Hollywood Road

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Walking into the conference room of Fox Searchlight, Murphy found that there were not many people. Except for Tony Guzman who was in direct contact with him, there were a few people he didn't know. Judging from the seats at the conference table, they were The position in Fox Searchlight is even lower than that of Tony Guzman. After greeting these people one by one, Murphy sat next to Tony Guzman.

"Mr. Clyde is dealing with other work." Tony Guzman whispered to Murphy, "I won't come over in a while."

Murphy nodded slightly.

"Chain Saw" was just a project of Fox Searchlight, and it was impossible for the other party to devote all their time and energy to it. Murphy understood this, and sat here and waited with peace of mind.

From Tony Guzman's proactive explanation, he can see that Fox Searchlight seems to have changed himself, which should be a direct result of the film's release.

Just as Murphy was thinking about it, Godin Clyde walked in. He saw Murphy first, walked towards the top of the conference table, and nodded to Murphy with a smile.

Godin Glade had a gentle attitude during negotiations in the past, but never had such a sincere smile.

Murphy could still tell whether the other party was smiling politely or sincerely.

First Tony Guzman, then Godin Clyde, Murphy has sensed a certain goodwill from them and the Fox Searchlights they represent, and that change can only come from one direction. ,

"Chain Saw" achieved relatively good results in yesterday's test screening!

At this time, Riley Fields from Fox Searchlight Marketing Department hurried into the meeting room. When they saw Murphy, they also smiled and nodded in greeting.

The theme of the meeting was "Chain Saw", which had just started to be screened. After saying a few innocuous words, Godin-Clyde directly turned to the specific data obtained by the film yesterday.

"After a day of screenings yesterday, "Saw" won a box office of about 135,600 US dollars on 30 screens in 30 theaters, and the single-day single theater score was as high as 4,500 US dollars!"

He is obviously in a good mood, and his voice is particularly clear, "More importantly, according to the feedback data from the audience in the theater yesterday, the favorable rate is as high as 89%, and the satisfaction rate is also 72%. People, there are very few people who criticize this film badly from the audience."

Everyone looked at Murphy,

The film is still far away from success, and now it has undoubtedly had a good start, and his ability as a director has also been initially recognized.

With the first day's data as a basis, Fox Searchlight has more confidence in "Saw", Godin-Clyde said, "I applied to the company last night, and the company gave a reply early today. "Saw" The publicity fee for Saw will be an additional $400,000!"

Having said that, he turned his head and looked at the person in the top position of Tony Guzman, "Mark, immediately notify the printing factory to start printing copies as planned. I request that one thousand copies must be in place before Monday morning!"

The man nodded, "I'll do it right away."

Murphy understood the meaning of this sentence, and also knew that Fox Searchlight actually only prepared a dozen or so copies before screening.

A publishing company like Fox Searchlight must have a long-term cooperative relationship with a photofinishing factory. The printing price of the copy given by the other party is far from what Stanton Studio can compare. Even if there is a discount for a large number of printings, the price of a copy is impossible How much is a thousand copies for under $2000?

How could Fox Searchlight invest such a sum of money rashly without going through the market test? Murphy knew that "Chain Saw" had a very small chance of failure, but Fox Searchlight had to control the risk. The copy becomes waste.

This circle is so realistic. Is it possible for a distribution company to rashly invest huge resources in a new work by an unknown director?

In a meeting like this, Murphy, a non-Fox Searchlight member, has no right to speak at all, and is basically listening, and the others basically have no right to speak. Godin Clyde seems to have a gentle work style, but in fact he has great power. Completely dominated the meeting, most of the time, he was talking and others were listening.

"Tony..." Godin Clyde looked at Murphy, "Have you contacted the New York Post?"

"Already contacted." Tony Guzman said as simply as possible, "The public relations department of the head office contacted a deputy editor of the "New York Post", and the other party will send a reporter to Columbia University today."

He turned to look at Murphy next to him, "Interviewing the professor who was stunned by "Chain Saw"."

Everyone laughed and cast their eyes on Murphy, which can scare people into fainting and prove the director's ability from the side.

Can a horror movie be successful if it can't even be scary? This is what they think.

