Hollywood Road

?For this situation, JR-Jones didn't think there was anything wrong. The general environment of the film critics is like this. There are specific Щщш..lā

For example, the editor-in-chief of the "Chicago Tribune" he contributed to, every time a popular movie is released, he always tells him what kind of reviews he wants, good or bad.

Of course, big newspapers like them also have a bottom line. If a film has a bad reputation in the test screening, no matter how much public relations work is done, the newspaper's comment column cannot give it a real praise.

However, films that do not exceed the bottom line of the editorial department, have good word-of-mouth test screenings, and do not seriously drag down the reputation of the newspaper often have restrictions on the position and direction of film critics like them.

Anyway, in JR-Jones' view, keeping his job is much more important to him than telling the truth.

The saddest part for him is that he really can't watch too many movies that need to be reviewed because he's so afraid that his feelings will be the exact opposite of what he's been asked to write, and he'd rather lie about seeing the movie than Being forced to tell someone about a movie you love sucks.

The response to "Deadpool" was indeed good, but it might not be to his liking. Twentieth Century Fox had already communicated with the editorial department of the newspaper, and he had to write a good review.

JR-Jones went directly to the duty manager's office, and he could get money after all if he could get material from the audience when the film review was over.

In fact, JR-Jones occasionally realizes his conscience, and he also wants to remind movie fans: Just ignore those movie reviews. For any experience in your life, the only real review is your own feelings.

But this is directly related to the rice bowl, and it is just a thought.

Stuck on time, JR-Jones waited until the end of the film, and went to the screening hall again, and stayed until the end of the film. He walked among the crowd, communicated with a few people, and then left the theater and returned home , opened the notebook, looked at the things recorded on it, organized it in the brain, and a film review for "Deadpool" was quickly published.

Opening the laptop, JR-Jones typed out an eye-catching and attractive title.

"Deadpool, the trailer is good, the movie? It's even better!"

Although he only watched the beginning and the end, JR-Jones' professional habits developed over the years made him feel as if he had studied the film carefully in the film room. above the keyboard.

"Deadpool is a very special superhero movie and one of the most anticipated movies of the year. I watched it in two theaters, and the auditorium was full of jubilant fans."

"Why are they so happy? The reason is very simple, this movie is very good!"

“Originally, the trailer for Deadpool made me cautiously optimistic about the film. It’s not hard to make a great two-minute trailer, but what about a full-on hour-and-a-half movie? No. Luckily, after seeing the movie, I say yes. The Deadpool trailer is a good representation of what you're going to see on the big screen: lots of action; lots of comedy elements; there's a lot of gore and violence; there's also a lot of nudity and sex; and a big surprise, it has a heart!"

"Yeah, this movie shows the worst of the planet-saving superheroes,

It also gives the whole film a much-needed central idea. In the film, you will see that everything is bad to the bottom, or crazy to the sky, or the plot turns too easily, but there is a heart behind it all, which can bring you back on track. "

"While watching the film, I was amazed by the comedy elements that Murphy Stanton added. I thought it would be a funny movie, but I really didn't expect this movie to make me laugh so much, laughing So loud. It’s a very funny movie, arguably the funniest movie I’ve seen in the past few years, and the comedy also helps to soften up a lot of the gore and violence.”

"Deadpool's insane words can make you laugh out loud, and it's hard to think about the bloody scenes in the film. This is a film worth watching multiple times, just to catch all the scenes in the film Laughs - There are some moments in the film that are really fleeting, and before you catch them, they are drowned in bursts of laughter. Deadpool's ability to break the fourth wall is also well integrated into this This film, often in the form of a narration or a blink of an eye, does not violate the overall film's perspective."

"Murphy Stanton gave this film its own unique noir style, which is really full of all kinds of bloody violence, absolutely crazy, absolutely exaggerated, and absolutely bloody. But these scenes are carefully designed, and some actions The action moves so fast and it's so good that you don't want to take your eyes off it, lest you miss an incredible shot. The action looks impressive and builds up at a decent pace, starting with a familiar opening At the end of the bunker."

"Overall, it's a fun movie, and an authentic, very Murphy-Stanton movie!"

