Hollywood Hunter

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"3,000, I think this is the best number for the Blockbuster chain in the United States, it is very unwise to blindly pursue market share, it will only allow us to waste money and energy in commercial areas with low returns. By continuously optimizing the configuration of the planned 3,000 videotape chain stores, I hope Blockbuster can achieve a 50% local market share in the next three years."

The video industry in the U.S. has grown rapidly in recent years and is expected to surpass $10 billion in sales this year, twice the domestic box office.

If Blockbuster can achieve a market share of 50%, it will become an industry giant with an annual revenue of US$5 billion and a profit scale of around US$500 million, and its single market value will easily exceed US$10 billion.

Inside the office loft of Daenerys Studios No. 3.

Simon listened to Nancy and said, "If your goal can really be achieved, maybe I should buy out the remaining shares of Blockbuster now."

"I've calculated," Nancy's slender fingers gestured on the table, and said, "Blockbuster's recent market value is around $3.2 billion, and as the war in the Gulf continues, it may drop to $3.2 billion in the next period of time. Less than $3 billion. For a wholly-owned acquisition, the offer can be controlled between $4.5 billion and $5 billion, and we actually need to pay about $3 billion in cash.”

Simon looked at Nancy's beautiful and delicate little hand, with a smile on the corner of his mouth, and said, "You know, I'm brewing a big acquisition plan recently."

Nancy felt Simon's gaze and rolled her eyes at him. Seeing that the man had no intention of being guilty at all, she didn't look away, so she took the coffee cup next to her and took a sip, saying, "Two things. It’s not a conflict, even if your own funds are insufficient, isn’t it easy to borrow billions of dollars from the bank?”

The debt crisis that erupted at the end of last year caused major banks in North America to tighten credit, making it much more difficult for many companies to obtain loans. However, high-quality borrowers like Simon have become the most popular lending targets of major banks.

Even if Simon wants to raise $10 billion now, it will not be too difficult.

"It's true," Simon said. "It's just that, outside of Universal, I'm still thinking about other things. It's also a big plan that costs a lot of money, and the rate of return is higher than that of Blockbuster. So, this matter Only back."

Involved in the acquisition of billions of dollars of funds, Nancy did not expect Simon to agree immediately. Hearing that Simon had other plans, she asked curiously, "What?"

Simon shook his head: "I can't tell you."

Nancy said dissatisfiedly: "Boss, don't you think I can't be trusted?"

"Of course it's worth it," Simon affirmed. "However, trust is something that needs to be maintained. The most important point is, if it's not necessary, don't easily give others reasons that might destroy this trust."

Nancy said, "Okay, I won't ask."

"Then, let's talk about overseas," Simon continued: "I found that Blockbuster's overseas expansion seems to be a bit slow. Unlike movie theaters, video chain stores are subject to few government regulations and trade barriers in overseas markets. Since they plan to expand , overseas expansion should also be a very important one.”

Compared with Blockbuster’s chain stores in the United States, which can exceed 2,000 this year, overseas, only small-scale layouts in the neighboring countries of the United States and the five European countries of Britain, France, Germany, Italy and the West have been completed. Moreover, in addition to the synchronized development of Canada and North America, in other markets, the total number of chain stores is less than 200, and they are mainly concentrated in core cities such as London, Paris and Berlin.

"For the time being, those overseas chain stores are only for exploring the market. Early market research and data analysis are very important. To accomplish this, as long as the funds are sufficient, the overseas expansion speed will not be worse than that of North America. In addition, I recently planned to put Blockbuster in the All chain stores in the Boston-Washington metropolitan area on the east coast are connected to the Internet, and Blockbuster’s membership system has to be re-planned. In short, there are a lot of things to do, and the overseas market can’t devote too much energy for the time being.”

"Just know what you have in mind," Simon nodded, and warned again: "Also, don't take everything on yourself, let go of what should be left to Wayne Huyzanga and James Frey. "

Although it is a very important holding company under Daenerys Entertainment, Simon is very reassured about this company because of the existence of Nancy Brill, Wayne Hewizanga and others, except for some important financial And personnel changes, he basically does not ask about the specific operation of Blockbuster now.

