Heads Up Hollywood

Brian Roberts looked at Tang En, "How do you say it?"

To be honest, he was grateful to Tang En, but he didn't like his strength.

Tang En is very self-aware, knowing that his biggest reliance is not Tang En Pictures, but his movies!

"Do you think the movie "Spider-Man" will be a success?" Tang En suddenly changed the subject with a smile on his face.

Brian Roberts did not answer immediately, his attitude was cautious.

Kevin Hall smiled and said: "Your movies have always been guaranteed at the box office! I heard that Disney and Fox have adjusted their movie schedules and want to snipe "Spider-Man". There is no doubt that this is asking for trouble Not to mention anything else, the three trailers released by "Spider-Man" have attracted enough attention and will definitely be popular with movie fans. I will take my son to the cinema to watch it at the end of next month."

Tang En said with a smile: "Recently, I have been caught in a vortex of public opinion, and the influence is not very good."

Only then did Brian Roberts wave his hand, "Since the movie will be released at the end of next month, there is still more than a month left, which is enough to reverse this bad trend. Didn't you discuss cooperation with Warner? There are Time Warner and Concas We will jointly promote it and guarantee you a healthy public image!"

Kevin Hall said: "It should be like this. You actively pay taxes and dedicate one wonderful movie after another to the people of the United States, but you should be judged morally. This is too unfair."

Tang En smiled and said, "Thank you so much. What I want to say is not this, what I mean is that if "Spider-Man" becomes popular, it will definitely drive the entire Marvel superheroes!"

"Well, that's right."

The three of Brian Roberts nodded frequently, but their eyes flickered, and they couldn't figure out Dunn's routine.

"My idea is very simple. Taking advantage of the spring breeze of "Spider-Man", Tang En Pictures intends to cooperate with Viacom to create a series of children's cartoons about Marvel heroes. It's just that we don't have much contact with Viacom. We need your mediation."

Kevin Hall heard what Tang En meant, and his eyes lit up instantly, "You mean... you want to broadcast Marvel animation on the Nickelodeon channel?"

Like Tang En Pictures, Viacom is a major customer of Comcast, and the interests of customers are their interests.

What's more, this is a good opportunity to crack down on rival Disney.

If Tang En Pictures and Viacom can really join forces to fight against Disney Kids, Comcast would not mind making a move and adding fuel to the flames.

"Of course!" Tang En showed his trademark sunny smile, and his confident look was very comfortable. "Isn't Disney invading Nickelodeon's situational reality show market? Instead of passive defense, it's better to take the initiative. Nickelodeon can Launch an attack on the cartoon market."

Brian Roberts and Kevin Hall looked at each other in disbelief.

What is Tang En doing here?

Is it as simple as revenge for Disney? There are too many benefits given away.

Not to mention other things, once "Spider-Man" becomes popular, the copyright of Marvel superheroes will be a sky-high price! The shoddy low-cost investment of children's cartoons cannot even afford the copyright fee.

"What do you want?"

Brian Roberts stared at Dunn, looking for answers. He was sure that what Tang En needed was not money.

Tang En turned against Disney, handed Starz TV station to Comcast to operate, and took the initiative to help Viacom solve the crisis of Nickelodeon Channel. He paid such a high price, just for money, the situation is too small .

Tang En stretched out three fingers, "I want to make three requests."

"Tell me."

"The first request, I hope that Viacom's media can quickly operate, including CBS Group and Paramount Pictures, to rectify my personal image. I need to get through this image crisis as quickly as possible."

"this is very simple."

In fact, there is no need for Tang En to ask, Brian Roberts will mobilize his contacts to help Tang En clean up.

Tang En's personal image represents the future development of Starz TV station. The more Starz subscribers, the more subscribers Comcast operates, the more in Comcast's interest.

Tang En did not hesitate, and said: "I have a very ambitious plan for Starz TV station. Users are the god of the TV station. I hope that Comcast can provide Starz with a variety of packaged promotions. Especially in terms of operating expenses, I hope to be able to Within three years, users will be exempted from operating fees."

This is not the lion's big mouth, this is the basic clause of the contract between the external TV station and the operator.

"No problem!" Brian Roberts took a deep look at Tang En, very puzzled, what exactly is this kid going to do?

It wasn't until Tang En made the third request that he finally figured out Tang En's context.

"The Nickelodeon Channel has been under strong pressure from the Disney Channel, and it can even be boldly predicted that within five years, the Disney Channel, which has richer content resources, will definitely occupy the children's TV market, even Warner's Cartoon Channel. So I I hope Tang En Pictures can reach a cooperation with Viacom, Tang En Pictures will be in charge of the content, Viacom will be in charge of operations, and jointly manage Nickelodeon and fight against Disney!"

All the smart people present understood Tang En's meaning instantly. He wanted to take a stake in Nickelodeon!

No wonder he proudly took out the copyright of Marvel!

Take a stake in Nickelodeon?