Godin Clyde made a gesture of pressing down, and the meeting room became quiet again, and he said, "Morgan, you should keep in touch with the theaters, especially the three major commercial theaters, as long as "Saw" can To achieve the expected single-house box office, I want 1,000 theaters!"

Morgan nodded, "I'll do my best!"

"Not doing my best!"

The film has shown a certain potential, and Godin-Clyde believes that it has risk value, "but it must be done."

Hearing this, Morgan wiped the sweat from his forehead, but still nodded.

One task after another was assigned by Godin Clyde, and Murphy, a bystander, could also see that the release of a film was more cumbersome than he imagined. It was impossible to expect some novices to do these tasks. Impossible, even Fox Searchlight, which is backed by 20th Century Fox, cannot easily get a large number of theaters.

Looking at this, he also scratched his head a little. Is it really necessary for a bag company like Stanton Studio to spend a lot of manpower and material resources to build a distribution department from scratch?

These realities also made Murphy think about the feasibility. After all, the distribution department cannot be established by just recruiting a few people. The work involved in marketing, publicity, production, transportation, communication, etc. is really difficult. It's too cumbersome, far beyond the control of a director.

Many times, the idea is good, but it is not easy at all to turn a good idea into reality.

After thinking for a while, Murphy shook his head. Now is not the time to really think about it. The "Chain Saw" in front of him is the top priority.

At the end of the meeting, Godin Clyde finally remembered that the director of the film was still sitting here, and asked routinely, "Director Stanton, do you have anything to say?"

"One thing!" Murphy was not polite at all. He paused for a while, and after everyone looked over, he said, "In terms of the new publicity budget formulation, I hope to tilt a little towards the Internet."

Riley Fields from the marketing department took over the conversation, "Director Stanton, we already have related plans."

He looked at a statistical report in front of him, "The publicity you made on the Internet is indeed very effective, and we have also obtained relevant data, and the subsequent publicity will be appropriately tilted in this direction."

Godin Clyde also nodded to Murphy. When it comes to Internet publicity, he actually admires this young director. Not to mention paying for it out of his own pocket, the effect is surprisingly good. The data from the survey consulting company undoubtedly proves this.

After Murphy reminded him, he stopped talking. Strictly speaking, he just took advantage of enough knowledge. When it comes to actual operation ability, he is far behind these professionals.

"That's all for today." Godin Clyde stood up first, "The meeting is over."

Others walked outside one after another, and Murphy was about to leave, but Godin Clyde walked over.

"Director Stanton."

He stood opposite Murphy and offered his hand. Murphy smiled and held his hand, "Mr. Clyde."

"Call me Godin." He shook Murphy's hand, as if to convey his sincerity, and Murphy also exerted a little force, "Call me Murphy."

The two looked at each other and laughed at the same time, but their thoughts were different.

Godin Clyde valued him undoubtedly because "Saw" showed enough market potential, and Murphy knew this very well, and he would not be dazzled by the other party's sudden good attitude.

Murphy and Godin Clyde walked towards the door of the meeting room together. Godin Clyde said as they walked, "How old are you this year? Are you twenty-five?"

"Do I look that old?" Murphy joked appropriately, and then said seriously, "Not even twenty-two years old."

"It's rare to see a director as young as you." He stretched out his hand and patted Murphy's shoulder lightly, "Especially you are so talented."

Murphy said modestly, "I'm just lucky."

Walking out of the meeting room, Godin-Clyde and Murphy went different ways, he said, "I'll buy you a drink after I've been busy for a while."

Of course, Murphy wouldn't take such polite words seriously, and said with a smile, "I hope it's a celebration wine for our successful cooperation!"

The two laughed again.

Leaving Fox Searchlight and returning to Stanton Studio, Murphy called Kara Firth and learned that a reporter from the "New York Post" had contacted her, probably to share her experience of being frightened. The professor at Columbia University did not refuse the request for an interview. The interview was scheduled for the afternoon of Eastern Time and could be published in the newspaper tomorrow morning at the latest.

This is undoubtedly a good publicity opportunity and a gimmick to attract potential audiences. Murphy hopes that as many people as possible can be aroused.

Since Fox Searchlight has not arranged any promotional activities related to the crew for the time being, Murphy spent most of his time in his studio, closely observing the latest market trends of "Saw". (To be continued.)