My Age of Investment

One hundred and ninety-four, money offensive

The f agency received an angel investment of one million US dollars. The news was soon learned by the dog and reported to Xia Jingxing.

This made Xia Jingxing a little surprised, and at the same time gave rise to vigilance.

Xiao Mazi is a great man in his previous life, he can't underestimate him.

Xia Jingxing was also surprised by the investors of the f company. He did not expect that it would be the rich second generation of George.

He wasn't sure if George went to invest in Facebook's competitors out of love and hate because he failed to invest in Facebook.

However, none of this matters anymore.

The most important thing is to quickly address the potential threats now.

So, Xia Jingxing found Yang Niu and taught him some opportunities face to face.

Afterwards, Facebook launched an even more ambitious "enter high school campus" campaign.

For this event, Facebook has invested a total of $2 million in the event budget, covering hundreds of high schools on the East Coast.

Not only for the f club, Xia Jingxing also wants Facebook to take this opportunity to completely consolidate the high school student market in the United States, so as not to be exploited by opponents.

Facebook's "Golden Dollar Offensive" has made f club miserable.

The three founders thought that after the $1 million investment, they could expand their staff, develop more functions for the f company, and even fight back against Facebook a little.

But who would have thought that Facebook's attack was so fast and violent!

The Zuckerberg trio found George and hoped that the other party would give some guidance.

The reason why they looked for George was because the three of them saw such a fierce offensive by Facebook, and they were a little worried that the money was running out. What should they do?

F Club can certainly face Facebook, but there are only so many funds in hand, and it will be gone when it burns out.

Even if Zuckerberg doesn't like George anymore, but the other party is their big money right now, and he still needs to rely on each other a lot.

George was also a little surprised that Facebook did not give them any chance to become bigger.

In addition to being angry and annoyed, George felt a little regretful.

But at this point, the funds have been allocated to the f company, and he can't ask for the money back, so he has to bear the responsibility for breach of contract.

He now understands that if he wants to pull his teeth out, he has to take huge risks.

After weighing it, George let several founders let go of their hands and feet to compete with Facebook.

Don't worry about money, he's here to help f company find new investors.

But if you want to attract new investors into the game, you have to let people see the potential of f company, the potential to compete with Facebook, and even the potential to defeat Facebook.

After determining the strategic plan, the f agency also launched a series of counterattacks.

Zuckerberg first recruited and hired seven or eight people to develop a new version for the f club while promoting it in high schools in the Boston area.

With limited funds, it is impossible to directly carry out activities in hundreds of high schools like Facebook, so they can only focus on the Boston area.

And in this area, they have tens of thousands of users and have a certain foundation.

The two companies began to go head-to-head with Maimang.

As long as it is willing to throw money, the f club's decline in the Boston area will suddenly stop, and it will form a confrontation with Facebook.

Outside of Boston, on the East Coast, Facebook is fast staking.

…………

…………

"...The situation is probably like this. If this company called F Club continues to be in the high school student market and does not upgrade their products, they will be surrounded by us in the Boston area.

Even if they dominate the high school market in Boston, their influence is extremely limited.

When they want to expand into other regions, look up and see that high school students all over America are using Facebook. "

Christina came to Xia Jingxing's office and reported the latest competitive situation to Xia Jingxing.

After the report, Kristina spread her hands, "Actually, these two million dollars didn't need to be spent. Facebook's influence is constantly expanding, and it will be a matter of time before high school students join in.

Because of this small website, we spent two million in vain. How hateful! "

Xia Jingxing waved his hand,

"It's nothing to spend that kind of money, don't mind it.

We must kill the f club in the cradle, and give them no chance to become bigger.

At the same time, we have to take their "corpses" as a warning to other entrepreneurs trying to enter the campus market. "

Kristina nodded, "That's right, at least now there should be few fools who will come to make campus social networking sites again."

Xia Jingxing smiled, that's what he meant.

Although Facebook has opened registration to all people, for now, the main user group is still students, which is also the basic disk of Facebook.

Naturally, you have to keep an eye on this basic plate.

Little Mazi and the others were smart enough to think that they had found Facebook's weakness, but it was actually Facebook's inverse scale.

Even if you don't consider the fame of the original time and space little Mazi, if it is an ordinary entrepreneur who comes to socialize on campus, Facebook can't spare them.

