Hollywood Road

The production cost of "Kingdom of Heaven" is more than double that of "Deadpool". Dave Scola decided to temporarily put "Deadpool" aside and focus on the production of "Kingdom of Heaven". As long as the film is as successful as expected, all problems will cease to be problems.

On the other hand, the publicity after the release of "Deadpool" has not relaxed at all, and it has continued to attract public attention in various ways.

In particular, the verbal battle between Murphy and DC Comics has frequently become a hot topic on the Internet.

All of this is for the box office of "Deadpool", and to put it more closely, it is for the box office of the first weekend.

As we all know, today's mainstream Hollywood commercial film releases use intensive publicity bombing and large-scale releases to drive potential audiences into theaters as quickly as possible.

Especially the Friday and Saturday of the first weekend are often the two days with the highest attendance rate and the largest number of viewers for a film.

Some films of mediocre quality but full of gimmicks will attract the attention of the audience with ingenious publicity, and then create an explosive box office figure on the first day of release, but the audience is not a fool, especially in the mature North American market. The attention gained by going out to publicize will experience diving, diving and diving from Saturday onwards.

What if the film has both publicity stunts and quality assurance? For a non-sequel film like Deadpool, Saturday's box office numbers are bound to be higher than Friday's.

Deadpool clearly falls into the latter category.

"How much more do you think yesterday's box office will be than the day before yesterday?"

On the quiet road in the valley area, Gal Gadot threw back the ponytail that fell in front of her head, and asked Murphy next to her while running, "How much higher can it be?"

"It should be at least ten percent." Murphy replied breathlessly.

He looked up, the morning sun had climbed into the sky, and the air gradually became hotter. He gestured to Gal Gadot, turned at an intersection, and walked along the path full of coconut trees. Run towards home.

The speed of the two of them is not too slow. Gal Gadot has long legs and a thin waist. Exercise is a compulsory course every day. Maintain the necessary physical exercise.

Turning another intersection, I could faintly see the main building of the home. Murphy and Gal Gadot slowed down tacitly, changing from fast running to jogging, and then gradually changing to fast walking.

Murphy looked at Gal Gadot who was wiping off the sweat from his forehead, "Honey, your physical strength is better than I thought."

Gal Gadot is not humble at all, "How can I tie you every time?"

"That's because we have a tacit understanding!" Of course Murphy knew what Gal Gadot was talking about, "We have a kind of harmony from body to soul!"

"Yeah!" Gal Gadot nodded vigorously, as if Murphy's words had entered her heart, "I think so too."

She never thought that two people could be so beautiful, so wonderful, and so inseparable when they were together.

Up to now, she can't even imagine if she can get used to it without Murphy.

Along the path paved with checkered bricks, as they gradually approached the door of the house, a few paparazzi jumped out from nowhere, grabbed the camera, and shot randomly in front of Murphy and Gal Gadot.

Gal Gadot raised one hand to cover his face, and with the other he took off the hat that was buckled around his waist and put it on his head. The long brim of the hat covered most of his delicate face.

"What a nuisance!" she complained. "Can't they just leave us alone for a while?"

"No way, "Deadpool" has just been released." Murphy pulled Gal Gadot and walked quickly towards the door, "There will be many such situations."

Fortunately, those paparazzi understood the tacit understanding between Hollywood and the media practitioners. They just followed the filming in a place not too far away, and didn't come directly to harass the two of them.

"I'm almost becoming a celebrity in the academy." Gal Gadot complained a little, "Not because of me, but because I'm your girlfriend."

Murphy opened the door of the house, first pushed Gal Gadot in, then went in by himself, turned around and closed the door that completely blocked the outside view, and accompanied Gal Gadot to the door.

"It's great." He deliberately messed up, "I can announce to the world that my goddess of war has a wife."

Gal Gadot turned her head and glared at him. Of course, she knew what the so-called God of War meant. The battle God of War participated in was not a real competition with swords and guns, but a real hand-to-hand combat.

Back home, Murphy and Gal Gadot went to the bathroom to take a shower, came out to have breakfast, and received a call from Bill Rosses.

"What's wrong?" Seeing Murphy hang up the phone, Gal Gadot asked concerned, "About work?"

"No." Murphy shook his head first, and then laughed again, "Bill informed me of good news. Yesterday, I got the box office statistics for Saturday."

After dating Murphy for so long, Gal Gadot knew how important the box office is to a Hollywood director, and immediately asked, "How much? Has it increased again?"

