Rebirth of the Industrial Tycoon

After returning to his residence, Li Weidong began to carefully read the information provided by Nakano Co., Ltd.

All the detailed data of the microwave oven production line are written on it. As previously guessed, this microwave oven production line uses the technology of Hitachi Electric.

There is definitely no problem with Hitachi's microwave oven technology. Although many companies in Japan have focused on counterfeiting for decades, for Hitachi Electric, a microwave oven is too low-tech, and there is no need to think about it.

Then Li Weidong saw the request of Nakano Co., Ltd.

"This is not selling a production line, this is obviously looking for a foundry! Nakano Co., Ltd. really has a good plan!" Li Weidong thought to himself.

Nakano Co., Ltd. put forward a lot of conditions, such as factory area, production scale, material supply, etc., and the most important one is that in the first five years of obtaining the production line, the microwave oven orders of Nakano Co., Ltd. must be completed monthly in order to be able to Perform other production tasks.

Seeing this condition, Li Weidong immediately understood that Nakano Co., Ltd. did not intend to completely abandon the microwave oven business, but wanted to borrow chickens to lay eggs.

"If I guess correctly, Nakano Co., Ltd. still hopes to keep the microwave oven business, but only intends to do channel sales, and does not want to continue to do production. After all, doing production requires more management costs than doing channels!

In recent years, the exchange rate of the yen has risen sharply, and Japanese manufacturing has no advantage in cost. It is also natural for Nakano Co., Ltd. to move the production line outside to reduce production costs.

It is said that the relocation of the industry can adopt the foundry model, and let the foundry produce microwave ovens, and then sell them in Japan, but in this case, the microwave oven production line of Nakano Co., Ltd. is useless.

However, Nakano Co., Ltd. is not a major appliance brand, and their microwave oven sales should be relatively average. If the production line is directly moved abroad, the production capacity of the microwave oven production line will be wasted, which is not cost-effective.

Therefore, for Nakano Co., Ltd., it is more cost-effective to directly sell the production line than to build a foundry in other countries. Selling the production line can already make a fortune, and it does not have to bear any management costs for the foundry.

As for the microwave oven business of Nakano Co., Ltd., it can also be maintained through additional terms, allowing the foundry to fulfill its own orders first and ensure that its own brand of microwave ovens can continue to be supplied, so that it does not have to bear any cost, and can also solve the problem of microwave oven production. It can be said to kill two birds with one stone! "

A little analysis,

Li Weidong has understood the intention of Nakano Co., Ltd.

In the 1990s, Japan had entered an era of large-scale industrial relocation, which also contributed to the economic development of the "Four Asian Tigers".

For things like microwave ovens, if they are produced in Japan, the cost is indeed too high, so it is inevitable to transfer to developing countries.

If it is a large home appliance company like Panasonic, it will definitely choose a pure foundry model, such as setting up a foundry in developing countries with its own money, or directly cultivating a few foundry.

Nakano Co., Ltd. does not have the scale of Panasonic, and its main business is not household appliances. Their sales of microwave ovens are not many, and there is not enough order demand to support them. Whether it is to establish a foundry or cultivate a foundry, it is not cost-effective.

Therefore, Nakano Co., Ltd. directly chose the industrial relocation model of borrowing chickens to lay eggs.

This method is common in many industries. Enterprises in developed countries directly sell their production lines to developing countries, and then in turn place orders to developing countries, while only doing brand operations themselves.

In this way, it takes advantage of the low production costs in developing countries to obtain greater profits, and at the same time, it does not have to bear the management costs of the factory itself, which saves a lot of trouble.

Especially factories in Europe and the United States, the operation and management costs are very high, not only there are various regulations, but also many trade union organizations. Therefore, many business owners are willing to close factories, sell production lines, and then only operate the brand.

"Kenjiro Shimizu of Nakano Co., Ltd. said that he had to submit a production plan to him, and Nakano Co., Ltd. would choose a buyer with better conditions according to the content of the plan. Now that we understand the intention of Nakano Co., Ltd., then This plan is much easier to write!"

Thinking of this, Li Weidong picked up the pen and wrote the outline of the plan on the paper.

...

That night, Li Weidong found Director Wang Zhaoan and reported the specific situation to him.

"Director Li, what do you mean, if you buy this production line, you will still manufacture microwave ovens for Nakano Co., Ltd.?" Wang Zhaoan asked.

Li Weidong nodded: "And to give priority to production, you must complete the order from Nakano Co., Ltd. before you can do anything else."

"Does Nakano Co., Ltd. give money?" Wang Zhaoan asked with a naive look.

"Of course you have to give money. If you don't give money, who will help them make orders!" Li Weidong paused, then said, "But I still need technical support from Nakano Co., Ltd., so their order price shouldn't be very high. Gao, you can't make money by doing their orders."

