, and now "Zhiyin Manke" has conquered the island country's comics market, where can island country animations spread wild on Hong Kong Island.

He didn't pay much attention to TVB in the first place. It was a matter of time before TVB was suppressed by his Universal Television. Now it's better for TVB to make a wrong move.

"Looking at your report, "Millionaire" is all ready and ready to start?"

"Yes, everything is ready, so I will ask you now to see when it will start."

"You don't have to wait, you can just follow the plan. For the first episode of the program, all the advertising space will be given to other brother companies. After the effect is achieved, the advertising and investment promotion will be carried out. The bigger the noise, the better."

"The first episode of the show, to reduce the difficulty of the problem, you have to find a way to send out one million Hong Kong dollars to detonate public opinion, but you have to be optimistic, and no one is allowed to do anything, understand?"

At the end, Xia Yu's tone was very serious.

"clear!"

Huang Xizhao froze in his heart and nodded heavily. He didn't need the boss to remind him. He would also pay attention to this. After all, this show was directed by the boss and had unlimited prospects. Naturally, it couldn't be thrown into his hands.

...

That night, the marketing of "Millionaire" was launched.

Immediately after a program with the highest ratings on Universal Television, there was a promotional video, full of seductive female voices spread to thousands of households.

"Do you want to be a millionaire?"

"Do you want to get rich overnight?"

"Do you want to change your destiny?"

"Can your knowledge sell for a million?"

"..."

Xiafu, after dinner, Xia Yu and his family sat together watching TV. As soon as this short film came out, Xia's father and Xia's mother, who were chatting, immediately stopped talking and watched the short film on TV intently.

When the video ended, Father Xia looked at his eldest son, Xia Yu, who was satisfied, and quickly asked, "A Yu, can you really get one million Hong Kong dollars for answering 15 questions correctly?"

"Of course, and there will definitely be someone who can take one million Hong Kong dollars!"

Looking at his parents who were staring at him, Xia Yu smiled and nodded.

"A Yu, did you take out this money? How could you give so much, one million, to reward others like this, you..."

Seeing Xia Yu admit, Xia's mother was a little anxious, and she said to Xia Yu with a distressed face. She wanted to say a lot, but she found that it was difficult to criticize the eldest son, and she felt uncomfortable.

Xia Yu smiled and said warmly: "Mom, you don't have to feel bad, I can give out one million, and I can earn it back naturally. Some people do the decapitation, but where have you ever seen a businessman do a loss-making business?"

Father Xia, who wanted to speak, was stunned, but when he thought that this was the truth, he said to his wife: "Yes, A Mei, A Yu said it well, you must invest in a business, if A Yu can earn it back, let's not do it. I'm worried."

"Okay! I don't understand business, so I won't talk about it." Mother Xia nodded and said.

"Watch TV..."

...

That night, at least one-third of the citizens of the entire Xiangjiang knew that Universal Television was going to hold a program called "Millionaire", and also knew the specific rules, as long as you stood on the stage and answered 15 questions correctly, You can take away one million Hong Kong dollars!

And if the answer is to withdraw halfway, you can also take away the accumulated cash. Although it is not as much as one million Hong Kong dollars, hundreds of thousands or even hundreds of thousands are very possible!

The opportunity to get rich overnight was naked in front of everyone, and the people at the bottom who learned the news were completely crazy.

After many people heard the news, they called their relatives and friends as soon as possible to let them watch the Universal TV program and wait for the replay of the commercial.

Because of this phenomenon, the overall ratings of Universal Television that night surpassed that of TVB, which shows the madness of the audience.

In the early morning of the next day, with a series of newspapers such as "Jiuding Daily" and "Fengyun Daily", the news about Universal Television's "Millionaire" program covered the whole Xiangjiang overwhelmingly.

Public opinion was directly pushed to its peak.

No one doubts the authenticity of the show. After all, almost everyone knows that Universal Television is owned by the stock god Xia Yu.

The stock god has more than one million leg hairs, and it is absolutely impossible to ruin his reputation because of one million Hong Kong dollars.

Even many people see the show "Millionaire" as a kind of god who is throwing money away, wanting to participate to get rich.

On the bus, in schools, companies, exchanges, restaurants, etc., there are people talking about the program "Millionaire" with relish, and many people are confidently rushing to the sea selection points set up by Global TV.

For a time, all ten audition points lined up in a long queue.

After this phenomenon was reported back to Universal Television, everyone was excited, and Huang Xizhao ordered again and again to ensure the smooth progress of the audition, and to ask all departments to check again several times to ensure the smooth progress of the program.

...

wireless television.

Shao Yifu sat in the office, and after listening to his subordinate's report, he sent his subordinate out with a solemn expression on his face.

As the manager, Fang Yihua walked behind Shao Yifu, massaged his temple, and said in a sour tone: "Yifu, Universal TV has no money to spend, right? They even said that they would spend one million Hong Kong dollars for a show. I don't believe they will actually take it out and see how they end up."

"No, you are wrong, one million is not in the eyes of the young stock god, and he has at least one million Hong Kong dollars for the show, haven't you read the rules, answer all 15 questions correctly will get one Millions of Hong Kong dollars, those who give up the challenge after answering seven or eight questions correctly can still get tens of thousands of bonuses.”

Shao Yifu analyzed with a dignified face, and the pressure in his heart was particularly heavy.

Even he felt heartache for Xia Yu. With his habit of careful planning, he would never spend so much money for a show unless he saw enough profits.

"Meeting an opponent who is not bad for money is really a big problem. Using money to create problems for me, this...hey..."

Shao Yifu sighed in his heart and felt bitter.

This is what makes him feel suffocated the most. He wants to compare his talents with others, but others use the most direct and rude money offensive. This feeling really makes him uncomfortable.

Isn't this bullying?

It's amazing to be rich!

"Then, how should we deal with it? According to the current situation, this show should be successful, and we will be in big trouble."

"How about we make a similar one?"

Fang Yihua asked solemnly.

Shao Yifu thought for a while, shook his head and said, "It's too late to do it now, and firstly, I don't know how effective this "Millionaire" program is, and secondly, I don't know what the essence is, so I take the risk of doing something similar Yes, it doesn't work much."

"Then we can only watch?"

Fang Yihua asked a little unwillingly.

Shao Yifu's mood was a little complicated, and he nodded slowly: "Yes, the best way now is to remain unchanged and respond to changes, and then wait for an opportunity to act. This is the best policy."

"All right!"

"Then I'll send someone to keep an eye on it, and report it immediately if anything happens."

Fang Yihua said.

"Well, you can arrange it. Remember not to do what you shouldn't do. The situation is different now. Business competition is normal. You have to get used to it slowly."

Shao Yifu thought about it, agreed with Fang Yihua's idea, and warned her at the same time.

He saw what Fang Yihua had done before, but he didn't stop it, because he wasn't worried about what happened to the other two TV stations, but now that he has no bottom, he naturally asked Fang Yihua to make a reminder to avoid bad things in the future. end.

Fang Yihua was stunned for a moment, then nodded silently and said, "I know."

In fact, although Fang Yihua liked to use small means when dealing with Jiashi and Li's TV station before, it did not mean that she was stupid.

After all, the current Universal Television is different. The boss Xia Yu is not a kind person. Fang Yihua is a little afraid of this young man with all kinds of bad rumors.