Rebirth of the Industrial Tycoon

The west side of Qinghe City Bus Station, where Li Weidong used to sell leather jackets on a motorcycle, is now a large fixed shed. This is the clothing wholesale market in Qinghe City.

Including Yiwu, many wholesale malls in China are developed from this kind of greenhouse market, which is also the representative type of the second-generation wholesale market.

According to the general definition of domestic commercial and trade markets, the first-generation wholesale market is an open-air market or a road market, and the second-generation wholesale market is a greenhouse market or a platform market.

The two generations of wholesale markets are still based on on-site transactions as the main business model, and buyers and sellers pay first and deliver the goods.

The third-generation wholesale market is a completely indoor wholesale market. The role of the market is mainly to display products. After reaching a transaction with customers, it will be shipped directly from the warehouse.

The fourth-generation wholesale market, on the basis of the third-generation wholesale market, is equipped with a transportation and logistics network, a product information platform, a credit guarantee system and an electronic trading platform, and most operations can be completed through the Internet.

In the 1990s, domestic cities were mainly based on first- and second-generation wholesale markets. Probably only a few, such as Yiwu, had third-generation wholesale markets.

For example, the clothing wholesale market in Qinghe City is a second-generation market under the greenhouse.

The wholesale market under this greenhouse is very similar to the current farmers' fresh market. There are many stalls in the city, and the goods are placed on the stalls for customers to choose.

There are all kinds of noisy voices in the market one after another, those who introduce products, those who bargain, those who think the workmanship is not good, and those who think the materials are unreal, all mixed together, it is very lively.

Business here is pretty good.

A young man, holding a thick stack of colorful leaflets in his hand, shuttled between the booths to hand out the flyers to the stall owners.

The stall owner Zhang took the flyer from the young man and took a closer look. It was a rental advertisement.

"The textile wholesale mall in Twenty Mile Fort has been built, and now it has started to rent. If it goes by now, the rent will be waived for two years, and only the management fee needs to be paid!" The stall owner looked at the advertisement flyer in his hand and said eagerly. .

The stall owner Wang next to him asked, "Old Zhang, why did you only know about this now? I received this advertisement yesterday."

"Didn't I go to stock up yesterday? I'm not here." The stall owner looked at the flyer in his hand and muttered to himself, "It's not bad to not charge rent for two years!"

The stall owner Wang asked, "What? Are you planning to go there?"

The stall owner Zhang nodded: "I heard that the wholesale mall is very large. Such a big mall must not go to a good place first? If it is late, the good place will be occupied by others."

The stall owner Wang gave a sneer and said, "What's the use of building a wholesale mall? It's a place where birds don't poop in Twenty Mile Fort. If they don't go to the village or store, would anyone go there to buy clothes? ?"

The stall owner Zhang nodded suddenly: "That's right, Shizilibao is indeed a bit too remote. But isn't the road from the city to Shizilibao about to be repaired? After the road is open, isn't it? , the flow of people will gradually increase!"

"That will have to wait until the Year of the Monkey and the Horse Month!" The stall owner Wang pouted and continued; "And in such a remote place, even if someone is willing to go shopping,

Certainly not as many as us here!

We are so close to the bus station. Many people get off the bus and come to us to pick up the goods. After buying the goods, they go directly to the bus with sacks. How convenient! If you go to Twenty Mile Fort, you have to walk a lot. "

The stall owner Zhang nodded again: "Pharaoh, what you said makes sense. But this new textile wholesale mall does not need to pay rent for the first two years!"

"But there is still a management fee! For such a big mall, the management fee is definitely not cheap. Moreover, there must be no customers in the first two years, which is equivalent to paying the management fee in vain."

The stall owner Wang continued: "I think it's better to wait and see first. After a year or two, the wholesale mall will really start up, and it won't be too late to go there. Anyway, there are so many stalls in there, and I can't rent it for a while. Finish!"

...

The newly established wholesale mall management company, Ma Zhongyi sat in the general manager's office with a sad expression on his face.

The investment promotion of the wholesale mall has not been smooth. The advertisements have been out for more than ten days, and few merchants have signed up. Not only that, there are fewer and fewer people calling for consultation.

"Hey!" Ma Zhongyi sighed, then leaned back on the boss chair and rubbed his temples.

