Hollywood Hunter

Chapter 524 Treasure Map

Remember in one second [End of the God Station] Mobile phone user input address: m.xinwanben.com

The full name of dsl (digital subscriber line) is 'digital subscriber line'. This technology began to sprout in the late 1970s. In the 1980s, due to the demand for high-speed data transmission technology in cable television and network communications, dsl technology gradually became available at night.

Simply put, DSL is a technology that utilizes higher data frequencies for data transmission over traditional telephone lines.

The biggest advantage of dsl technology is that it breaks through the data transmission limit of up to 56kb/s that can be achieved by low-frequency analog signals of traditional voice communication.

Adsl (asymmetric digital subscriber line) translates to 'asymmetric digital subscriber line', which is a type of dsl technology.

With standard dsl technology, the speed at which users upload and download data should be equal. However, in practical applications, the data downloaded by users often far exceeds the data uploaded. If the transmission rate is kept equal, it will cause a great waste of resources, and the adsl technology just solves this problem.

Compared with DSL technology, using adsl can more than double the user load of a communication network.

In the past few years, the Internet access services provided by AOL mainly include the most traditional dial-up Internet access technology and the more advanced isdn (Integrated Services Digital Network) technology. The maximum network speed of the former can only reach 56kb/s, and the latter It is also a data transmission technology that appeared in the 1980s, which can double the speed of traditional dial-up Internet access to 128kb/s.

Compared with the former two, the dsl technology is roughly like the difference between the analog signal and the digital signal, which is being rapidly updated in the field of mobile communication.

Four years ago, Westeros just took a stake in quantum-link, the predecessor of AOL, and Simon used his status as a major shareholder to ask Steve Case to buy the relevant patent authorization of dsl technology and invest in follow-up technology research and development.

Adsl is a new generation of digital subscriber line standard developed by America Online on the basis of dsl

In Simon's memory, for a long time, adsl was almost synonymous with broadband, although these were actually two concepts.

However, this is enough to prove the popularity of adsl technology.

Compared with the original timeline, adsl appeared at least five years earlier.

In fact, just like many technologies such as the Internet, semiconductors, digital cameras, etc., adsl appeared several years in advance when dsl has been developed for more than ten years. It just needs an opportunity to promote the development of technology. A profitable business opportunity, so there are no technical barriers.

Just like humans completed the first moon landing in 1969.

If every space program can bring commercial returns that are several times and tens of times more than the investment, the current human beings may have already settled on Mars.

In the original time and space, the outbreak of the Internet industry at the end of the 20th century can basically be said to be disorderly and chaotic.

Everyone knows that there are huge business opportunities, but they don’t know which way to go to find the treasure. This is actually the root cause of the failure of most new technology giants in the Internet 1.0 era to continue to prosper.

Because I don't know what to do next.

In Simon's mind, it is equivalent to hiding a complete treasure map.

Compared with the previous history of major Internet service providers who have been fumbling between different technologies, they have finally determined asdl technology as the standard for high-speed Internet transmission. Simon this time, bypassing all attempts that may be useless, go straight to The best choice has been identified in memory.

The former America Online, around 2000, collapsed from a super giant with a market value of almost 200 billion US dollars in just a few years, largely because the company gave up itself as an Internet service provider. The fundamentals of the business turned to become an Internet media company, and thus completed the acquisition of Time Warner, a traditional content company.

Therefore, in the critical period of dial-up Internet access and isdn technology's transition to adsl, AOL is focusing on content, but it does not understand that in the Internet era with exponential explosion of information, it is different from traditional Hollywood studios or several major TVs. Net, a pure Internet media company, simply cannot meet the differentiated needs of hundreds of millions of Internet users for content.

At the same time, because of taking the wrong route, America Online surrendered the foundation of its own survival, the ISP business, to the traditional telecom operators who were slow to respond but did not forget the bank. Finally, in the double wave of the bursting of the Internet bubble and technological upgrading Next, an Internet company that could have become a super ISP giant disappeared in an instant.

This time, Simon has firmly locked down AOL's ISP properties from the start.

Over the past few years, AOL has been investing as much resources as possible into its own infrastructure, such as its own backbone fiber-optic network, in order to get rid of the awkward situation of needing to lease lines from traditional telecom operators.

At present, AOL's line network in its own business areas on the east and west coasts has been very complete, and it has even completed the laying of a backbone optical fiber dedicated to AOL itself that runs through the east and west coasts of the United States. At the same time, AOL has also been testing the adsl technology in continuous development on a small scale.

After completing the preliminary preparations, the number of Internet users in the United States has also reached a considerable level, so it is also the time for technological upgrading.

exist

Before that, if there was no exclusive agreement signed at the beginning, even if AOL completed the laying of the main line, the traditional telecom operators relying on their own accumulation of infrastructure for a century, want to replace the market position of AOL, the possibility is still very large.

However, once the replacement of traditional dial-up Internet access to adsl is completed, America Online will have an unmatched advantage in the isp field.

Because although it still relies on the telephone line to provide data transmission, compared with the traditional dial-up Internet access, adsl is already two completely different data transmission modes. The two parties need completely different equipment to support the connection between the ISP and the user terminal. A large amount of capital is required to be invested in the upgrading of the service network, and of course, time costs are also involved in this.

Any company that has surpassed its peers in terms of time and technology will easily maintain this advantage as long as it does not lose its way.

In the next year, AOL plans to invest a huge sum of 1.5 billion US dollars to realize the upgrading of its own service network.

A huge plan involving a huge investment of $1.5 billion and a crazy bet on adsl technology is almost a desperate act in the eyes of people who can't see the future.

Because unlike the later generations who plan to equate adsl technology with broadband, this era is not without other technologies to use.