Although the f club is weak, Facebook has no way to kill it with one stick.

After a while of suppressing firepower and restraining the growth space of the f club, Xia Jingxing turned his attention away from the high school market.

At the same time, he did not completely give up his attention to the f company, and asked the dog to continue to keep an eye on the company.

He sometimes wondered, did he value Little Mazi too much?

The other party has already robbed him of his luck, and if he can still make a comeback, it would be unreasonable.

But be careful, he decided to give Xiao Mazi more respect.

If the boat capsized in the gutter, there would be no time to cry.

…………

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end of February.

Facebook sent an internal letter to all users, and an announcement was posted on the home page, reminding users to update the website version.

Many users made an update for the first time, and then they found that Facebook had a new feature, weblogs, that is, blogs.

This is not a great innovation, many users even already have blog accounts on other sites.

On Facebook, users can not only edit their own blogs, but also import blogs from other sites.

This is also specially developed by the Facebook team taking into account the actual situation, the purpose is to facilitate users.

Soon, the new feature created a blog craze among users.

Student users can write some life insights for campus life;

Social people, you can write about professional life, or express your opinion on news and facts.

The launch of this new feature has also injected new user growth momentum into Facebook.

Before Facebook, in the eyes of some outsiders, it was a campus app for students to date.

This deep-rooted impression is related to the "campus market positioning" that Facebook has always insisted on.

It was suddenly opened to everyone, and everyone's views on Facebook have not changed for a while.

Now that there is a blog function, many people outside the school choose to register a Facebook account to experience the experience.

The Facebook management team also noticed that people outside the school had labeled Facebook as "campus software."

Now, this label must be washed away, otherwise it will be detrimental to Facebook's next expansion.

As a result, Facebook's newly formed branding department and public relations department began to exert force.

They started looking for some collaborative exposure opportunities for Facebook, as well as advertising.

For example, the electronic advertising wall in Nasdaq Plaza today, and the elevator advertisement of a high-end office building in New York tomorrow.

Various media and newspaper reports on Facebook are no longer limited to one state in California, and more influential media, such as The Washington Post and The Wall Street Journal, have also arranged interviews and reports.

Through these interviews, reports and advertisements, Facebook's influence has also continued to expand. It has removed the label of "campus social networking" and began to penetrate into the white-collar market.

On the other hand, the newly formed international market expansion department has also launched a series of lightning operations.

Facebook has stepped up efforts to penetrate the market of universities in five countries, including Canada, Mexico, Australia, New Zealand, and the United Kingdom, and opened registration to more universities in these five countries.

After securing a Series A round of financing and a series of internal company reforms, Facebook's state has been adjusted, and the pace of expansion has accelerated again.

This series of serial actions dazzled the media and competitors.

If they had no intuitive feeling about the Series A financing of more than 50 million US dollars before, they only thought it was a cold number.

Now I have a deep understanding, really Nima is rich!

All kinds of media exposure, all kinds of advertisements, that are all green dollars.

Dating.com has gradually stepped out of the shadows after experiencing a loss of users, but CEO Jonathan has become extremely Buddhist.

When the media went to interview him about his views on Facebook, Jonathan didn’t say any more sarcastic words or commented on the development of Facebook, saying that he would focus more on the company’s business and website user experience.

The reason why he is so honest is that he was suspected of framing Facebook some time ago.

Moreover, the lawsuit between him and Facebook was also opened. He lost the case. In addition to paying Facebook a little money, he also had to make a public apology.

Now for the media, he has begun to stay away.

These uncrowned kings, the pen in their hands is the knife that kills without blood!

Replacing Dating.com, Juyou.com, which occupies the second place in the US social market, is very low-key and makes a fortune.

If it wasn't for the puppy staring at them all the time, I really wouldn't have noticed that this website was developing vulgarly.

In the first few months of the dating site, user growth was faster than Facebook's during the same period.

And Juyou.com is faster than the dating network of the same period.

Perhaps because of the existence of Facebook, the dating network is very high-profile in terms of business development, but very low-key in terms of media coverage.

Its second place is still a chaser, and there is a big gap with Facebook's users.

If you don’t take the lead, it is estimated that you want to paralyze Facebook, a competitor, and wait until the gap gradually narrows before jumping out and fighting.

But the dog has been staring at this opponent. Facebook knows the development and changes of Juyou.com, and has never taken this competitor lightly.

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