My Strength Does Not Allow Me to Low-key

Five hundred and fifty-five promotion routes of medical beauty

"Well, very good, promise him, the more exchanges like this the better, the more exchanges we have, the greater our reputation will be."

Xiao Feng smiled and said to Guan Zhenhai that he had known Guan Zhenhai for a while, and Xiao Feng often discussed some medical matters with him, so he knew the inside story of the hospital very well.

For example, if you want to make a hospital bigger and stronger, there are many ways to do it.

Private hospitals are now basically dominated by a certain field department. Their method of becoming bigger and stronger is very simple and rude. They don't work hard on the quality of doctors and medicine, but spend a lot of money on advertising.

TV, Internet search platforms, various public transportation, etc. Anyway, they just spend a lot of money on advertisements, and then deceive consumers and slaughter them like fat sheep.

This kind of hospital is basically a one-shot deal. Patients who have been cheated will definitely not go there again, and their reputation has been ruined. Xiao Feng is not optimistic about the future prospects.

And a private hospital like him that wants to take a formal path, and wants to become bigger and stronger, can't advertise everywhere like a certain field department, because doing so will make people more suspicious that you and a certain field department are on the same path .

Therefore, it is definitely inappropriate to spend a lot of money on advertisements, but how to make a name for yourself?

This depends on the word of mouth effect, doctor's recommendation, and word of mouth from patients. Although this routine is very old and the effect is slow, the effect is the best.

Once you make a name for yourself, it's real.

This is also the main reason why Xiao Feng welcomes other hospitals to organize teams and exchange ideas.

"However, communication is communication, and this core technology must not be leaked. Of course, if they are willing to spend money to buy finished medicine, they can supply it in limited quantities."

Xiao Feng explained again that this scald ointment was carefully researched in the Ninth Laboratory, and some changes were made on the basis of the original Yurongye.

For example, some anti-inflammatory and antibiotic drugs are added to the Yurong liquid to enhance the efficacy of the ointment, and this Yurong liquid is vacuum-sealed.

Once opened, it must be used within fifteen minutes. Once the time is exceeded, it will become invalid. The purpose of this is to prevent others from taking it back for reverse research.

So Xiao Feng is not afraid to sell the ointment to others, not to mention that he also has the basic raw material for making the ointment, Yurongye!

After all, when the hospital comes to communicate, it is definitely not to learn your skills. In fact, they are here for your ointment. If you don’t give them any, how can you expect them to recommend patients to you in the future?

So it can be sold to them, but the price must be higher, and it is a low-end version, so that those hospitals can use these ointments to treat some minor burns, but when faced with moderate and severe burns, they cannot treat them.

And the doctors who have accepted their favor will recommend Lantian Burn Hospital to the family members of those patients with moderate to severe burns and let them come here for treatment.

In fact, this is a psychological warfare played by Xiao Feng, and how could Guan Zhenhai, a fine person, not understand?

Even the reduced-volume low-grade burn ointment was researched after he discussed with Jiang Gaofeng of the Ninth Laboratory.

"Mr. Xiao, don't worry, I know what to do. But Mr. Xiao, although our reputation is gradually gaining popularity, we didn't make any money from these few patients, and even posted a lot..."

Guan Zhenhai looked at Xiao Feng's expression while talking, and Xiao Feng laughed: "It doesn't matter, it's a start-up stage! Just treat it as an advertisement."

Xiao Feng waved his hand proudly, what is this little medical expenses, the most important thing is to quickly build a reputation.

Besides, the main profit of this hospital in the future will not be in burns and scalds at all, but in medical cosmetology!

At the opening stage, in order to gain fame, this business that loses money and makes money must be done.

Not to mention the hospital, no matter what business you do now, when you first opened, you must not throw money in it, lose money and make money?

So the hospital will lose money at the beginning,

Xiao Feng was mentally prepared.

What's more, the hospital's real profitable department, he didn't count on the burn and scald treatment department, but the medical cosmetology department, which is the top priority of this hospital.

When he first learned that the main content of the Yurong Liquid was small molecule collagen that is very suitable for human absorption, the first thought that came to his mind was to open a beauty salon.

Because this industry is so profitable, let’s talk about the popular Botox and beauty needles such as hyaluronic acid.

Imported injections cost thousands of injections, and domestic injections cost hundreds, but there are still countless beauty-loving women flocking to them.

And in his ninth laboratory before, under the leadership of He Fangzhou's team and Yang Xin, their scientific research team finally got a variety of cosmetic materials extracted from small molecule collagen.

For example, various beauty fillers, anti-wrinkle needles, face-lifting needles, etc., these beauty materials, according to them, have great effects.