Many AOL executives and board members are more inclined to further upgrade the isdn technology based on dial-up Internet access in order to improve AOL's overall network service speed.

Upgrading on the basis of the original technology not only greatly reduces the cost, but also avoids the risk of going the wrong way as much as possible.

You must know that once the adsl technology is rolled out, it is not as good as imagined. Then, AOL will not only lose $1.5 billion in investment, but may even drag the entire company into the abyss.

Just like the mistakes that AOL made in the original time and space on the fundamental development path of the company.

Therefore, this plan is still the result of Simon taking advantage of Westeros' status as an absolute controlling shareholder of AOL.

On January 20, Simon had been in New York during the day for a high-level AOL meeting, before flying to Washington until the afternoon.

On the same day, Bill Clinton officially took over the White House throne from George Bush, and the inauguration continued into the evening, with a grand celebration in front of the Lincoln Memorial.

Simon didn't go to the celebration, but instead met several members of Clinton's cabinet at a cocktail party in another part of the city.

Still no direct contact with Clinton himself.

However, Simon also got the information he wanted this evening.

The trip that Clinton promised to visit Silicon Valley has already been confirmed in early March, the same month that the US Congress will hold a final vote on the "Information Superhighway Plan". After the election just now, both the Senate and the House of Representatives are in the hands of the Democratic Party, and it is unlikely that there will be an accident in this vote.

Therefore, compared with the time point in September 1993 in Simon's memory, the launch time of the information superhighway plan in this time and space will be half a year earlier.

Although it is only half a year, Simon knows how powerful this national-level plan will be for the entire Internet industry.

The most intuitive point is that the "Information Superhighway Plan" must be accompanied by tax relief and subsidy policies for new technology companies. Even if the technology companies of the Westeros system are not short of money, it is enough to make their own capital chain more abundant. At the same time, this plan can also further promote the flow of capital to new technology fields and promote the continuous explosion of the Internet industry.

After the inauguration of the new US president, AOL's adsl upgrade plan was also exposed.

Before that, the sharp-smelling media had been staring at it because of divisions within AOL over the plan.

With the official announcement of the upgrade plan involving $1.5 billion in capital investment, it immediately caused a heated discussion in the media.

After completing the adsl plan, AOL can easily break through the existing speed limit based on dial-up Internet technology and provide users with a network speed of more than 256kb/s.

256kb/s, which is equivalent to a data download speed of 32k per second.

At this stage, most of the single-player games in the Igreat software store are only about 1m in size. In the past, the network speed was 56kb/s or 128kb/s. After the user purchased it, it took a few minutes to download it. Once the adsl upgrade is completed , the user downloads the equivalent game or software, which can basically be completed within a minute.

At the same time, after the completion of the technical upgrade, the web animation and audio technologies developed by Igreat can also be more widely used, thereby further enriching the content of the Internet platform.

The further enrichment of Internet content, in turn, can increase the attractiveness of the Internet to the public and thus promote the development of the entire industry.

Overall, it's a pretty virtuous cycle.

Of course, the next few years will be largely a virtuous cycle within the AOL operating area.

Moreover, after completing the upgrade of adsl technology, if the traditional operators are still slow to respond, AOL will no longer stick to its own business area, and the management has even drawn up plans to expand to the Great Lakes region in advance.

However, the outside world obviously cannot see this kind of virtuous circle coming.

Instead, many media outlets have criticized AOL's aggressive expansion strategy.

this

During the first two years of industrial explosion, AOL has been operating at a loss. Now, it has just perfected its layout in several major regions on the east and west coasts. According to the normal operation thinking of a company, it should be delayed for at least a few years, and the existing technology network should be used to recover the previous huge investment, and then consider upgrading.

Just after completing the layout of the basic line network, and not recovering much funds, it is impatient to upgrade, and it is a bit blind to upgrade to a technology that has not been proven successful.

As a result, AOL shares fell 3.1% on Jan. 21, the day the news was announced.

The Westeros system's subsequent response was somewhat surprising.

It's also very simple.

Simply and rudely.

After the market closed on Friday, January 22, Westeros submitted a holdings increase document to SEC. In just two days, AOL’s stock price fell by 5.3%, and Westeros also unknowingly. , increased its shareholding in AOL to 66.1% from 65.4%, which has hardly changed since the IPO.

In the past year, the number of users of the World Wide Web in the United States reached 28.67 million according to statistics, of which the number of users belonging to AOL reached 17.32 million.

Compared with the overall user scale of 13.17 million and AOL's 7.68 million at the end of 1991, both figures have achieved an increase of more than 100%.

Not to mention the whole, it's just AOL. Just in the past year, the preliminary revenue figure reached 3.8 billion US dollars. Although the annual financial report is still expected to be a loss, due to the rapid growth of users and revenue, the previous January 20 The market value of the day still reached a high of 18.6 billion US dollars.

Therefore, although the increase in the holding ratio of Westeros is only 0.5%, it has invested about 80 million US dollars in just two days.

At a press conference on Saturday, Westeros President James Raybold also said that the Westeros system is very optimistic about the development prospects of AOL, and if necessary, will invest more money to buy the company's stock. .

In the blink of an eye, after investing $80 million, in addition to the powerful capital strength of the Westeros Company, the capital market also recovered.

The rapid growth of AOL in the past few years is obvious to all, and considering that the company's business area is limited to the states on the east and west coasts, there is still huge room for performance growth. Just because public opinion questioned AOL's adsl plan, it hastily abandoned it. Owning shares in this company seems very unwise.

It's not the first time the media has made misleading judgments.

In comparison, Simon Westeros has created too many business miracles.

As a result, when the weekend passed and the new week started on Monday, AOL's stock price rebounded back to the price on January 20, and the market value was still on the verge of breaking the $20 billion mark.

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