I Want To Be a Rich Man on Hong Kong Island

[Diamonds are forever, one will last forever! Beautiful and rare, diamonds are a symbol of love and fidelity, representing eternal and unbreakable love. Laofengxiang Jewelry May 15th, you are welcome to taste diamonds! 】

The radio stations on Hong Kong Island took the lead in promoting diamonds, which made the people of Hong Kong Island a little unfamiliar.

Many people are asking each other, what is this diamond?

Then "Oriental Daily" also published the news that Laofengxiang Jewelry launched a diamond ring in the most conspicuous place, and introduced the diamond in detail.

[As a gemstone, it must have three elements: beauty, durability and rarity. Diamond is the only gem variety with the highest hardness, strong refractive index and high dispersion, which is better than other gem varieties...]

On the posters in the streets and alleys, Xia Meng stretched out her jade hand, and the diamond ring on her index finger shone like a rare treasure.

All of a sudden, there were diamond ring advertisements of Laofengxiang Jewelry everywhere, which aroused great shock among colleagues!

Last year, when Laofengxiang jewelry was changed to Laofengxiang jewelry, colleagues thought that Laofengxiang wanted to strengthen the development of gem series, but it turned out that it was a rare item such as diamonds.

 …

Wong Chuk Hang, Liu's Diamond Processing Factory.

"What, Laofengxiang Jewelry is going to launch a diamond ring, where did they buy the diamond?" Liao Guichang said to a manager with a look of disbelief.

For a long time, only Liao has the only De Beers diamond license on Hong Kong Island;

Liao used this diamond license to produce diamond watches and made huge profits.

For a while, Liao Guichang couldn't be excited when he heard that Lao Fengxiang launched a diamond ring!

You know, Laofengxiang jewelry also sells watches!

"I don't know. Laofengxiang jewelry has been kept strictly confidential, and basically I haven't heard the news that they have a De Beer license. Could it be purchased at a high price in London?"

"Hmph, it should be! But on the 15th of this month, you still have to go to Lao Fengxiang to inquire!"

"Yes, boss!"

 …

Chow Tai Fook Gold Shop

Zheng Yutong looked astonished,

What kind of tricks does this old Fengxiang jewelry play?

Diamond ring, of course I know!

But can the consumption level of Hong Kong Island accept such expensive things?

Also, without a De Beers license, is there any profit in diamond jewelry?

"There is a wave of unrest and another wave. If Lao Fengxiang Jewelry obtains the De Beer license, it will definitely launch diamond series jewelry for a long time in the future. Yu Tong, with our current strength at Chow Tai Fook, I am afraid it will be difficult to obtain the De Beer license to operate the diamond series. Ah! What should I do?" Zhou Zhiyuan said worriedly.

"Father-in-law, don't worry, maybe Lao Fengxiang jewelry is a diamond purchased at a high price to build his reputation. Of course, even if they have obtained a De Beer license, we don't need to worry. As long as we manage gold and silver jewelry with our hearts, we will have a chance to obtain a De Beer license sooner or later. Yes." Zheng Yutong could only comfort his father-in-law.

Why did Wu Guangyao use so many moves, which made him feel powerless!

Especially the advertising slogan "Diamonds are forever, one piece will last forever!" ';

Zheng Yutong feels that Bilaofengxiang Jewelry's past has been imitated and never surpassed! ’ More creative, more convincing!

 …

When Lao Fengxiang Jewelry was promoting diamonds in Hong Kong Island, Keira brought her lawyers to the London Patent Office to help Lao Fengxiang Jewelry apply for the patent right of the slogan.

Although he decided to apply for a patent, Wu Guangyao would never ask De Beers for a penny of advertising fees, as long as De Beers strongly supported him.

This is originally a win-win situation, I believe everyone can understand it!

On May 15th, Laofengxiang Jewelry displayed diamond rings in 6 stores in Hong Kong Island for people to visit and try on.

The 29 diamond rings are temporarily not for sale, because they have to be used for publicity.

Subsequent diamonds will also arrive in Hong Kong soon, so reservations are accepted.

"Is this the diamond ring?"

The person who spoke was an old customer who was also the wife of a wealthy family and a loyal customer of Lao Fengxiang.

