I Am a Nobleman in England

Regarding Arthur's sudden investment intention, Chen Chuanqi was only a little dazed, then regained his clarity, and said with a smile, "Is Mr. Bolin serious?"

"Of course, I am very optimistic about the prospect of legendary literature. Although original literature is an emerging market, it has unlimited potential. If possible, I am very willing to invest."

He was not directly rejected. Arthur, who was just casually probing, seemed to see an opportunity to intervene. Knowing that the future legendary literature was packaged and sold to Fat Penguin, he was reorganized and listed by Fat Penguin, creating a group with a market value of 35 billion. , since there is this opportunity to drive a nail in advance, naturally he will not let it go.

"Since you are so sincere, we will not reject people thousands of miles away. This matter can be considered." Chen Chuanqi pondered for a moment, then agreed with a smile.

Chen Chuanqi was the first to see the value of IP, that's why he created the legendary literature with the starting point as the core in 2004. The current legendary literature once accounted for more than 70% of the online literature market.

However, since the acquisition of Qidian in 2004, Legendary Literature has not only lost money year after year, but also has not been very nervous about the idea of ​​using original copyrights, and has made two additional investments in it. In 2005, an additional 10 million In 2006, an additional 100 million yuan was added, although the value of the starting point can be fully affirmed.

However, it has been losing money, spending money without making a profit, and it has also caused a lot of complaints within the Legendary Group, which has begun to decline. Recently, Legendary Literature even issued a new loan report, hoping to borrow another 200 million from the head office. This made the group There have been many internal disagreements, and he is having a headache. It's not that the Legendary Group can't come up with money, but that if it continues to spend like this, it won't see any benefits, and he can't explain it to the shareholders. After all, the Legendary Group is now a listed company.

The other people who heard the conversation between the two had different expressions and moods. Some people were happy for the new capital injection, but some felt headaches and repulsion for the addition of power within Legendary Literature.

Boss Wu was among the people who felt headaches. He glanced at the CEO of his opponent, Legendary Literature, and found that the other party looked indifferent. He couldn't help but sighed softly. It is hoped that under the impetus of the legend, the general start-up companies aspire to go public, and the starting point is also expected to be realized.

However, the structure of Legendary Literature is too complicated. From the very beginning, it was not a business group that grew naturally, but a sector based on the strategic layout envisioned by Chen Legendary and through capital actions.

In fact, over the years, the starting team has repeatedly fought against the unified will of the legendary group. At first, Chen Chuanqi deliberately tried to make the starting point free, but he gave up because of strong opposition. Later, when he implemented the company-wide access to the legend pass system, he also tried his best to resist, but in the end Chen Chuanqi personally pressured it to be implemented.

There are more group interests that bind the starting point and many business companies. For example, before accessing the billing system and payment system of Legend Online, the starting point was to pay a high fee of 20% of the revenue. In addition, 20% of the wireless revenue goes to Legendary Literature's wireless department, so it's no wonder it doesn't lose money year after year.

More importantly, Legendary Literature is not the only literary website that is Qidian. The management considers the interests of the whole, not a certain one, so there are big differences. . .

Arthur naturally doesn't care what other people think, as long as Chen Chuanqi agrees, that's enough, and Arthur also wants to understand why Chen Chuanqi didn't reject his investment proposal. Since the other party has the idea of ​​listing Legendary Literature, then look for A suitable investor is a must, and his identity and wealth level of Arthur Boleyn,

are good choices.

At the same time as pan-entertainment, the raw material of original literary content also has the valuable value of copyright resources and mobile Internet access, which is coveted by everyone.

Arthur really valued it very much. Although he also took some risks, after all, the development of legendary literature was not all smooth sailing. In fact, Legend has every chance to make legendary literature into a scale of tens of billions, but because of various internal conflicts , only paying attention to the layout and ignoring the execution and other reasons, a good hand is poorly played.

Speaking of which, Legend is going in the right direction, but one reason is that it is too early, and the other reason is that it is too hasty. Because of the eagerness to gain benefits, Legendary could not persist in each direction for a long time. Once a project did not gain benefits in a short period of time, it immediately changed lanes and started from a new project. This leads to the ability of employees to invest in the next project before they have adapted to the previous project. In addition to the time spent on continuously switching paths, the legendary cost is extremely high.

And it is the lack of this characteristic of patience and persistence that leads to the later decline. Arthur also hopes that when he enters the game, he can change something a little bit. Even if he can't change it, this investment is still a good deal for him. At worst, he waits for the day when he is acquired. Now his investment will be multiplied several times. compensate.

What's more, he can also get the moon first, and get some famous IPs in the later period first, hold them in his palm, and get a foothold in the film and television circle of the Celestial Dynasty. . .

Financing and investment are by no means things that can be completed in a few words. This involves negotiation and compromise in many aspects, and both parties need to send teams to contact and negotiate.

Of course, Arthur and Chen Chuanqi have agreed on the keynote of cooperation, and the rest will naturally be left to their respective subordinates to deal with. Because of this relationship, the relationship between the two parties has become closer and the atmosphere has become more harmonious. .

At noon, Chen Chuanqi invited Arthur to a banquet, and came to Rongfu Banquet, a high-end private kitchen restaurant hidden deep in the villas of Sinan Mansion in Modu. Hearing from Chen Chuanqi's introduction, there is only private customization without a menu. It can be said to be the unique Gaobigsmi restaurant in Shanghai.

A business banquet is decent, and a family banquet is friendship.

In the words of Chef Rongjiayan, "Eating a table of dishes with a story in a house with a story", but I have to say that whether it is from the environmental hardware, food, service and other software, Arthur feels a kind of Luxurious and sophisticated.

With the help of the wine table culture, Arthur also came into contact with Chen Chuanqi's most authentic side, warmth, and the two of them talked most about homework, not about wealth and business.

During this meal, the guests and the host had a great time. After the meal, the two sat at the tea table, drank tea, and chatted about games. Knowing that Arthur also had a mobile game studio, and developed two When the first mobile game became popular, Arthur was not very interested, and in the subsequent chat, Arthur also discovered a problem that had troubled him for many years.

After some communication, he understood why Legendary's game business failed so quickly. In fact, Chen Chuanqi didn't look down on "Legend", but looked down on any game. He really has no feelings for this game business, games are just a tool for him to make money.

"The original intention of online games to make me a mainstream figure in society is contrary to my original intention. To be honest, online games cannot carry my dream. I want to transform and want the society to recognize my value..."

After parting with Chen Chuanqi, sitting in the returning car, Arthur kept thinking about what Chen Chuanqi said in his mind. Whether it was drunk or not, it should be the truth of the other party. He didn't like games, maybe it was because The game puts too much pressure on him. When people equate "Chen Chuanqi" with online games, he is the culprit in the eyes of the Chinese society and parents.

This can also explain why he would spend money to build an entertainment empire, but he made a fortune and left the group's main game business aside, letting it fend for itself.

Arthur couldn't help regretting that character determines destiny, and the other party is not a real entrepreneur, but more like an idealist who has never experienced the hardships of the world.