"I understand."

Nancy said, thinking of something, beckoned to her assistant who was waiting nearby, explained a few words, turned her head and explained to Simon: "Speaking of Blockbuster's membership system, please help to see what needs to be improved. And that Dune video game, which has already started internal testing, just happened to get you a copy."

Seeing that the little woman was about to blatantly squeeze the boss again, Simon said, "I'm up to hundreds of thousands a minute, so don't bother me with this kind of thing?"

The layout of real-time strategy games is a very important category from the era of stand-alone games in the 1990s to the era of online games in the new century. Many years later, phenomenal popular online games such as "World of Warcraft" and "League of Legends" are all related to real-time. Strategy games are inextricably linked.

Therefore, Simon has actually been following up the production of "Dune", after all, it is related to many layouts in the future.

He has no interest in discussing Blockbuster's membership system.

Blockbuster that

A lot of people can't keep it in vain.

Nancy didn't understand the memes of hundreds of thousands of dollars a minute, and said, "Just let you see if you have any good ideas. Of course, we should do the details ourselves. I find that you can always produce novelties that break through the limitations of ordinary people's thinking. Conceived, this talent is simply enviable."

"Is this a compliment? However, why didn't I feel it myself?"

Nancy said: "The dc movie universe is just such a plan. Do you know how amazing it is? As long as the two films next year can be successful, this plan may be added to the case textbook by Harvard Business School."

Simon smiled and said, "Well, it seems that I am really good."

Nancy gave Simon another shot.

The assistant quickly delivered a folder and a floppy copy of Dune.

Simon put the game floppy disk aside, opened the document, and Nancy on the opposite side said: "We plan to divide the membership into two levels: junior members and senior members, mainly providing member discounts, extending the return period of videotapes, and reducing the penalty for liquidated damages. Class terms, and some ideas of monthly or annual subscriptions.”

Asking Nancy's assistant to help him get another bottle of water, Simon lowered his head and started to look at the membership plan in front of him.

Nancy didn't waste any time, she flipped through another document, noticed that her assistant had brought a bottle of mineral water, and casually found a topic and said, "I saw you only drink water several times, why not Did you drink coffee?"

Simon didn't look up and said, "Jenny and I are planning to have a child. Coffee is not good."

Nancy wonders: "Does coffee affect children?"

"The impact is very serious, so you need to pay attention in the future."

"I'm not planning to get married."

"Not getting married doesn't mean not being able to have children."

"It's very troublesome to have a child. If necessary, I plan to adopt one."

"It's better to have a child by yourself."

Nancy thought of something, and said dissatisfiedly: "Marchism."

Simon is puzzled: "Is there a causal relationship between these two things?"

"Have!"

"Okay, I'm macho."

Both of them quieted down, and after a while, Simon said, "These plans look good to me. What are the specific effects? I think Blockbuster can choose a chain store in one or two states like the overseas pilot you just mentioned. Try it first, if it is feasible, it will be promoted nationwide. If it is not feasible, it will be cancelled, and it will not affect the overall situation. In fact, the advantage of a large enough enterprise is here, and the fault tolerance rate is very strong. You can choose some areas to try.”

Nancy thought about it sideways, then picked up her memo and remembered it.

Simon smiled and said, "Don't be so serious, don't you remember?"

"I thought about the first half of what you said, but I didn't think about the second half," Nancy said, quickly wrote a few words and then raised her head: "Anything else?"

"About the value-added services for members," Simon said, "Have you personally rented videotapes at the Blockbuster chain?"

Nancy said, "Of course, every week."

"Do you find it troublesome?"

"trouble?"

"Haven't you thought about it, you can deliver it to your door?"

Nancy thought for a moment and said, "The cost is too high. Selecting film sources, remote booking, and logistics are all big problems."

"In the short term, you can make reservations by phone. As for logistics issues, try to cooperate with the postal system. The federal postal system is very developed, and they should not mind an extra door. Sign a contract with the local postal system to contract year-round orders. Pack the contract, then Blockbuster can get rid of the chain store chain, and a city only needs a few large warehouse logistics centers.”