"Yes, Mrs. Zhou! This is a diamond ring, which symbolizes unswerving love. We Laofengxiang Jewelry believe that when the two are determined to get married, the man needs to buy a diamond ring for the woman, which represents unswerving. Of course, Like your married lady, you also need to ask your husband to add a diamond ring..." The clerk introduced seriously.

"The price is too expensive!" Mrs. Zhou almost cried out when she saw the price tag next to her.

Even Mrs. Zhou, who is worth millions, couldn't help being intimidated by the price!

"Diamond is the only gem variety with the highest hardness, strong refractive index and high dispersion. It is better than other gem varieties and is famous for its rarity. Moreover, diamond cutting technology is a difficult technology, so the price is very high! Mrs. Zhou , How about I wear it for a look, it doesn’t matter if you buy it or not, you also know the service of our Laofengxiang jewelry.” The clerk looked at the longing in Mrs. Zhou’s eyes and said.

"Okay then! I'll try it first, and if it looks good, I'll ask my husband to buy it for me, so that I can get what you said!" Mrs. Zhou really wanted to wear it, but she wasn't sure about buying it, because it was too expensive. , a full 10,000 Hong Kong dollars, how much gold do you have to buy!

"Of course, this batch of diamond rings is also exhibited by us. If you need to buy them, you can only make reservations for the time being!"

On this day, the six stores welcomed a large number of wealthy people, and many offered to buy.

But let them down, the stock is not for sale, if you need it, you can only make a reservation!

Just like hunger marketing, 20 people in the six stores that day chose to make a reservation, 11,000 diamond rings.

The sales volume of diamonds reached 200,000 Hong Kong dollars that day, almost reaching the two-month revenue of a store.

There are customers who come to visit, and naturally many colleagues come to inquire!

Many colleagues breathed a sigh of relief when they saw that there were only a few diamond rings in the store!

I thought to myself that Laofengxiang Jewelry just bought a batch of diamonds at a high price abroad for publicity purposes!

Then, a shocking news spread throughout the gold shops and watch shops in Hong Kong and Kowloon that day!

That is Wu Guangyao's claim that Laofengxiang Jewelry has acquired a diamond processing factory in South Africa and has ten De Beers licenses.

For a moment, everyone felt a sense of powerlessness!

Is this still a Chinese enterprise on Hong Kong Island?

It is simply unheard of to actually acquire a British-funded diamond processing factory!

Next, it is conceivable that many newspapers will report this matter!

 …

Sanders came to Wu Guangyao's office that afternoon and chatted with Wu Guangyao.

"Will the market on Hong Kong Island really meet your expectations? The price of a diamond ring of 10,000 Hong Kong dollars, I'm afraid only the rich will buy it?" Sanders said worriedly.

At present, the salary of ordinary people on Hong Kong Island is about 25 Hong Kong dollars to 50 Hong Kong dollars, and the salary of elite talents is between 100 Hong Kong dollars and 300 Hong Kong dollars. It is conceivable that as long as you are a worker, it is impossible to buy a diamond ring.

And a businessman with a net worth of 1 million Hong Kong dollars can already be called a wealthy man.

Therefore, there are no more than 2,000 people who can afford a diamond ring on Hong Kong Island;

There are also quite a few rich people from the older generation who are conservative, thrifty and rarely buy diamond rings.

Therefore, the diamond ring is indeed a bit ahead of the current Hong Kong Island.

"Today's Dongying people have shouted a slogan 'America's today is Japan's tomorrow'. Then we in Hong Kong Island should also shout a slogan 'Japan's today is Hong Kong Island's tomorrow'. Of course, in terms of consumption level , Hong Kong Island, which is mixed with luxury and luxury, will even run ahead of Japan. Also, Hong Kong Island is a free port that attracts businessmen or tourists from all over the world every year, and they are also potential customers for buying diamonds." Wu Guangyao said confidently.

"You're really optimistic!" Sanders said.

"No, because I still have markets in Japan and Southeast Asia. As long as I process diamonds into jewelry and sell them in these places, then I may not be able to become the 'Diamond King' of Asia."

Sandas admired Wu Guangyao's youthful and passionate state. It was Wu Guangyao's charisma that led him to take the risk and support him to become a "ship king".

The two were about to leave the office and go have a few drinks together!

Rong Bensheng walked in happily, and said in English: "Mr. Wu, 20 people choose to make reservations today!"

When Sanders heard this, his face was full of astonishment. It turned out that he had underestimated the consumption power of Hong Kong Island.