"Old Ma, do eye exercises!" Li Weidong's voice sounded from outside the door.

The door of the office was not closed, and Li Weidong walked in smilingly.

"What eye exercises are you doing, my head hurts!" Ma Zhongyi said.

"What's wrong?" Li Weidong said, put a box of tea leaves on Ma Zhongyi's table, and then said, "I brought you a box of green tea to clear away the heat."

"I was defeated and defeated, and my mouth was bubbling anxiously." Ma Zhongyi took the tea in front of him.

"Is it still for the business of the mall?" Li Weidong asked.

Ma Zhongyi nodded: "There are a lot of advertisements, but very few people come to sign up. According to the current progress, the investment promotion is not going well!"

"It's okay, don't worry, take your time." Li Weidong comforted.

"Didn't you say that you will strive for full recruitment within a year?" Ma Zhongyi asked.

"I was too optimistic and didn't take into account the actual situation. Now, it seems that how many can be recruited?" Li Weidong replied with a smile.

Ma Zhongyi asked, "Isn't our textile wholesale market built after the small commodity city in Yiwu, which is bigger than ours and has more stalls than us, how did they attract investment at that time? ?"

Li Weidong thought for a while and replied, "It's different, Yiwu's Small Commodity City was built with funds raised by merchants. After the establishment, the merchants who paid for each of them were assigned to the corresponding booths, which is equivalent to buying them with their own money. , so there is no need for investment at all.

Our wholesale mall was built by our own investment, and those vendors were not involved, so we had to find a way to rent it ourselves. It’s just that I thought it was the most difficult to acquire land, but I didn’t expect that renting would be so difficult. "

"Vendors are reluctant to come here, mainly for two reasons. One is that we feel that our place is relatively remote, and there is no flow of people and passengers; but the business under the greenhouse is also very good. If you can continue to make money there, there is no need to come here." Ma Zhongyi said. said.

"This is normal. They are all small businesses and hawkers who pay attention to immediate interests and do not see the benefits in a short period of time. They are unwilling to do it. And most people also follow the trend. I won't come here." Li Weidong nodded silently.

Ma Zhongyi continued: "I have to discuss something with you. Last night, I had a meal with the people from the Wenzhou Chamber of Commerce. I hope their clothes vendors can come to our wholesale mall.

You know, Wenzhou sells a lot of clothes here. Moreover, many people came to Qinghe to do business in the early 1980s. If the Wenzhou merchants could be pulled over, our local merchants would follow suit. "

"With the style of the Wenzhou Chamber of Commerce, it shouldn't be so easy to agree, right? They must have made conditions!" Li Weidong said.

"You got it right! The conditions I offered to them were free rent for the first three years and free management fee for the first year, which is equivalent to letting them use the booth for nothing. Compared with other vendors, it is more free. paid their rent and management fees for a year.”

Ma Zhongyi continued: "But they are still not satisfied. They want five years of rent-free, plus five years of rent halved. As for management fees, they also want to be exempted for five years. When I heard this condition, I became angry at the time. Now, I can't wait to slap the table and leave!"

"It's really a lion's mouth, this is equivalent to a stall that has been used for five years." Li Weidong said indifferently.

"Aren't you angry?" Ma Zhongyi asked subconsciously.

"What's there to be angry about? When it comes to buying and selling, it's all about asking the sky and paying back the money on the spot. The conditions he offered are too high. We just don't agree, we don't need to be angry." Li Weidong said indifferently.

"You really have a good attitude! When we compare, it seems that you are a dozen years older than me!" Ma Zhongyi sighed again, and continued:

"Since the conditions of the Wenzhou Chamber of Commerce, we can't agree, then the Wenzhou merchants will definitely not settle in our wholesale mall. I am afraid that this investment promotion is really going to be yellow!"

"You can't get it wrong, it just slows down the progress. When the time comes, the vendors will come by themselves." Li Weidong leaned forward and said softly;

"Let me tell you a piece of news. At this time next year, the Beijing-Shanghai Expressway will be repaired and we will come from Qinghe, and it will pass by the west of Shilibao."

"Really?" Ma Zhongyi asked subconsciously.