Wang Zhaoan didn't pay attention to whether the order made money or not, but continued to ask: "They shouldn't give RMB, right?"

"How can foreigners' orders be given in RMB, of course, in US dollars, but also in Japanese yen." Li Weidong replied.

"Yen is also a good thing!" Wang Zhaoan underestimated, and then said: "Director Li, if you take this microwave oven production line, you can get foreign trade orders from Nakano Co., Ltd. by the way?"

"The order of Nakano Co., Ltd. can't make money." Li Weidong emphasized again.

"Haha, it's good to have a foreign trade order!" Wang Zhaoan laughed.

The two are clearly no longer on the same frequency. One is thinking about profit, the other is thinking about foreign exchange.

Just listening to Wang Zhaoan continued: "Director Li, since this microwave oven production line can get foreign trade orders by the way, there should be no problem if you need foreign exchange to buy the production line. You can talk to Nakano Co., Ltd. with confidence. , as long as the price is within a reasonable range, don’t worry about foreign exchange, it will be granted to you in the hall!”

...

A few days later, Li Weidong came to Nakano Co., Ltd. again with the written production plan.

Then Li Weidong was taken to the door of the reception room.

"Mr. Li, please wait here for a while, Minister Shimizu will be here soon."

Li Weidong walked into the reception room and saw that there were already three people sitting inside. The leader was a man with a big belly. He looked 50 years old and wore a fat suit. On the left and right sides were a man and a woman, all in their forties. .

Li Weidong gave a nod to the three of them. In Japanese etiquette, this understanding is used to greet or say goodbye when entering or exiting a room.

Among the three, only the middle-aged woman returned the gift, and the other two were indifferent.

Li Weidong was stunned for a moment. This is obviously not in line with Japanese etiquette standards. For Japanese people, in such a situation, even if they are facing a stranger, they will respond appropriately and politely.

"Excuse me, aren't you Japanese?" Li Weidong asked in Japanese.

Both men showed puzzled expressions, only a middle-aged woman replied in Japanese: "We are Chinese."

Li Weidong instantly understood that this middle-aged woman was the translator, and the boss should be the two men.

So Li Weidong said in Mandarin: "I said, it doesn't look like Japanese."

The two men understood in an instant, and the man in the lead immediately said, "You are also Chinese. I didn't expect to meet your compatriots here!"

Another asked, "Little comrade, are you studying or working in Japan?"

Li Weidong smiled and said, "None of them. I'm afraid that the purpose of my coming to Nakano Co., Ltd. is the same as the three."

"You're also here for the microwave oven production line?" the potbellied man asked.

Li Weidong nodded, and he didn't hide it, but replied directly: "I'm here to hand in the production plan."

"It's a coincidence that we are also here to hand in the production plan!" The man with a big belly continued: "Let me just say, this microwave oven production line is Xiangmomo, and it must be not only us, but other companies also want to introduce it!"

The man with a big belly said this, looked at Li Weidong, and said, "Little comrade, it is convenient for you to disclose, which company are you an interpreter for?"

Seeing that Li Weidong was young, the potbellied man thought he was an interpreter hired by the company.

"We are a small business. You must have never heard of sesame and mung bean!" Li Weidong said with a smile.

"What kind of big business or small business, going abroad, we are all Chinese, and we are all Chinese companies!" The big belly man smiled slightly, and then said: "Let me introduce myself first, my name is Song Liang, Wuzhou Ji The director of the power plant!"

"Wuzhou Mechanical and Electrical Power Plant? Is it a state-owned enterprise?" Li Weidong asked.

"Of course, we are a provincial key enterprise!" Song Liang said proudly.

"Disrespect, disrespect, in front of a large state-owned factory, my small factory is not worth mentioning!" Li Weidong said with a smile.

Song Liang opened his mouth and said, "Look at what you said, how can someone who can come to Japan to buy a microwave oven production line be a small business! It seems that you, a little comrade, are quite prepared!"

"Director Song, think about it too much, my factory is really too small, I'm afraid you will laugh at me!" Li Weidong paused, then said: "Since Director Song really wants to know, then I only have Sorry, I'm from the Electric Furnace Factory in Xiangyang Town, Dongcheng District, Qinghe City!"

"Qinghe City? It seems to be a poor place, right? Dongcheng District? There are many districts with this name in the whole country! Xiangyang Town? It's a township."

Thinking of this, Song Liang asked, "Little comrade, your company sounds like a township enterprise."

"Director Song, you are right, we are a township enterprise!" Li Weidong replied.

Song Liang suddenly showed a surprised expression. He was stunned for more than ten seconds before he said, "You are a township enterprise, and you also want to buy a Japanese microwave oven production line?"

