Game Entertainment Empire

In UEgame's office, Grayson looked at the latest data report in his hand, feeling both excited and depressed.

The exciting thing is that Ethan and the others on Apex's menacing "Star Wars" are doing well, but they are not good enough in front of "PUBG Mobile".

Although the statistics of "Star Wars" are steadily rising, even including its own game players, although it is affected by "PUBG Mobile".

But in fact the impact is not particularly large, because this itself is a game of two different modes.

At the beginning, the Apex game also carried out large-scale publicity through various channels, trying to make the popularity of "Star Wars" surpass that of "PUBG Mobile".

But with the passage of time, Apex games are constantly throwing money to keep the popularity of "Star Wars" unchanged, but on the other hand, "PUBG Mobile" does not spend a dime, and there are countless anchors There are also third-party video authors and game media websites for publicity.

After all, "PUBG Mobile" is on the live broadcast platform and video platform, and the effect it can produce is really great.

The first is the relaxed rhythm of the game itself. The live broadcast itself requires the host to interact with the audience. For games such as "Star Wars", which have a fast pace and require players to concentrate, the interaction time is basically only in the Before the game starts and after the game ends or after you die.

But "PUBG Mobile" is different. The search for materials in the early stage, as well as the turning point in the middle, can provide effective interaction.

Another point is that the audience's sense of participation and substitution is much stronger.

In traditional FPS games, in most cases, the audience's sense of substitution is nothing more than the host playing a beautiful operation, swiping 666 all over the screen; I was given a knife by someone's sneak attack, so I got the title of a whetstone.

In "PUBG Mobile", the audience's sense of participation and substitution is much stronger.

For example, when searching for something, I missed something; after being hit, the audience heard the location of the other party from the gunshots, but the anchor still couldn't find it.

At the same time, it is the production of entertainment videos, with various vehicles, the mechanism itself is a large map, and enemies can also communicate with each other, plus the game itself Yang Chen and his team are aimed at entertainment , adding some special content, if you deliberately make a funny video.

"PUBG Mobile" is much easier than ordinary FPS games,

And these made videos, combined with the popularity and fun of the game itself, can be said to complement each other.

This is also the reason why Apex games have never been able to surpass "PUBG Mobile" in popularity while spending money.

It was the reason why Grayson was happy to be able to make Ethan angry.

But the depressing part is that the game "PUBG Mobile" is based on their "Real War".

And judging from the content of "PUBG Mobile", the house architecture, the feel of firearms, sound effects, and even the modeling of some map materials, as well as actions, physical effects, etc., are all based on the content of "Real War". developing.

It can be said that except for some appearance-style content, the framework of the entire game is developed according to "Real War".

Even Grayson himself didn't expect that on the basis of "True War", some systems were simplified, and at the same time combined with the gameplay of the battle royale mode, such a terrifying power could be erupted.

Although "PUBG Mobile" is a free-to-play game, the superficial charges made him not lose money at all.

There are even many players who forcibly played "PUBG Mobile" as Jedi Nuannuan. Is it important to kill people and eat chickens?

The important thing is how to match a beautiful dress.

But precisely because of these reasons, their UEgame is a bit difficult.

Originally on the rise, even surpassing the historically high market value, with the popularity of the Nebula game "PUBG Mobile", the market value of their UEgame actually dropped.

Why?

Who told you that UEgame's "Real War" is a scumbag, and after selling it to Xingyun Games, you turned around?

How does this make investors optimistic about you?

Just when Grayson was in a very complicated mood, the mobile phone next to him rang, and he glanced at the caller ID, and a smile appeared on Grayson's unhappy face.

Isn't this old friend Ethan!

Is this an opportunity to give myself a chance to be weird, to improve my mood?

"Ethan, long time no see! I really want to congratulate you, the rework of "Star Wars" is really quite successful this time! I saw your latest data announcement, and it has almost caught up with half of the users of "Battlefield" Ah!" A smile appeared on Grayson's face.

Now that you have decided to be yin and yang, then hit the most painful part of your opponent's heart.

The anger of the enemy is the source of your own happiness.

Accompanied by Grayson's words, Ethan on the phone didn't seem to feel angry at all, but instead gave out a hearty smile: "Haha, no, no, let's not talk about "Battlefield", it's not as good as your UEgame, before Although Apex has lost a lot of losses in consecutive failures, it is not as strong as your UEgame! Calculate the market value and directly lose billions! But it doesn’t matter, after all, your UEgame family has a big business! And but "Real Warfare" "It also sold for a lot of money, which is a big profit! After all, it is a loser if you keep it in your hands, and the server operation costs a lot of money!"

Grayson's face froze slightly: "So-so, so-so, after all, we have a very good relationship with Nebula Games! Half-selling half-free, we are all good partners."

"That's right, I'm envious! We, Apex, have a bit of a hard life. We have encountered Nebula games for several consecutive projects, and there was also the monster of "GTA" during the period, but fortunately, this time our "Star Wars" remake is not too big. It's a failure, it's a recent project!" Ethan said with a big laugh.

After a simple two-minute call, in the conference room of the Apex game, Ethan hung up the phone and made up his mind. Grayson's face couldn't help but let out a pig laugh, and he felt his whole mood changed. I'm so happy!

It seems that it is not so difficult to accept that the popularity of "PUBG Mobile" cannot be surpassed!

On the other side, Grayson, who had a very ugly face, took a few deep breaths.

You can't be angry, and you don't get so angry that it's because the other party came prepared.

How can a person not be stabbed in the rivers and lakes.

Wasn't it just being pissed off by Yin and Yang?

No problem, no problem!

But after taking a few deep breaths, Grayson found out.

Tolerating the calm for a while, I took a step back and thought about it more and more.

Now his mind is full of Ethan's sly tone.

Glancing at the time, Grayson silently took out the phone that had been stuffed back into his pocket, and then found a familiar number in the address book.

It's time, call for help!