"How can I lie to you?" Li Weidong smiled slightly: "As long as you open an expressway entrance and exit at Shilibao, are you still worried that we can't find a dealer in our wholesale market! I can guarantee that the expressway will be Open, those vendors who sell clothes will rush to our wholesale mall!"

"The land in Twenty Mile Fort is valuable." Ma Zhongyi said.

Li Weidong continued; "So next, we have to do two things well. One is to improve the logistics network. As I mentioned to you before, we need to build a logistics park. After the expressway is built, this may play a big role. It works. I'll leave this to you."

Ma Zhongyi nodded: "Understood, then I will focus on the logistics park. What's the second thing?"

"The second thing is that I did it. I'll see if I can find a way to operate it, and build a passenger transfer center in Shilibao. After that, all passenger cars entering and leaving Qinghe City will stop at the transfer center." Li Weidong said.

"Are you trying to intercept passengers midway?" Ma Zhongyi asked.

"That's right, let those foreign merchants get off at our Shisilibao directly, without having to go to the bus station in the city. The bus station in the city is too close to the greenhouse market. If all the merchants arrive at the station and get off the bus, They all went to the greenhouse market, so they won't come to us!"

Li Weidong went on to explain: "In fact, even if the transfer center is not built, many merchants will get on and off at the expressway and then go straight to our wholesale mall, but after all, it is not justified. It is a matter of following the formal procedures. Well done according to the rules."

"To build an extra passenger transfer center, the passenger schedules in the whole city will have to be changed. Does this work well?" Ma Zhongyi asked subconsciously.

"You forgot where I came from?" Li Weidong smiled and then replied; "I am a child of the transportation company, and the passenger station is under the management of the transportation company. Are you afraid that I can't do it!"

...

In the large conference room, on the most obvious position above the head, there is a red banner that reads "Welcome the business delegation of the US General Chamber of Commerce and Industry to visit Qinghe".

Not far away, Zhang Jiagang tidied the tie around his neck from time to time, and then checked whether there were any wrinkles on his suit. Obviously, he attached great importance to this reception.

Li Weidong was also invited to participate in this reception, but he seemed very casual. He found a corner, found a comfortable sitting position, crossed Erlang's legs, and looked at the documents in his hand.

"Chairman Li, I will be receiving foreign guests for a while, so be careful with diplomatic etiquette!" A voice sounded, Li Weidong looked up, and the speaker was a deputy director of the Foreign Trade Bureau surnamed Liu.

At this time, Director Liu was holding a thermos cup in his hand with a smile on his face, obviously joking with Li Weidong.

As early as ten years ago, Li Weidong did business with the Americans. No one in the Qinghe Foreign Trade Bureau knew this! Director Liu was talking about diplomatic etiquette, naturally he was playing with Li Weidong!

"Director Liu, sit down." Li Weidong straightened up and asked Director Liu to sit aside.

Then Li Weidong asked: "Liu Bureau, I came over after receiving a call, and the call said that I would be invited to participate in a foreign guest reception discussion. What is the origin of this delegation of the American Federation of International Business and Economics? Secretary Zhang seems to have It's very important!"

"I don't know the origin of this delegation. I only know that it was finally invited by the investment promotion department. There was an American mayor, three councillors, and seven or eight heads of American companies. ."

Director Liu paused for a while, then continued: "As far as I know, this economic and trade delegation did not intend to come to Qinghe, but after hearing that our tourist attractions are not bad, they suddenly changed their minds.

It is also because the incident happened suddenly, so the itinerary of the economic and trade delegation has not been specifically arranged, and we have to wait for the people to arrive, and then communicate with them in detail. "

"It turns out that these Americans are here to play in the mountains and water, so what does that have to do with me. There is no shortage of English translators and tour guides in the city." Li Weidong said with a smile.

"The economic and trade delegation is naturally related to economics and trade. You must visit the economic and trade affairs. Didn't you just build a textile wholesale mall? It is estimated that the city intends to let the economic and trade delegation visit your textiles. Wholesale mall!" Director Liu said.

Li Weidong frowned slightly: "The wholesale mall hasn't recruited business yet. It's a bit deserted to see it now?"

"Who made your wholesale mall so big and stylish!" Director Liu laughed, and then said, "If you don't go to the new wholesale mall, why don't you go to see that humble shed? By then, won't it be in a foreign country? Shame in front of you!"