Chatty Hollywood

However, whether Rachel Weisz wants it or not, "A Bite of North Africa" ​​is still being filmed under Charlotte's direction.

In fact, Rachel also knew that even if Charlotte shot twenty or thirty scenes of her eating, only a few of them would be edited into the movie.

After all, as long as the director wants to tell a story well, then all shots must give way to the narrative.

In Rachel's opinion, this is a matter of course.

——Of course, this is only from the perspective of an artistic young woman like Rachel.

In fact, many commercial film directors are much more unruly——

Regardless of the story, it is actually quite good to use hot boat scenes, beautiful breast scenes, and exciting explosions and collisions to attract the audience's attention.

——This is ultimately what the directors consider for the watchability of the film.

What’s even more frightening is that while watching the story, an actor suddenly puts down a bottle of nutritional supplements in front of the camera, and the audience has to stare at the trademark of that nutritional supplement for several seconds;

Or maybe after a thrilling escape, the actor suddenly sat on the roof and drank XX milk, and the purpose was to suppress the shock...

——Placement of advertising, if not careful, will become the most blunt and speechless plot segment in the movie.

However, from a cost perspective, movies are increasingly inseparable from various product placements.

After all, apart from film incentive funds and tax rebate programs in various countries, this is the only way for producers to recover a certain amount of costs before the film is released. It is naturally impossible for profit-seeking film companies to give up.

What's more, the placement of ads is not bad.

Among other things, Charlotte's previous filming of "Hell Detective" greatly increased the sales of Zippo lighters, and the audience did not find it awkward at all, but felt that Constantine, played by Keanu Reeves, was playing with the lighter. He looks really handsome.

As a result, Zippo's parent company paid Spectre Studios a large sum of money for product placement.

Because a stepped bonus agreement was adopted, in the end, the advertising fees and bonuses paid by the other party directly covered half of the filming cost of "Hell Detective".

——How could the producers of commercial films refuse such benefits?

This time, the "Mummy" project has also been sponsored by advertisers and needs to include product placement.

Charlotte had no objection to this.

In particular, he is also familiar with the name of the advertiser——

The famous Coca-Cola.

Although Charlotte himself prefers kvass, he has no problem with Coca-Cola.

You know, as a drink born in the late 19th century, Coca-Cola has been sold around the world after World War I.

——Although to a greater extent, Coca-Cola’s rapid expansion in the global market was achieved with the global deployment of American soldiers during World War II.

——After all, Coca-Cola is a true American conscience by providing unlimited supply to American soldiers at 5 cents a bottle regardless of cost.

But in any case, the emergence of Coca-Cola in Egypt after World War I is not a strange thing, nor does it go against history.

——At least, it is much more reliable than the TV series in which one-third of King Arthur's Knights of the Round Table are black, and even Queen Guinevere is black.

In short, in order to embed the Coca-Cola advertisement into the movie without any fireworks, Charlotte still thought of many ways.

And because of the "snacky" setting, Evelyn, or Rachel Weisz, who plays her, naturally has to taste this high-sugar carbonated drink.

This actually made Rachel a little worried about her figure...

**********

Fortunately, there weren't too many scenes that needed to be shot on location near Casablanca.

Before Rachel really gained weight, the crew of "The Mummy" finally finished filming the relevant scenes and returned to the UK.

In a London studio,

The crew will film some purely indoor and underground adventure episodes.

This part of the plot does not involve location. Compared with going to Morocco, it is easier to shoot in London.

After all, many of them require the use of green screen photography.

——The plot fragments of the underground exploration part are also the parts that require the most computer special effects.

Even if Charlotte can use magic special effects as a supplement, it still requires a lot of computer special effects.

In this way, it would be more advantageous to shoot in London——

Here you can start creating special effects immediately after the shooting is completed, and compare directly to see if modifications are needed.

This is not possible in Morocco.

**********

However, after returning to the UK, before the crew of "The Mummy" started filming, Charlotte received a new message——

Warner Pictures has once again started negotiations with Specter Studio and J.K. Rowling on the film and television adaptation rights of the "Harry Potter" series.

This time, the conditions offered by Warner seemed much more reasonable.

Not only are they willing to pay a high royalty to Rowling, but they also plan to spend a huge amount of money to buy the film history rights to the first "Harry Potter and the Philosopher's Stone" from Spectre Studios.

At the same time, they are also considering buying the various shooting resources that Spectre Studio has prepared for the "Harry Potter" series, including the "Hogwarts" castle.

——Obviously, after seeing the huge profits gained from the successful film adaptation of "Harry Potter and the Philosopher's Stone", Warner's executives finally made up their minds.

David Heyman, who followed the entire film production process, gave a practical plan.

Therefore, in addition to the copyright, Warner is also eyeing various resources that Charlotte has already prepared.

Because if you master these things, you can indeed save a lot of film shooting costs.

——Especially the "Hogwarts" castle, which can be used repeatedly. Even when not filming, it can be used as a tourist attraction to collect tickets.

How could Warner reject such a hen that lays golden eggs?

Of course, David Heyman has also considered in a darker way that if the overall box office performance of "Harry Potter and the Philosopher's Stone" is not particularly satisfactory, causing Spectre Studio to spend huge sums of money to prepare "The Castle" and other materials If the cost cannot be effectively recovered, can Warner take the opportunity to get these things from Charlotte at a lower price...

Unfortunately, now that the North American box office of "Harry Potter and the Philosopher's Stone" has reached US$400 million and the global box office is hitting US$1.2 billion, it is meaningless to think about it.

——Spectre Studio has fully recovered its costs and enjoyed generous dividends.

At this time, they were in a favorable position during the negotiation process.

Of course, Warner is not without its own advantages.

And one of their most important advantages is that they have money.

The power of money is almost unrivaled in pure business negotiations.

But even so, after seeing the strong global box office of "Harry Potter and the Sorcerer's Stone" and the even more eye-catching peripheral income, Warner's executives were a little bit unsatisfied.

Especially after the ABC TV network "broadcasted" a special game——

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