Li Weidong smiled indifferently: "I'll just say it, if I say the name of our factory, you will laugh at me!"

Song Liang was suddenly a little embarrassed, and he quickly explained: "I'm not laughing at you, I just think, if you are a township enterprise, if you start a microwave oven production line, will you be a little self-conscious... Well, you can't do it!"

"This Song Liang, was originally going to say that he was overestimating himself!" Li Weidong secretly said in his heart.

So Li Weidong said deliberately: "Isn't this the last two years, the business has been difficult, and the electric stove is a loss of one, so our factory is thinking about transforming it quickly, just knowing that Nakano Co., Ltd. is going to sell a microwave oven production line, so we came here. Give it a try."

"It is reasonable to seek transformation if the benefits are not good, but this transformation is not a random transformation. Take this microwave oven as an example. Is it something that a township enterprise of yours can do!" Song Liang said.

Li Weidong replied: "I heard that microwave ovens are very profitable, and domestic companies can't do it. We are also trying our luck. If it succeeds, our factory will turn over!"

"I said, little comrade, it's good to have a dream, but it must be realistic! This microwave oven production line is not so easy to get, and we, a large state-owned factory, dare not say that it is guaranteed, relying on your small township. How can an enterprise gain access to Nakano Co., Ltd.'s eyes!" Song Liang said.

Li Weidong pretended to be convinced and nodded: "Director Song said, I thought that if I was lucky, there might be a chance, but now I know that big state-owned factories like yours are all open. , it seems that a small factory like ours has no chance at all!"

"Little comrade, don't be discouraged, there is a chance, if it doesn't work this time, then wait for the next time!" Song Liang put on the appearance of a big brother and comforted.

At this moment, footsteps sounded, and Shimizu Kenjiro walked in.

"I'm very sorry for making you wait for a long time!" Shimizu Kenjiro bowed slightly at everyone, and then asked, "Have you brought the production plan?"

Li Weidong immediately took out the production plan from the briefcase, and the middle-aged female translator also took the plan from Song Liang and handed it to Kenjiro Shimizu.

After Kenjiro Shimizu accepted the two plans, Song Liang said immediately; "Ask him when he will get results."

The middle-aged female translator translated Song Liang's question to Kenjiro Shimizu.

Shimizu Kenjiro immediately replied: "In the past few days, Nakano Co., Ltd. has received many production plans one after another. We will compare your production plans and select three to five of the best companies, and then Send someone to do a site visit before deciding who to sell the production line to.

As for when there will be results, within about a week, we will be able to select three to five companies from many plans! If the specific time is next Wednesday, at 3:00 pm, you can come to our Nakano Co., Ltd., and then I will announce the results of our selection to all companies that submit plans! "

"Next Wednesday, okay, we'll come back next Wednesday!" Song Liang said.

Several people walked out of Nakano Co., Ltd. together.

"Director Song, I'll leave first." After Li Weidong, Song Liang and others said their goodbyes, they turned and left.

Song Liang looked at Li Weidong's back and pouted in disdain.

"A township enterprise in the district still wants a production line for microwave ovens. It's a lazy toad who wants to eat swan meat! I don't know how high the sky is..."

...

In a blink of an eye, it was Wednesday. At three o'clock in the afternoon, Li Weidong came to Nakano Co., Ltd. on time, and then he was invited to a large conference room.

A lot of people have gathered in the conference room. Looking around, there are several Southeast Asians, some Indians and Middle Easterners, but there are no white faces in Europe.

Song Liang and the other three had already arrived, so Li Weidong walked over and sat down next to Song Liang.

"Little comrade, are you here again?" Song Liang looked at Li Weidong with a half-smile.

"Yeah, the results are announced today, I have to come and listen." Li Weidong replied.

"You little comrade, you are really persistent, you know you have no show, why do you have to join in the fun! After waiting for so many days in Tokyo, you have to spend a lot of money? If you go back to China earlier, you can save money. Some funds!" Song Liang said.

"There's a saying that says, yes, you have to die to understand!" Li Weidong said, pointing around, and then said: "Director Song, look, there are quite a few companies here, I can see that In addition to Southeast Asian countries, there are also Indians and Middle Easterners, and the competition is still very fierce!"

"Isn't it, I feel a little guilty when I look at it!" Song Liang said so, with a confident smile on his face, and then said: "But our Wuzhou Mechanical and Electrical Plant is not a vegetarian, we are a large state-owned factory. Provincial key enterprises, even among their domestic counterparts, are the largest!"

Li Weidong nodded, and then said, "Director Song, these are the highlights of your company, and they must be highlighted in the plan!"

"Hehe, that's natural. In our plan, we have a very detailed introduction to the long history and huge scale of our Wuzhou Electric Machinery Factory! In this regard, those companies in Southeast Asia will definitely not be able to compare with us!" Song Liang said proudly.