Afterwards, he sent this film review to the editorial department of the newspaper, and the editorial department passed it smoothly. Not only will it be published in the newspaper, but it will also be posted on the official website and official blog.

There are still many public relations like this after the release of "Deadpool", and all the publicity methods that are not particularly expensive have been used by 20th Century Fox.

The early box office of the film seems to be a shot in the arm. Twentieth Century Fox can fully see that this film definitely has the potential to be a big hit.

From the producer to the main creative staff, the crew also took turns to take turns, using practical actions to win the attention of movie fans.

The first to jump out was Kara Firth as a producer.

Since "Spider-Man 2" will be released in the subsequent summer, under the coordination of Marvel Comics, 20th Century Fox once cooperated with Sony Columbia in the early promotion of "Deadpool", and now "Deadpool" has Showing the momentum of a big explosion, Sony Columbia has no objection to cooperating with publicity again.

During a promotional event for the cast in Burbank on Saturday, Kara Firth made a surprising announcement.

"I was with Murphy in the morning and had a chat with Sam Raimi."

Sitting in the press room, Kara Firth said, "We discussed the possibility of Deadpool and Spider-Man appearing in a movie!"

As soon as these words came out, there was an uproar in the news hall.

Deadpool and Spider-Man combined? Although this is the norm in comics, it's amazing in movies, right?

Countless reporters didn't wait for the roll call, and asked confusedly, "Have you reached the result yet?"

"When will the Deadpool and Spider-Man movies be released?"

"Will these two be talking to each other in the film?"

Kara Firth tapped the microphone, and the buzzing sound made the news hall gradually quiet down.

"Murphy and I have talked many times. We both grew up watching comics. We will be very happy if we can really meet Spider-Man and Deadpool." She spread her hands and said helplessly , "But it's not us who have the final say. It depends on the big guys at the top of the'food chain' to decide. We are only responsible for implementing it."

The needs of fans are always unlimited, and Kara Firth, like Murphy, is very clear that they not only want to see Deadpool and Spider-Man combined, but also want Marvel and DC characters to appear on the big screen. .

But it is not difficult to achieve such a crossover in comics, but there are many problems in movies.

She released such news more for publicity and to gain attention. Now that "Spider-Man" is hot, Sony Columbia will not let anyone easily intervene in this blockbuster series.

However, there is always a discrepancy between propaganda and facts.

Later, in an interview, Sam Raimi also talked about Deadpool and Spider-Man, saying that the executives of Sony Columbia Pictures did have this consideration.

This news, at the fastest speed, formed an Internet hype.

In the evening, Murphy appeared on a prime-time live show on Fox TV, revealing many so-called secrets.

In order to attract attention, he did not hesitate to drag Warner Bros. and DC Comics into the water.

"Before planning the project of "Deadpool", I found DC Comics and Warner Bros., and wanted to shoot and produce DC Comics' superhero series. For this reason, I made a detailed plan and a story template completely different from today's superhero movies. , It's a pity that DC Comics and Warner Bros. had doubts and lacked confidence in me, so they directly rejected me, and then I turned to Deadpool..."

This interview was not only broadcast on the public TV station, but was soon promoted by 20th Century Fox on the Internet, all in order to gain attention and let "Deadpool" get more attention.

However, Warner Bros. and DC Comics did not have any sense of cooperation. They updated their official blogs with targeted news on Saturday morning.

"We don't have any plans to shoot an R-rated superhero movie. The audience for superheroes is teenagers first, and large-scale content is not good for teenagers' growth." After the premiere of "Deadpool", outside the Chinese Theater in Hollywood, a It is understood that the brawl was caused by both sides using the large-scale lines of Deadpool in the film to abuse each other. Murphy Stanton should reflect on this, whether his R-rated superhero plan is really suitable... ..."

A debate conducted through the Internet also kicked off the curtain.

On Saturday morning, Kara Firth was in a good mood after receiving the news. She was originally a journalist and knew the importance of debate for publicity.

Stepping on high heels and stepping out of the elevator, everyone I met put on the most enthusiastic smiles and greeted Kara Firth.

"Good morning, Miss Firth."

"Have a good weekend, Kara."

It seems that everyone in the Fox Building has become a Kara Firth supporter. (To be continued.)