Brian Roberts' first thought was that it would work!

Viacom is a listed company, and ensuring interests and avoiding risks is the first criterion.

Giving up a part of Nickelodeon's equity will not only reduce the risk of Viacom's future existence, but also gain a sum of money and an excellent content production ally. Why not do it?

"How much equity do you want?"

"Half, Tang En Pictures and Viacom jointly manage this children's channel, with half the responsibility and half the risk."

Nickelodeon is a basic cable TV station. Because of the lack of original content, there is no income from DVDs and videotapes. The revenue mainly depends on subscription fees and advertising fees. There are 30 million subscribers in the United States, and the monthly subscription fee is only $0.99.

Twain never thought of making money from Nickelodeon, especially with Viacom in charge of operations.

He invested in Nickelodeon. In addition to competing against Disney, the way to make money mainly depends on content.

Down Pictures produces animated content, promoted through Nickelodeon. Tang En Pictures only provided TV rights, and the sales revenue of DVDs and video tapes went into Tang En's pocket.

More importantly, Twain hopes to cultivate his own animation talents through the process of making animations for Nickelodeon.

Brian Roberts pondered for a while, "Although Comcast is Viacom's shareholder and largest partner, this is an internal matter of Viacom after all. If you want, I will take it to them, and Will try my best to facilitate your cooperation, you need to wait."

"It's okay, I have plenty of time." Tang En stood up and was about to leave. "Anyway, the most urgent thing is my personal image."

Brian Roberts laughed.

...

Bill McNick opened his eyes wide and looked at Dunn, "What are you talking about? You want to become a shareholder of Nickelodeon Channel?"

Tang En smiled and said: "Yes, this is a good thing for Tang En Pictures. Animation films have always been the shortcoming of Tang En Pictures. If you want to start directly from animation films, you don't have five or six years of technical accumulation. It’s not feasible. We can accumulate experience from cartoons, on the one hand, reduce the company’s investment pressure on the animation department, and on the other hand, we can also cultivate our own animation talents.”

"Viacom... Redstone is a stubborn old man." Bill McNick looked serious and shook his head frequently.

Tang En curled his lips in disdain, "Without Tang En Pictures, Nickelodeon will soon become a stepping stone for Disney Channel! If Redstone and the management of CBS Group have any brains, they will definitely agree to this cooperation."

Bill McNick shook his head and said, "The risk is too great, Twain, the opponent you are facing is Disney!"

"I know that they have the Disney Princess series, which is the originator of cartoons." Tang En shrugged calmly, "That's why I chose to cooperate. If I have enough confidence to destroy the Disney Channel, I will definitely propose a wholly-owned acquisition." request."

"In terms of the content of the cartoon, what are your considerations?"

"Let's start with Marvel first. We want to make cartoons for younger ages, only for children, and avoid building connections with movies." Dunn paused, and suddenly asked with a smile, "By the way, last time you said you were going to work with Hasbro Get in touch, buy the movie copyright of Transformers, is there any result?"

Bill McNick frowned and said, "I've been so busy these days, how can I still have the energy to take care of this?"

Tang En smiled, with a happy face, "Go and do it. I've made up my mind, and I can pack the copyright of Hasbro's toys, Transformers, Special Forces, MSI Superman, Magic Knight, Masked Fighter, Cosmic Knight, New Era Warriors, we want the rights to adapt comics, animations, TV, and movies!"

Bill McNick's eyes widened suddenly, and he understood his intention in an instant, "Twain, you mean... integrate these seven sets of toys, adapt them into comics, just like Marvel's superheroes, and then finish Adaptation to animation, TV, film?"

"I think so too!"

Twain wasn't sure if this plan would be successful. He only knew that Transformer's movie was a global hit. "We can first adapt Marvel into comics, and then make it into a children's cartoon to cultivate a group of audiences. The current special effects are not good. After seven or eight years, the special effects technology will be ready, and the movie will be made, and the children of today will be the box office of the future!"

No matter how confident Tang En was, it was impossible to start directly from the movie.

Fortunately, the cost of children's cartoons is low, so let's test the waters through cartoons and cartoons first.

And Bill McNick was very amazed by Tang En's idea. He had heard that Tang En had the idea of ​​creating an "Avengers Alliance", but he didn't expect that there would be another "Hasbro Alliance".

In 2000, the concept of industrial IP was not yet in circulation, but Tang En's idea immediately reminded Bill McNick, "Since our opponent is Disney, why don't we sign Barbie dolls too? Similar to Transformers Bi, Barbie is the number one toy in the world!"

"Barbie doll?"

Tang En's eyes lit up instantly, what a great idea!

Disney's trump card is the "Disney Princess" series. Although it has been around for decades, since "Snow White", Disney princess cartoons have always been girls' favorite.

The only thing that can compete... is the Barbie princess derived from the Barbie doll!

"Okay! Let's do it!"

Tang En slapped his hands heavily with excitement on his face, as if he had found a breakthrough for Disney.