Number One Game Designer

Chapter 310 Market and hidden dangers

There was a lot of noise when Hong Yi's game was launched, and it was probably Satoshi Kimishima who had the most impact, and a shadow was cast in his heart.

Theoretically speaking, the PC game market and the console market are two completely unrelated markets, and generally they will not affect each other. But this time, looking at the success of "Assassin's Creed: Spring and Autumn" in Hongyi, Satoshi Kimishima has something in his heart. An emotion called envy is growing rapidly.

In this game, Satoshi Jundao felt for the first time that Fang Xi's talent is really tangible. This man is talented but approachable. He has his own views on the characteristics, genres and styles of each game. For the game market He also has his own unique predictions, almost a person born for games.

The works of such people are also dazzling and make people feel dazzling: if such a person, such a game belongs to me, that would be great.

So before E3, Satoshi Kimijima worked hard to negotiate with Hongyi. If possible, he hoped that all Hongyi's games could be transplanted to the old Ren's console. If possible, he would also like to exchange shares with Hongyi to become A real deep partner.

But this idea can only be a delusion. After communicating with Fang Xi, he found that Fang Xi is a very proud boss who absolutely does not allow others to get involved in his company. Ren's shares are his lifeblood. These old guys are still obsessed with the era of old Ren's Wii dominance, and they don't know that the PC era has quietly arrived.

Although talking about it now, it seems that a certain game is ported to a host as a kind of affirmation and glory: only games that have already been successful on PC will allow host manufacturers to lower their bodies and actively introduce them, and there are often not too many such games.

But Satoshi Kimijima had a premonition or judgment in his heart: With the continuous growth of the PC market, the global game market may soon usher in the era of transplanting masterpieces from consoles to PCs.

To put it bluntly, the core of the question of who is transplanting to whom is to make money: if a game makes money on PC, it means that it is a successful game, and of course they don’t mind porting it to the console to make a profit. On the expensive side, the margins are higher here.

Similarly, although the profits of PCs are low, the number of PCs is dozens or even hundreds of times that of hosts: in 2005, there was a rather boring website that investigated how many computers there were in the world, and they tracked them through IP According to the method, it was finally determined that there were 248,898,700 computers connected to the Internet in the world at that time, and now this number has expanded by an unknown number of times in the past ten years, and it is impossible to test at all.

What about the installed capacity of the host? So far, only Sofa's console has sold over 100 million, and the others can only be looked up to.

So in the end, whether the PC or the host can be the leader depends on whether the profitable console platform earns more or the PC platform with small profits but high sales comes from behind.

It is a historical law that a weak market should move closer to a strong market. Before the rise of Hongyi, PC games in this world could hardly be called an industry. The dream of all gamers is that their games have the opportunity to be ported to consoles. It wasn't until Hongyi established its own territory: the Honghu platform that people took the PC game market seriously.

The income of "Assassin's Creed: Spring and Autumn" this time surprised Kimishima Satoshi. At present, it is basically a certainty that the sales volume of Assassin will exceed 20 million. On balance, the average selling price of each set of games should be around US$52, and the sales of games alone would be about US$1 billion. Counting the DLC, peripherals, licensing, etc. that can be released in the later stage, the revenue of the assassin may reach 1.5 billion US dollars this year. The new 81 Chinese website is updated the fastest Mobile terminal: https:/

What is even more amazing is the potential of this series: every game tends to rack its brains for the follow-up script,

They did not know how many brain cells were killed for the follow-up plot of the classic Zelda series. But what about assassins? Turn over the history, just change it accordingly, other games may depend on whether the income will be a sequel, and the sequel to Assassin is almost unnecessary.

On the Japanese website, some players have launched a petition website today. The content of the website is to petition Hongyi to make the Assassin's Three Kingdoms series, and it must be well-made.

This is the sign of a masterpiece: as long as you can make it, you don't have to worry about sales at all.

All this made Kimishima envious and terrified: what envy is that the entire game world seems to be revolving around this man. What is frightening is that I have actually thought that the PC game market will overtake the console market in the future, but in my prediction, it will be four or five years later, and this year's assassins are coming so fiercely that Satoshi Kimishima is a little bit uncomfortable. I have a hunch, is it possible that the status of consoles and PCs will change hands this year? starter

Even the thought of Satoshi Kimijima's release of the mainframe in half a month's time was clouded.

It is a virtue to be considerate of others, but it is a pity that Fang Xi has never had this virtue.

During this period of time, for Hongyi, there are frequent news reports. Every day, Hongyi's daily briefing will be pushed to the company mailbox of each employee. At this moment, Xiaolan is reading the briefing to Fang Xi in Fang Xi's office:

"As of today, "Assassin's Creed: Spring and Autumn" has received scores from 52 media around the world, with an average score of 96, setting a new high score for PC action games and failing to break the average score of "Portal" before Hongyi. A record of 98 points."

"After all, the positioning of the two is different. Assassin is just a purely commercial game. We just try our best to tell the story better." Fang Xi made a brief evaluation, and then said: "Next."

Xiaolan looked at the smug Fang Xi, and continued to read the next one:

"In addition to the media ratings, during the week when Assassin was launched, YouTube videos about Gu Huaxia increased by 840% compared to before, and 52% of the videos on the game channel in the past week were tagged with the Assassins tag. Overall Look, the Assassins have led a wave of research on Eastern culture, and have formed their own unique culture."

Fang Xi glanced at Xiaolan strangely, looked at Xiaolan's expectant eyes and thought for a while, then said: "Interesting, NEXT"

After giving Fang Xi a blank look, Xiaolan looked at it and continued:

"In addition to the influence of the game, the sport of parkour has gradually emerged on the streets of many countries, including China. The French extreme sports association said that it is considering listing parkour as a new extreme sport because it is very cool. , but at the same time dangerous, very challenging and going above and beyond your own spirit."

This is a question that needs more attention, or a hidden danger.

Parkour is indeed a very cool sport, but the dangers in it cannot be ignored, and it is a well-known trouble in China. If there are one or two cases of injuries caused by parkour in China in the next month, then it will be easy. Xi believes that those villains hiding in the dark will definitely jump to the bright to make noises. At that time, one bad thing will easily lead to a wave of public opinion incidents, so this is a rather troublesome issue.

After thinking for a while, Fang Xi said, "Let David Bell come to my office, now!"

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