"Yeah." Murphy said directly, "It's up 16% from Friday."

Gal Gadot calculated very quickly, "That's about $32 million."

She walked over, stood on tiptoe and kissed Murphy vigorously, "Congratulations, dear, the box office of "Deadpool" in North America exceeded 50 million U.S. dollars... No, it is about to break through the production cost line of 60 million U.S. dollars."

"Is this the only reward?" Murphy pointed to the place where he had just been kissed by Gal Gadot, "It's not enough."

As he spoke, he pulled Gal Gadot over, and one hand had fallen from his slender waist.

"Honey..." Gal Gadot pushed Murphy, "Have you forgotten? You are going to participate in a promotional event at Nokia Plaza."

"Damn it!" Murphy patted himself on the forehead, "I shouldn't have promised Kara yesterday!"

Now that he agreed to Kara Firth, Murphy certainly couldn't break the appointment and showed up on Nokia Plaza on time.

And in the subsequent activities, he continued to adhere to the style of not surprising and endlessly talking, and once again fired at DC comics.

"What are you talking about? A new superhero movie from DC Comics and Warner Bros.?" He faced many reporters and said deliberately, "Yes, I am not optimistic about the cooperation between DC Comics and Warner Bros. before. It is not like "Deadpool" has a weekend plan. The current management of Warner Bros., seeing the success of the two series of "X-Men" and "Spider-Man", hastily pulled the current two series. It is said that they completed the script of "Catwoman" in only three weeks, which is unimaginable for a film with an investment of hundreds of millions of dollars."

Twentieth Century Fox and Murphy are both determined to drag DC Comics and Warner Bros. into the water. The more arguments there are, the more interesting they will be.

However, just like what he said, these are all means of competition within the rules. Twentieth Century Fox and Warner Brothers will fight with each other, but they will not start a war without a bottom line.

Moreover, Warner Bros. saw the success of the two series of "X-Men" and "Spider-Man", and then hastily launched the long-shelved "Superman Returns" and the black version of "Catwoman" that someone with a cramp came up with. This is the truth.

It is impossible for publicity to revolve around only one topic. While Twentieth Century Fox pulled on DC Comics and Warner Bros. to create topics, it never relaxed its Internet marketing of "Deadpool".

The scale of the film is here, and there are countless lines starting with f or s. There are always many restrictions on public TV stations or traditional media, but not on the Internet.

Twentieth Century Fox has hired a large number of trolls on the Internet to haunt the Internet. The real word-of-mouth of the film is here. Under the guidance of the troopers, countless viewers who have watched the film have also joined in sharing and watching " Among the joyous ranks of Deadpool.

The audience spontaneously concluded that there are too many positive news and anecdotes about "Deadpool" posted on the Internet.

"Invincible talk, loved by sluts."

"Inventory of the n strange stalks of the movie Deadpool..."

"The whole world is waiting for this bitch's video? Tell you, it's beyond imagination!"

"He is cheap, dirty and lecherous, such a hero is still loved by so many people."

"A dead waiter who doesn't speak pornography and doesn't play cheap? Impossible!"

Spontaneous comments like this from movie fans emerge endlessly on the Internet, which has played a very positive role in the promotion of the film. These can also directly affect the audience's reputation of "Deadpool", which is also an important reason why the audience's reputation has always been strong two days after its release.

While paying attention to the audience, 20th Century Fox has not ignored professionals, especially some professional film critics who stand at the top of the industry.

In the latest episode of "Albert and Rope Watching Movies", Roger Ebert focused on "Deadpool".

"It's a superhero movie like never before."

He first established his position, "The success of "Deadpool" not only lies in its faithfulness to the original image, but also in Murphy Stanton's clever use of comic elements to irony in the X-Men series, rather than breaking away from the X-Men Irony in the role of an outsider is different."

"In the comics, Deadpool consciously understands that he is a comic character, and often talks directly to readers. Murphy Stanton is also extremely clever to capture this feature. The character often breaks the fourth wall and shouts directly to the audience. , while laughing at the concept of superheroes, while maintaining the point of view of this type of subject, it brings a good movie that is funny, funny, action-adventurous, and the R-rated index breaks the table. Again, it appeals to a mainstream audience looking for plenty of gags and great action."

Since the next day is a working day, the box office on Sunday night will be significantly affected, and the box office will experience a diving process from Saturday to Sunday, but the strong word-of-mouth of "Deadpool" keeps the diving range at a small within range. (To be continued.)