At this moment, the clock hand on the wall pointed to three o'clock, and Shimizu Kenjiro also appeared in front of everyone.

"Thank you, on behalf of Nakano Co., Ltd., thank you for coming!" Shimizu Kenjiro first said some polite words before entering the topic.

"We, Nakano Co., Ltd. have carefully read everyone's plans. After strict comparison and management discussions, we finally selected four companies. Next, we Nakano Co., Ltd. will send people to this place. Four companies conduct on-the-spot inspections!"

Shimizu Kenjiro took out a prepared list and said, "These four companies are from Thailand, the Philippines, India and China!"

The middle-aged female translator immediately told Song Liang what she said. Song Liang heard that a Chinese company was shortlisted, and she smiled proudly. He turned to Li Weidong next to him and said, "Little comrade, I've already said it, we Wu State Machine Power Plant is not a vegetarian, you see, we are the four shortlisted companies. It seems that I have to return to China as soon as possible to prepare for the inspection of Nakano Co., Ltd.!”

Li Weidong smiled slightly, but did not speak.

At this time, a Middle Eastern-looking person asked: "I want to ask, what are your criteria for judging, why are our companies not shortlisted? Our Turkey's industrial capabilities are not worse than these four countries, right? We industrial products, but can be sold to Europe.”

Kenjiro Shimizu looked at the list in his hand and said, "Are you Mr. Elbash? Your country's companies are indeed very advantageous in many aspects, but your country is too far away from our Japan.

Don't forget that we Nakano Co., Ltd. have a request, that is, to give priority to the production of microwave ovens for us, if we put the production line in your country, then the transportation cost will be relatively large.

If the goods are shipped from your country to Japan, they need to first enter the Mediterranean Sea, pass through the Suez Canal, enter the Red Sea, then the Arabian Sea, the Indian Ocean, then pass through the Strait of Malacca, enter Southeast Asia, then the South China Sea and the Pacific Ocean, and finally we can reach Japan.

Such a transportation route is expensive and time-consuming, so even if your country's enterprises have advantages in all aspects, we can only reluctantly give up! "

After Shimizu Kenjiro finished explaining, the Turkish businessman could only sit back.

Shimizu Kenjiro went on to say: "Next, I announce the four shortlisted companies. They are Thailand's Total Company, the Philippines' RPKB Company, India's Wpro Company, and China's Xiangyang Electric Furnace Company!"

Li Weidong was stunned for a moment, thinking that in the proposal I submitted, the signature was not the company, so why was the name changed?

Then Li Weidong thought again, probably Shimizu Kenjiro said it smoothly!

Next to him, Song Liang was smiling triumphantly, waiting for Kenjiro Shimizu to say the name of "Wuzhou Mechanical Power Plant".

However, when he heard the middle-aged female translator announce the words "Xiangyang Electric Furnace Company", his expression changed drastically.

"Why isn't it our Wuzhou Mechanical and Electrical Power Plant? You did the translation right?" Song Liang asked.

The middle-aged female translator shook her head: "That's what Mr. Shimizu Kenjiro said!"

"It's impossible! What is the origin of that company in Xiangyang? Why haven't I heard of it!" Song Liang said.

The middle-aged female translator hesitated for a moment, and then explained: "Director Song, I translated it literally, but what Mr. Qingshui said should not be Xiangyang."

At this time, Li Weidong finally said: "Director Song, Mr. Qingshui is not talking about Xiangyang, but Xiangyang Electric Furnace Company!"

"Xiangyang Electric Furnace Company? Which company is this? I've never heard of it!" Song Liang said with a confused expression.

"You heard that I just told you a few days ago." Li Weidong smiled slightly and said, "This Xiangyang Electric Furnace Company is what I said before, the Electric Furnace Factory in Xiangyang Town, Dongcheng District, Qinghe City, which is abbreviated as Xiangyang Electric Furnace by Qingshui. company!"

Song Liang was stunned, and finally understood.

"Is that your township enterprise?" Song Liang asked with a look of surprise.

Li Weidong nodded and said with a smile: "I was lucky! I originally wanted to try my luck, but I didn't expect to be selected!"

"Why! Our Wuzhou Mechanical and Electrical Power Plant is a large state-owned factory and a provincial key enterprise, and we have not been selected. You are a township enterprise, why did you choose you! Shady, there must be shady inside!" convinced.

The next second, Song Liang decided to ask Shimizu Kenjiro to clarify.

I saw Song Liang abruptly stand up and said, "Mr. Qingshui, why was our Wuzhou Mechanical and Electrical Plant not selected?"

Seeing this scene, Li Weidong sighed helplessly.

"This Song Liang, still can't let go of the air of a big company, it seems that he is going to make fun of himself!"