Nancy's little face showed an expression of surprise that could not be concealed, and said, "This is simply a subversion. If we really do it, our existing chain store system will collapse."

Simon shrugged and said, "I can remember, others should be able to have similar thoughts. Blockbuster subverts itself or is subverted by others. Which of the two results do you choose?"

Nancy frowned, continued to consider for a moment, and said, "This kind of service involves too many complex links, and it needs to develop to a sufficient volume to form a scale effect, and it is impossible for a small video tape chain company to develop such a business. We don't seem to have to do this ourselves. Blockbuster's chain store distribution is carefully selected and continues to be optimized to maximize the convenience of users. No need for remote mailing. By the way, you just said that in the short term, do you still have long-term ideas?"

Simon felt the denial in Nancy's tone, and was not surprised.

It's really not easy to implement a business model similar to comflix in this era when you can only book by phone. Moreover, even in the Internet era, Blockbuster will instinctively resist this kind of system for the sake of maintaining its own chain store system. Business model.

"In the long run, if Internet users develop to a sufficient scale, Blockbuster can establish its own online website, and users can search for pre-ordered video tapes through the website, just like the library e-book retrieval system, which can solve the problem of source selection and other problems. The problem of remote booking is more secure and more convenient. The videotape is obtained through the postal system. After watching it, the user only needs to put the videotape into a special Blockbuster package and mail it back, without leaving the house during the whole process.”

"If I remember correctly, AOL should be able to reach the number of subscribers this month.

150,000, how many years do you think it will take to reach a sufficient user scale? "

"It took only ten years for the percentage of American households to have VCRs to go from 2% to 70%. I believe it will only take ten years at most for the Internet to reach this level of popularity."

"The idea of ​​developing a business through the Internet is very good, but even if your predictions come true, you will have to wait at least another five years. 2% penetration rate of home video recorders will not develop a Blockbuster." Nancy said , suddenly turned the conversation, stared at Simon without blinking and asked, "Boss, I'm very curious, how did you come up with these advanced ideas?"

It's not the first time Simon has encountered this kind of problem. Janet's small eyes staring at her in the past are lethal, so she said calmly: "The idea just now was told to me by a guy named Reed."

"Reed?"

"Yeah," Simon nodded, raised his chin towards the empty seat beside Nancy on the opposite side, and changed into a faint and weird tone: "He's sitting next to you."

Nancy turned to look at the air beside her, and said in a displeased tone, "Hey, Reed, can you sit across from me? I hate men."

The little woman cooperated with Simon in a serious manner to make a bad joke. Neither of them laughed, but they made Jennifer Redburd and Shirley Lansing, who happened to come together, bewildered, and even had a fluffy feeling.

What's the situation?

Seeing Jennifer and Lansing, Nancy stuck her tongue out, and after greeting the two girls, she explained, "It's just a joke." Then she got up, pointed to the "Dune" game floppy disk in Simon's hand, and said, "I will first Get busy, this, remember to send me an email after the demo."

When Nancy left, Jennifer said to Simon who got up: "Ms. Lansing has been waiting for you for a while, and I brought her here."

Simon looked at his watch.

Scheduled to meet Shirley Lansing at 2:30 pm to discuss Daenerys' partnership with MGM. It was still a little early after the meeting on Marvel's side. I didn't rush back to the administrative area. I didn't expect to chat with Nancy, and it was three o'clock before I knew it.

After saying sorry, he simply sat down here. Simon asked Lansing, "Have you read the script of "A Few Good People"?"

These days, Johnston Holdings in Australia has begun to take over the Seventh Television Network under the Qintex Group, and the cooperation between Daenerys Entertainment and MGM has been advancing.

In Simon's view, the most critical issue facing MGM is not to be sold around like in the 1980s, but to give a stable development environment, under the background of the global expansion of Hollywood in the 1990s, want to Recovery is not difficult.

No matter how bad it is, after a few years of patient operation, the Australian side can re-sell the company at a very good price.

As for the two planned films, Simon was dissatisfied with several projects proposed by MGM, and finally took out a copyright just bought from Daenerys, "A Few Good People".

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