Moreover, it is different from the cosmetic materials currently used in the market. Many of the cosmetic materials currently used in the market have side effects, such as the hyaluronic acid that is said to be absorbed by the human body, but in fact, if one is not careful, it will cause blood vessel embolism.

Facial paralysis is a minor ailment, and it may even lead to death.

Not to mention the Botox, the end result of long-term use is a bad face and sagging skin.

And the most frightening thing is those silicone fillings, which can cause cancer after a long time.

The cosmetic fillers they researched, which use small-molecule collagen as the base material, do not have the above-mentioned side effects at all, and can be absorbed by the human body 100%.

Once such a product is famous in the market, banknotes will definitely flood in like a tide.

So this is the main purpose of Xiao Feng's opening of the hospital, to treat burns and scalds, that's all incidental.

"By the way, how is the staffing of the hospital's medical cosmetology department?"

"Don't worry about that, Mr. Xiao, we have recruited several doctors from the Southern Dynasties, and also recruited many master's graduates from several universities in East China. Recently, they have successfully treated several burn patients. The patient and his family members are very satisfied, and we have obtained their consent to use the image of the patient as a live advertisement. If this is publicized, it will definitely cause shock!"

Speaking of this, Guan Zhenhai was beaming with joy, and Xiao Feng nodded frequently after hearing this.

This hospital recruited a few chief surgeons from the Southern Dynasties, not because our doctors in Huaguo are not good enough, but because it is generally difficult for you to recruit those who have skills, especially those who work in regular hospitals.

After all, the Nanchao Kingdom is now a big player in the field of medical cosmetology. Their doctors do have a lot of unique skills, and their domestic competition is very fierce, so it is more cost-effective to invite some over than to invite them from China.

Another very important factor is that both Xiao Feng and Guan Zhenhai hope to spread the word about these new plastic surgery materials launched by the Ninth Laboratory.

Especially to promote it to their colleagues from the Southern Dynasty, it is best to attract some plastic surgeons from the Southern Dynasty to come and see it on the spot.

And once they had seen these new medical aesthetic materials launched by the Ninth Laboratory, Xiao Feng did not believe that they would not take the bait!

The Southern Dynasties itself is a big country for plastic surgery, and there are many plastic surgery hospitals in the country. They have a great demand for various medical cosmetic materials in the world, and they are very familiar with them.

Therefore, spreading the materials of the Ninth Laboratory through the mouths of these people is better than any advertisement. Once the Koreans use it, Japan, the United States, and Brazil, which are also big plastic surgery countries, will definitely follow suit. .

After all, as far as the world is concerned, the two major technological overlords in the field of medical cosmetology are controlled by the Nanchao Kingdom and the United States. In fact, the Japanese are also very powerful, but they are indeed not as famous as the Nanchao National University.

And once the plastic surgeons in these countries use the products of the Ninth Laboratory, then the products of the Ninth Laboratory can be sold in China.

This is the promotion route formulated by Xiao Feng and Guan Zhenhai!

There is no way, because of the special situation of the domestic medical beauty industry, they can only do this, even though the Ninth Laboratory has already established a great reputation in the field of cosmetics.

But they still do not have the confidence to directly promote the medical aesthetic materials of the Ninth Laboratory in China. The reason is very simple, it is because of those medical agents with strong backgrounds in this industry.

Moreover, there are many medical beauty manufacturers in China, which have already ruined their reputation, which makes consumers who need medical beauty have a bad first impression of domestic materials.

And those domestic agents of medical aesthetic materials also control the sales channels.

Even if your ninth laboratory is well-known in the field of cosmetics, when you sell your products to them, they may not be willing to help you sell them.

Even if he agrees, he may put forward very harsh conditions, so it's better to take the route of exporting to build a reputation, and then switch to domestic sales to open up the market.

Establishing a reputation abroad can help domestic consumers build confidence in the medical aesthetic materials of the Ninth Laboratory, so that those medical aesthetic material dealers will take the initiative to come to them.

This is more appropriate than them going to talk to others on their own initiative.

In fact, every time Xiao Feng thinks about this, he wants to scold those merchants who have ruined the reputation of domestic products.

For example, the stupid B of a certain milk company, in front of everyone, said that the quality of milk bought in Xiangjiang is better than that in the mainland.

There is also a certain melon seed company that buys high-quality products in Xiangjiang, but the products purchased in the mainland are found to be unqualified for mold exceeding the standard.

In addition, those consumers who have been abroad will find that the products of the same brand are sold in foreign countries and domestically according to completely different standards.

You said that in this way, who is willing to trust these domestic brands among domestic consumers?

So now Xiao Feng made such a choice, but it was really helpless.

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