Rebirth of the Strongest Tycoon

At eight in the morning, the newsstands in Shenton Way, Singapore's business district, were already open for business.

In order to maximize the sales volume of the "Jiuding Daily" on the first day, Xia Yu once again resorted to the means of free supply for seven days. After all, it is a pity that this method has been tested and works very well, not to mention the input cost is not high. big.

Of course, the practice of providing free newspapers to sellers is limited to Southeast Asian countries, and it is still on sale in Hong Kong.

Compared with the marketing methods in Hong Kong, the marketing methods in Southeast Asia lack the item of directly delivering newspapers to citizens for free. This is also considered the actual situation, which is unrealistic and difficult to operate.

After all, Southeast Asia is too big, unlike Xiangjiang, where there are few people and a large population density, and free delivery is relatively easy, and after all, Xiangjiang is the home base of the "Jiuding Daily", and the employees are all here. Even so, there were still not enough staff at the beginning.

If all employees are arranged for free delivery in Southeast Asia, there are not so many people at all, so Xia Yu can only give up, there is no way, any means and methods must conform to the local reality, and it will not work to copy them directly.

But it's not that Xia Yu didn't think of other methods. In order to increase the sales of "Jiuding Daily", he also came up with a method.

That is to put up the propaganda posters of "Jiuding Daily" in major newsstands, and clearly write the characteristics of "Jiuding Daily" and its brilliant achievements in Hong Kong, just to arouse the curiosity of passing citizens.

In addition, the poster also highlights that the latest content of "Xun Qin Ji" will be serialized on "Jiuding Daily". This article is aimed at readers who bought the first and second volumes of the novel "Xun Qin Ji" to let them know that "Xun Qin Ji" Jiuding Daily is on sale. If you want to see the latest plot, come and buy it.

Putting up posters to advertise a newspaper sale was the first time such a slapstick operation had appeared, and many people felt it was a novelty.

After all, newspapers usually advertise other companies and brands, but now it's the other way around.

Many counterparts in Southeast Asia are also paying close attention. After all, "Jiuding Daily" is an unshakable overlord in the Hong Kong newspaper industry. Even the original overlord "Oriental Daily" suffered a sharp drop in sales and was finally suspended. It is very likely that the collapse of "Oriental Daily" was related to "Jiuding Daily".

Therefore, although "Jiuding Daily" has never entered the Southeast Asian market, its prestige has already spread to the ears of its counterparts in Southeast Asia.

Now the hegemon of the Hong Kong press has finally officially started to attack Southeast Asia, and many local newspapers are vigilant.

Especially the newspapers that feel the same content as the "Jiuding Daily" are very nervous, for fear that their own newspapers will follow the old road of "Oriental Daily" and their sales will plummet.

...

The effect of putting up posters is really good. Some people who have already bought the novel and read it, and have been waiting impatiently for the release of "Jiuding Daily", came to the newsstand after seeing the posters on the newsstand. buy newspapers.

"Boss, bring me a copy of "Jiuding Daily"!"

"Boss, give me one too!"

...

In addition to the novel fans who came to buy newspapers spontaneously, the owner of the newsstand also actively promoted the "Jiuding Daily", hoping to make a fortune within these seven days.

Since the people from the distribution department of Jiuding Newspaper Company came to the door, and also showed the "Jiuding Daily" in Hong Kong for seven days for free, and showed them the statistics of the number of sales and the amount of money made by the major newsstands, the newsstand boss was jealous. In addition, the employees of the distribution department encouraged him, tempted him, and acted aggressively. He also planned to make a fortune at one time.

If there is no precedent, it will be fine, but knowing that Xiangjiang's colleagues can make a lot of money by selling "Jiuding Daily", his mind is active, and he believes that he will not be worse than his counterparts in Xiangjiang.

Because of this psychological inducement, he worked very hard in the promotion of "Jiuding Daily", and the sales of "Jiuding Daily" increased greatly.

This scene also happened in other places. It can be seen that the sales of "Jiuding Daily" in Southeast Asia will definitely not be bad.

Sure enough, in the evening, after Yan Wenhan collected all the data, the smile on his face could not be concealed.

Yan Wenhan didn't want to wait for a moment, so he hurried into Xia Yu's office and handed the sales statistics sheet to the boss Xia Yu.

"Boss, the sales results are out!" Yan Wenhan said and handed the statistical table to Xia Yu, who hurriedly picked it up and looked at it.

His eyes swept across the statistics table quickly, and the corners of Xia Yu's mouth became wider and wider.

Today, the sales results of "Jiuding Daily" in Southeast Asia are very gratifying, with a total sales volume of 280,000 copies, directly surpassing the sales record of "Jiuding Daily" on the first day in Hong Kong.

Among them, the top five countries by sales volume are Singapore, Malaysia, Indonesia, Thailand and Brunei.

The top, Singapore, sold 70,000 copies of the newspaper, and Malaysia sold 68,000 copies of the newspaper, which together accounted for nearly half of the total sales.

There is no way to do this. Singapore and Malaysia are the countries with the first and second highest proportion of Chinese in Southeast Asia, and they are relatively richer.

Although Singapore has a small population, the per capita consumption level is high. Although the population of Malaysia is about six times that of Singapore, the consumption level is lower, and most of them are indigenous people. The total number of Chinese is actually more than twice that of Singapore, and it is relatively scattered.

So in this way, it is logical that the number of newspaper sales is less than that of Singapore.

In addition to the data in Southeast Asia, there is another data that is also very conspicuous, that is, the sales data of "Jiuding Daily" in Taiwan Province has reached 20,000 copies, which makes Xia Yu a little surprised.

He almost gave up on Taiwan Province, that is, he sent a few people to contact other distributors, and did not specifically create his own distribution channel. Unexpectedly, he also sold 20,000 copies, and 20,000 copies were both Those big channel dealers directly outsourced it.

"It seems that Taiwan Province still has a head start, but don't be in a hurry, the market is there, and you can't escape, let it grow wildly, and now focus on Southeast Asia!" Xia Yu thought for a while and secretly thought.

At the end of the statistics, the number of local sales of "Jiuding Daily" in Hong Kong has once again reached 330,000 copies.

Two days ago, "Xun Qin Ji" was discontinued, and the sales of "Jiuding Daily" dropped a little, dropping 10,000 copies to only 320,000 copies. This also proves that some readers subscribe to the newspaper for novels.

But today, "Xun Qin Ji" was re-serialized, and the sales of "Jiuding Daily" returned to its peak.

Adding up the sales of Southeast Asia, Taiwan Province and Hong Kong, the total sales of Jiuding Daily today reached 630,000 copies, which has exceeded the total sales of Sing Tao Daily!